Piyali Chowdhury
Dubai,
Summary
Accomplished Project Manager with 9+ years’ experience in real estate and technology, delivering large-scale commercial, residential, and global tech projects. Proven track record of completing 10+ high-value initiatives on time and within budget, achieving 20% faster delivery and a 50% reduction in cycle time. Expert in Agile, Scrum, Salesforce CRM, and value engineering, with a 95%+ stakeholder satisfaction rate and full flexibility to relocate.
Education: Bachelor's degree in Electronics and Communication Engineering.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Project Manager
ConX Digital
Dubai
02.2025 - Current
- Led Salesforce Marketing Cloud implementation for Atlantis Dubai, ensuring stakeholder alignment and effective sprint planning. Launched personalized guest engagement journeys, driving an 18% rise in repeat bookings and a 35% increase in email engagement.
- Oversaw digital marketing strategies for Omniyat’s luxury properties, launching campaigns that boosted global inquiries by 35%.
- Delivered a digital transformation plan for ICTRED, integrating a new website and CRM, resulting in a 35% increase in qualified B2B leads.
- Managed CRM and marketing automation integration for Majid Al Futtaim campaigns, enhancing lead tracking accuracy. Increased campaign ROI by 22% within one quarter through improved targeting techniques.
- Spearheaded the management of 10+ projects, ensuring on-time and within-budget completions.
Associate Project Manager
Ernst & Young, EY
Bengaluru
09.2019 - 12.2024
- Engineered an e-commerce solution on Salesforce CRM for Carrier, enhancing user experience by 30%, and boosting order rates.
- Developed Salesforce CRM platforms for Texthelp and n2y, optimizing Lead-to-Cash processes for over 200 million global users.
- Integrated third-party systems using REST API, improving sales order entries, and reducing Order Fulfillment Cycle Time by 50%.
- Managed comprehensive project documentation, including charters, issue logs, and change management plans. Led monthly audit meetings to evaluate estimation metrics, RACI matrix, risk assessments, and escalation plans.
Software Engineer
Birlasoft
Bengaluru
08.2014 - 05.2019
- Enhanced Salesforce transition from Classic to Lightning, training 1,400+ users with Articulate 360 micro-learnings, resulting in a 60%+ increase in Kanban view adoption.
- Aligned product features and sprint cycles with business priorities through close coordination with tech leads.
- Conducted code reviews to ensure quality and adherence to coding standards.
- Delivered user support and training across multiple Salesforce implementations, driving smooth adoption and effective usage.
Skills
- Project management
- Salesforce CRM
- Risk assessment
- Budget management
- Attention to detail
- Effective communication
- Task prioritization
- Project scope analysis
Certification
Google Project Management (Module 3), Scrum Fundamentals Certified (SFC) Certification, Salesforce Certified - Admin, App Builder, Sales Cloud Consultant, Data Cloud Consultant, Platform Developer I and II
Timeline
Project Manager
ConX Digital
02.2025 - Current
Associate Project Manager
Ernst & Young, EY
09.2019 - 12.2024
Software Engineer
Birlasoft
08.2014 - 05.2019
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