Parul Ganotra
New Delhi
Summary
Analytical and thoughtful SEO Analyst with proven track record of driving web traffic and consumer engagement. Translates big picture strategies into clear action plans. Offers collaborative teamwork and communication skills.
Overview
4
4
years of professional experience
Work History
SEO Analyst
Kade Ventures
Noida
01.2021 - Current
- Experienced in affiliate marketing with expertise in niche industries such as gambling, saas, cannabis, and dating.
- Optimized e-commerce sites, achieving a quarter-over-quarter growth from 50K to 90K
- Developed SAAS and gambling website from scratch, implementing both on-page and off-page optimization techniques.
- Led revenue growth initiatives resulting in a substantial increase of monthly revenue from 90K to 170K.
- Analyzed competitor SEO to initiate a new project.
- Managed guest post websites and collaborated with agencies to create high-quality content and secure quality backlinks.
Social Media Manager
The Party People
Kolkata
08.2020 - 01.2021
- Created social media content strategy before the start of the month
- Organized social media campaigns and events such as giveaways for the profile
- Promoted their special offers
- Handled the website shopify
Education
Post Graduate & Diploma in Management - Finance And IT
Delhi School of Business - VIPS
04-2020
BCA - IT
Institute of Innovation in Technology & Managemen
06-2017
Skills
- Content Strategy
- Competitor Analysis
- Keyword Research
- Project Management
- Data Analysis
- Content Marketing
- Google Analytics
- Off-Page Optimization
- Guest Posting
- Link Building
- Google My Business
- Anchor text optimization
- Backlink Analysis
- SEO Reporting
- SEO Auditing
- Long-Tail Keywords
- Keyword Mapping
- E-commerce SEO
- Topic Clustering
- SERP analysis
- URL Structure
- On-Page Optimization
- Technical SEO
- Google Search Console
- International SEO
- SEO Strategies
- KPIs Identification
- Affiliate Program Marketing
Timeline
SEO Analyst
Kade Ventures
01.2021 - Current
Social Media Manager
The Party People
08.2020 - 01.2021
Post Graduate & Diploma in Management - Finance And IT
Delhi School of Business - VIPS
BCA - IT
Institute of Innovation in Technology & Managemen
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