Summary
Overview
Work History
Education
Skills
Languages
Roles And Responsibilities
Timeline
Generic

Pavan Kumar Reddy

Bengaluru

Summary

Marketing professional with proven success at Skanda Infrastructers, specializing in market research and email marketing automation. Expertise in data analysis and project management led to increased customer engagement and brand awareness through strategic promotional events and social media initiatives. Strong relationship-building skills drive growth opportunities and enhance overall marketing effectiveness.

Overview

7
7
years of professional experience

Work History

Marketing Specialist

Skanda Infrastructers
Bangalore
05.2024 - Current
  • Conducted market research to identify trends and customer needs.
  • Conducted competitor research to understand the industry dynamics and identify opportunities for growth.
  • Monitored online reviews and feedback from customers on various platforms to assess customer satisfaction levels.
  • Developed an email marketing program with automated workflows to engage customers through newsletters and promotions.
  • Organized promotional events to increase brand awareness and customer engagement.
  • Monitored competitor activity to identify new opportunities for growth.
  • Created content for various social media platforms including Facebook, Twitter, Instagram and YouTube.
  • Collaborated with sales teams to develop lead generation strategies across multiple channels.

Marketing Engineer

Mobis
Penukonda
06.2023 - 04.2024
  • Built relationships with media outlets to promote brand awareness through press releases and interviews.
  • Researched industry trends and best practices related to product marketing and promotion.
  • Collaborated with designers and copywriters on creating engaging visuals and text content.
  • Drafted reports on the results of marketing campaigns and provided recommendations for future initiatives.

Supervisor

SAM logistic (KIA Motors)
Bengaluru
03.2018 - 05.2022
  • To handle Bus schedules
  • To handle Employee accommodations for the bus
  • To decide on which bus has to pick the employees from which point
  • Fuel Management for all the buses and being available for 24/7

Education

Bachelor of Science -

Sapthagiri Governament Degree Colleage
Hindhupur
04-2003

High School Diploma -

Governament PUC Colleage
Penukonda
04-2000

High School Diploma -

Governament School
Penukonda
04-1998

Skills

  • Scheduling management
  • Fuel management
  • Employee accommodations
  • Route optimization
  • Data analysis
  • Project management
  • Market research
  • Sales strategies
  • Email marketing
  • Social media management
  • Customer feedback analysis
  • Brand promotion
  • Problem solving
  • Time management
  • Strategy development

Languages

  • Telugu
  • Kannada
  • Hindi
  • English

Roles And Responsibilities

  • To handle Bus schedules
  • To handle employee accommodations for the bus
  • To decide which bus has to pick up the employees from which point
  • Fuel Management for all the buses and being available for 24/7
  • Developing and executing marketing strategies: marketing executives are responsible for creating and implementing comprehensive marketing plans that align with business goals
  • Market research and analysis: They conduct research to understand target audiences, identify market trends, and analyze competitor activities
  • Campaign management: Marketing executives manage and oversee the execution of various marketing campaigns, including advertising, social media, email, and events
  • Content creation: They create and manage engaging content for various platforms, including websites, social media, and email marketing
  • Budget management: marketing executives are responsible for managing and allocating marketing budgets effectively
  • Building customer relationships: They establish and nurture relationships with customers through various marketing channels
  • Data analysis and reporting: they analyze campaign data to measure performance, identify areas for improvement, and generate reports for stakeholders
  • Brand management: marketing executives play a crucial role in shaping and maintaining brand identity and messaging
  • Cross-functional collaboration: They collaborate with various departments, including sales, product development, and customer service, to achieve marketing objectives

Timeline

Marketing Specialist

Skanda Infrastructers
05.2024 - Current

Marketing Engineer

Mobis
06.2023 - 04.2024

Supervisor

SAM logistic (KIA Motors)
03.2018 - 05.2022

Bachelor of Science -

Sapthagiri Governament Degree Colleage

High School Diploma -

Governament PUC Colleage

High School Diploma -

Governament School
Pavan Kumar Reddy