Payal Chourasia
Senior Digital Marketing Executive
Balaghat
Summary
To seek and maintain a full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills with a progressive organization utilizing my skills and ability to work and grow.
Overview
3
3
years of professional experience
5
5
years of post-secondary education
2
2
Languages
Work History
Senior Digital Marketing Specialist
Samosys Technologies
Indore
01.2023 - 02.2023
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Created reports on digital marketing efforts using analytics tools to track and measure digital marketing success for management.
- Optimized company website to improve engine ranking, user experiences and conversion rates.
- Increased brand awareness with ambassador partnerships and targeted email campaigns.
- Directed high-value marketing program with consistent adherence to deadlines and budget constraints.
- Created Pay-Per-Click campaigns to drive targeted traffic to company website.
- Designed paid client ads for use on diverse social media platforms.
- Created content strategies for digital media.
- Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
- Efficient Experience on below tool:- Hootsuite:- Social Media Monitoring & Analytics Icontact:- Email Marketing LeadFormix:- Marketing Automation Raven Tool:- Marketing Platform (SEO, Social Media, PPC) Google Analytics and adwords MOZ Google Webmaster.
- Worked for international clients for both social media (organic) and ppc campaigns.
Digital Marketing Specialist
Gate6 Technologies India Pvt Ltd
Indore
11.2021 - 10.2022
- On-page SEO, Off-page SEO
- Creating Unique Meta-Data after analyzing competitor's website of a particular niche
- Doing Site Audit and creating On-Page suggestions reports to get quality traffic and ranking with least bounce rate.
Digital Marketing Executive
NumeroEins Software Pvt Ltd
Indore
08.2021 - 11.2021
- Brainstormed content marketing strategies based around client's business goals, existing content and chosen key performance indicators
- Optimized website exposure by analyzing search engine patterns to direct online placement of keywords or other content
- Learned lead generation for various platforms such as
- LinkedIn, Reddit
- Contact : -Simon Mahajan 7879123172
Junior SEO
Cyber Infrastructure Pvt Ltd
Indore
02.2020 - 08.2021
- Worked on live International Projects
- On-page SEO, Off-page SEO
- Social Media Marketing
- Reviews posting and reputation management on GMB and other platforms
- Creating quality Baclinks
- Creating Unique Meta-Data after analyzing competitor's website of a particular niche
- Basic knowledge of WordPress and other SEO plugins
- Doing Site Audit and creating On-Page suggestions reports to get quality traffic and ranking with least bounce rate
- Creative Infographics creation
- Contact : -Mr
- Deepak Rathore (Digital Marketing Process Manager) +91 9977359005
Education
Master Of Computer Application -
Medicaps University
08.2017 - 08.2019
Bachelors Of Computer Application - undefined
Makhanlal Chaturvedi University
07.2013 - 05.2016
Skills
Punctual Motivated
Social media tools
Brand strategy
SEO
Campaign execution
SEM trend knowledge
Strategic planning
Additional Information
- State-level basket ball player.
Timeline
Senior Digital Marketing Specialist
Samosys Technologies
01.2023 - 02.2023
Digital Marketing Specialist
Gate6 Technologies India Pvt Ltd
11.2021 - 10.2022
Digital Marketing Executive
NumeroEins Software Pvt Ltd
08.2021 - 11.2021
Junior SEO
Cyber Infrastructure Pvt Ltd
02.2020 - 08.2021
Master Of Computer Application -
Medicaps University
08.2017 - 08.2019
Bachelors Of Computer Application - undefined
Makhanlal Chaturvedi University
07.2013 - 05.2016