Summary
Overview
Work History
Education
Accomplishments
Timeline
Generic

PAWAN KUMAR

CHANDIGARH

Summary

  • I am an expert in Microsoft Excel and data analysis. As an accomplished marketing professional, I have a proven track record of developing and implementing strategic approaches to drive market growth and profitability. My natural leadership talent and high energy make me strong communicator, and I have a successful track record in building and motivating teams to achieve new levels of performance. In addition to my marketing expertise, Results-oriented Marketing Manager with more than 11 years of marketing performance. Deep understanding of complex marketing and sales techniques. Resourceful approach to using SEO to gain audiences. SKILLS
  • Digital Marketing
  • Program Marketing
  • Social Media Marketing
  • Data Analytics
  • Marketing campaign management
  • Budget Administration
  • Staff Management
  • Product Development
  • Marketing campaign development
  • Vendor Relations
  • Brand Promotion
  • KPI Tracking
  • PeopleSoft ..

Overview

11
11
years of professional experience
1
1
Language

Work History

EXPERIENCE Marketing Manager

Goyal Group
Ludhiana
10.2022 - Current
  • Developed and executed detailed event plans, including timelines, budgets, staffing requirements, and logistics
  • Organized and facilitated vendor meetings to ensure successful execution of all events
  • Analyzed trends within the industry to identify new opportunities for growth
  • Organized venues, budgets, guest lists, catering and event timelines
  • Paid and settled vendors, venues, staff and contracted services
  • Analyzed data from Google Analytics, AdWords, and other sources to track performance of campaigns
  • Tracked and analyzed social media and online marketing initiatives
  • Coordinated marketing events for showcasing product and service offerings
  • Managed social media accounts on platforms including Twitter, Facebook
  • Instagram, YouTube, LinkedIn, Pinterest and Snapchat
  • Organized and maintained documents, files and records
  • Planned and controlled budgets for contracts, equipment and supplies
  • Managed social media accounts and campaigns
  • Generated ideas to increase sales through creative promotions
  • Tracked, analyzed and reported on marketing program results
  • Planned advertising campaigns for online, print and other mediums.

Marketing Manager

KRISHNA AUTO SALES
CHANDIGARH
03.2013 - 05.2022
  • Developed and implemented marketing plans for new products
  • Analyzed market trends to identify potential opportunities for growth
  • Conducted customer research to gain insights into consumer behavior
  • Created content for promotional materials, including brochures, flyers, and websites
  • Managed social media accounts and campaigns
  • Designed graphics and logos for advertisements, newsletters, and other marketing collateral
  • Organized trade shows and exhibitions to promote brand awareness
  • Coordinated with external vendors to produce promotional items such as t-shirts and mugs
  • Evaluated the effectiveness of marketing campaigns using analytics tools
  • Tracked budgets for all marketing initiatives and provided regular updates
  • Generated ideas to increase sales through creative promotions
  • Performed market analysis to better understand target audiences
  • Built relationships with influencers in the industry for increased visibility
  • Planned advertising campaigns for online, print and other mediums
  • Developed marketing strategies based on corporate objectives and market trends
  • Negotiated with vendors to obtain most cost-effective pricing for product distribution.

Education

Bachelor of Arts - Arts

Hindi Videyapeth University
09.2013

High School Diploma -

Govt Model Senior Secondary School
03.2007

Accomplishments

  • I enjoy spending time with friends and family
  • Strategic Marketing Planning: Developed and executed comprehensive marketing plans to drive brand awareness and increase sales
  • Digital Marketing Expertise: Proficient in utilizing various digital marketing channels such as social media, email marketing, and SEO to reach target audiences and achieve marketing goals
  • Data Analysis: Utilized data analytics to measure campaign performance and make data-driven decisions to optimize marketing strategies
  • Brand Management: Successfully managed and maintained brand identity, positioning, and messaging across all marketing efforts
  • Team Leadership: Led and motivated cross-functional teams to achieve marketing objectives and deliver high-quality campaigns on time and within budget.

Timeline

EXPERIENCE Marketing Manager

Goyal Group
10.2022 - Current

Marketing Manager

KRISHNA AUTO SALES
03.2013 - 05.2022

Bachelor of Arts - Arts

Hindi Videyapeth University

High School Diploma -

Govt Model Senior Secondary School

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