Payal Shrimakar
Virar
Summary
Proactive business analyst with 7+ years product management experience in small start-up business environments. The effective driver of the product development lifecycle from concept to delivery. Communicative and collaborative with a proven history of improving business operations to support corporate growth and revenue.
Overview
7
7
years of professional experience
Work History
Business Analyst & Product Management
Marketsmojo Pvt Ltd
05.2024 - Current
- Conduct comprehensive market research to identify key trends, competitor activities, and customer needs
- Collaborate with stakeholders to define product roadmaps, ensuring alignment with business objectives and user requirements and coordinate internally for timely delivery
- Execute end-to-end testing (manual/automated) to ensure product quality and functionality before each release
- Provide detailed reports and insights to leadership for data-driven decision-making.
- Preparing documents like BRD, FSD, wireframes (Figma + PPT) to define user journey and client's flow
- Familiar with Generative AI and CleverTap for design, user engagement, and analytics
Compliance Officer & Business Analyst
HDFC Bank Ltd
04.2021 - 04.2024
- Behavioural study of client's inflow/outflow basis regression analysis - OD/OD utilization
- Reviewing broker FD - Monitoring of FD's booked other than special bucket
- Preparing scorecard and identifying underperforming Regions & divisions
- Branch sourcing - Master maintenance & incremental tracking, RBB scorecard and Income sharing arrangement
- Maintaining BDP (Business Divisibility Report) to identify the planned and the actual Income
- Working Knowledge of Sales: Communicating with Partners, Anchor's & clients and get the best, accomplishing the pricing requirement of the organization
- Quality Checking: Verifying the documents with the alternate source to streamline the Process
- Monitoring incoming payments & clearing of Suspense accounts & Working knowledge of Collections
- Quality-Analysis: Concluding a portfolio with nil delinquency and maintenance of documentation for Auditing
- Maintaining branch reports to minimize the future occurring errors
- Pre Documentation: Managing mandate activities of ECS (Electronic clearing system), E-signing process of sanction & agreement of the Clients
- Post Documentation: Verification of the process & managing Cash collateral & Processing fees before Disbursement
Operations Executive
Mintifi Finserve Pvt Ltd
01.2018 - 03.2021
- Quality Checking: Verifying the documents with the alternate source to streamline the Process.
- Working Knowledge of Sales: Communicating with Partners, Anchor's & clients and get the best, accomplishing the pricing requirement of the organization.
- Monitoring incoming payments & clearing of Suspense accounts & Working knowledge of Collections.
- Quality-Analysis: Concluding a portfolio with nil delinquency and maintenance of documentation for Auditing.
- Maintaining branch reports to minimize the future occurring errors.
- Pre Documentation: Managing mandate activities of ECS (Electronic clearing system), E-signing process of sanction & agreement of the Clients.
- Post Documentation: Verification of the process & managing Cash collateral & processing fees before Disbursement.
Education
Master of Computer Applications - Computer Application
MUMBAI UNIVERSITY
01.2021
Bachelor of Computer Applications - Computer Application
VEER NARMAD SOUTH GUJARAT UNIVERSITY
01.2017
Skills
- Process Improvement
- Persuasive Communication
- Business Analyst & Product Management
- Compliance adherence
- Tableau
- Business process modelling
- Data Analysis
- Product Testing & Analysis
- PowerBI
- Excel
- Python
- SQL
- Journey and client's flow
- Generative AI
- CleverTap
Languages
Gujarati
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
English
Advanced (C1)
Marathi
Intermediate (B1)
Timeline
Business Analyst & Product Management
Marketsmojo Pvt Ltd
05.2024 - Current
Compliance Officer & Business Analyst
HDFC Bank Ltd
04.2021 - 04.2024
Operations Executive
Mintifi Finserve Pvt Ltd
01.2018 - 03.2021
Master of Computer Applications - Computer Application
MUMBAI UNIVERSITY
Bachelor of Computer Applications - Computer Application
VEER NARMAD SOUTH GUJARAT UNIVERSITY
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