Writing short stories
Peyush Koul
Manager - Insights And Analytics
Bengaluru
Summary
Collaborative leader with dedication to partnering with coworkers to promote engaged, empowering work culture. Documented strengths in project management , healthcare and pharma analytics with keen focus on building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings. Proficient in best practices, market trends and insight generation of pharma industry operations.
Overview
11
11
years of professional experience
8
8
years of post-secondary education
2
2
Languages
Work History
Manager
Novartis HealthCare Pvt Ltd
8 2021 - Current
- As a Manager in Insights and Analytics team my role is to focus on end to end US and global healthcare and pharma market project management, sector analysis, data analytics for improving sales and brand team efficiency and help in market scoping
- Oversee and motivate team of market researchers, data analysts that drive operational effectiveness to process stakeholders’ requests for US healthcare market deep dive, patient journey analytics, generate account insights and trend mapping for varied pharma entities, ad-hoc data research pieces to answer stakeholders’ immediate business questions
- Work closely with brand leadership team to help them with targeting decisions and strategy for oncology, CVD brands directed towards key HCP targets and georgraphies
- Analyze syndicated data sources to track key competitor brands and help sales team with correct messaging and recommendation to HCP targets
- Forecast and extrapolate brand growth and reach to track product journey that helps customer teams with contracting decisions
- Execute projects for varied teams and internal stakeholders and help in growing the analytics domain as single POC for any analytics or insights projects
- Undertake resource planning and effort estimation for projects to best optimize the team skills in project completion
- Track key Novartis priority brands in Oncology, Cardiology, Immunology therapy areas to estimate market trends, execute pull through analysis
- Utilize SDLC and agile best practices for streamlined project delivery and effective execution of daily tasks
- Maintain constant feedback loop and quality measurement and help field teams, brand teams in end to end project execution to solve business problems and optimize delivery
- Work and guide internal team members by providing them feedback, timely inputs and helping them in conflict management
- Identify trends using market research and leverage syndicated health system, hospitals and longitudinal patient datasets like IQVIA, SHS, HCOS data to facilitate sales teams, brand team in efficient decision making
- Establish efficient client communication channels to understand future goals and assist them in deploying new strategies in US health ecosystem , launching new products to market
- Understand and forecast market dynamics for drug loss of exclusivity scenarios using business research, data analytics to understand and estimate impact on sales volume from competitor product entry
- Increased cross functional teams (brand team, sales team etc.) collaborations and communication for understanding drug launch market dynamics, developing marketing strategies
- Work closely with varied stakeholders on optimization, process improvements and ensuring on time and quality proofed deliverables are sent to build trust with clients
Consultant
Deloitte US India Consulting
04.2017 - 08.2021
- My role in the organization was of a management consultant in the healthcare and life sciences domain with expertise in payer/provider integration
- Worked on understanding business requirements of commercial contracting ecosystem for devising SaaS solution for the healthcare clients
- Worked with cross functional team to coordinate and collaborate towards exceeding the client expectations
- Maintain and create project documents to track the scope and completion of project deliverables
- Worked on understanding client business problems and ensure more valued and holistic solutions are provided to client teams
- Worked in creating business process and procedure documents for the client as part of pharma co-vigilance optimization effort
- Worked on formulary validation to analyze any revenue leakage for drug manufacturers while providing product rebates to pharmacy benefit managers
- Worked on analyzing payer-provider supply chain to optimize pricing and contract management between the parties
- Worked on healthcare commercial contract translation between payer and manufacturer to develop data analytics strategies
- Worked as consultant in strategy vertical to overlook lead generation, end to end product development, client vendor coordination
- Worked on creating training decks, system documents for complex supply chain for client consumption and business understanding
- Worked on report generation using Power BI and data analysis to provide data insights and forecasting models
Intern
Bajaj Allianz Life Insurance Corporation
04.2016 - 05.2016
- Title
- Insurance: Now and Its Future
- My role was to understand different channels of insurance, analyze them to improve penetration through these channels
- Worked on devising strategy for penetration through online channels for insurance and gave recommendations to field teams for the same
- Worked on insurance distribution channel improvement by using data analytics
System Business Analyst
Tata Consultancy Services Private Limited
11.2012 - 05.2015
- My role in the organization was of a business analyst for home and security systems client
- Worked as an analyst to understand the business requirements of the client and collaborate with the engineering team to develop a software solution that supported the home and security devices
- Worked on creating user testing scenarios to test the software system limit and breakage point for each incremental upgrade
- Worked on analyzing business scenarios to create user roles and access levels for the software system
- Collaborated with database team to maintain user repository databases using SQL queries to support and generate weekly dashboards, access report for the client
Education
MBA - International Business (Finance)
Symbiosis Institute of International Business
Pune 05.2015 - 03.2017
B.E - Computer Engineering
Government College of Engineering
Aurangabad 07.2008 - 05.2012
HSC - Science
Sri Ranbir Higher Secondary School
Jammu 03.2007 - 03.2008
SSC -
Dream Land Public School
Jammu 04.2005 - 03.2006
Skills
Dataiku - SQL
Competitive Intelligence
PowerBI
Alteryx
Agile Methodologies/SDLC
Patient Data Analytics
Consulting
Stakeholder Management
Scrum Planning & Execution
APLD Claims Data
Market Research
Pharma Analytics
HCP/HCOS data
Provider and Payer data
Advanced Excel
Xponent Plantrak Data
Brand Forecasting
Accomplishments
- Awarded "Project Excellence" award 2022 for exceeding client and stakeholder requirements in Novartis
- Awarded and recognized for meeting client needs and high-quality deliverables “Applause Award” 2019,2018 in Deloitte
- Awarded ‘Star of the Learners Group’ during my initial training program in TCS Trivandrum ILP 2012
Interests
Timeline
Consultant
Deloitte US India Consulting
04.2017 - 08.2021
Intern
Bajaj Allianz Life Insurance Corporation
04.2016 - 05.2016
MBA - International Business (Finance)
Symbiosis Institute of International Business
05.2015 - 03.2017
System Business Analyst
Tata Consultancy Services Private Limited
11.2012 - 05.2015
B.E - Computer Engineering
Government College of Engineering
07.2008 - 05.2012
HSC - Science
Sri Ranbir Higher Secondary School
03.2007 - 03.2008
SSC -
Dream Land Public School
04.2005 - 03.2006
Manager
Novartis HealthCare Pvt Ltd
8 2021 - Current