Payal Rao

Pune

Summary

Dynamic and enthusiastic digital marketing intern with hands-on experience in SEO, Google Ads, and social media marketing. Skilled in using marketing tools like SEMrush, Canva, and Google Analytics. Passionate about leveraging data-driven strategies and creative content to drive brand growth and digital engagement. Strong collaborative and communication skills, with a learner’s mindset.

Overview

Certification

Work History

Digital Marketing Intern

Digitize Brand Hub Pvt Ltd

04.2025 - 07.2025

Designed and implemented monthly social media content calendars using Canva and Meta Business Suite.
Wrote high-performing ad copies for Google Ads and Facebook Ads, targeting conversions and reach.
Conducted keyword research, competitor analysis, and campaign optimization using SEMrush and Google Keyword Planner.
Created SEO-optimized blog content and supported both on-page and off-page SEO initiatives.
Assisted in running and managing paid ad campaigns on Google and Meta platforms within defined budgets.
Tracked campaign performance through Google Analytics and Search Console, reporting metrics and suggestions.
Coordinated with the design and content teams to align brand tone across all digital platforms.

Education

Master of Commerce - Accounting And Finance

Girls Collage

Ratlam

06-2015

Bachelor of Commerce - Accounting

Government Collage Sailana

Sailana

06-2013

Skills

Social media marketing
SEO optimization
Content creation

Ad copywriting
Campaign analytics
Digital strategy