Summary
Overview
Work History
Education
Skills
Accomplishments
Interests
Timeline
AccountManager
Piyush Agrawal

Piyush Agrawal

Sales & Marketing
Pune,MH

Summary

Seeking Senior level assignments in Sales & Marketing & Business Development with an organisation of high repute

Professional Preface

  • Strategic-minded and performance oriented sales professional promoting expertise in sales and marketing coupled with more than 15 years in Sales & Marketing role. Excels in streamlining processes through problem solving approach to improve overall focus and efficiency. Valuable public speaker delivering benefits of products and services in personable discussions and presentations focusing on achieving revenue, profit and business growth objectives within start-up, turnaround and rapid change environments.
  • Major experience in heading Banking, FMCG and FMEG products, across all cross section of demographic profile.
  • Gained exposure in Service Industry, Dealer Management and Financial Services.
  • Currently associated with Havells India Ltd., as Product Head for Pune Branch.
  • Highly successful in building relationships with upper-level decision makers and business partners.
  • A proactive leader and planner with cross functional expertise in planning, market penetration, product launch & management, corporate communications, product selling skills and competitor / market analysis and Team Handling.
  • Qualified with MBA (Marketing) and B.Sc.
  • An effective communicator & team leader combined with detail-oriented attitude and ability to interact effectively.

Overview

4
4
Languages
5
5
years of post-secondary education
17
17
years of professional experience

Work History

Product Head

Havells India Ltd
PUNE, MAHARASHTRA
05.2018 - Current

Key Deliverables

  • Looking after consumer Lighting Sales for ROM & Goa (Except Vidarbha).
  • Leading a team of 10 CSOs, 35 DSPs to exceed business objectives in all facets.
  • Handling network of 70 Direct Dealers and 35 Direct Distributors. Also responsible for Rural Channel Expansion.
  • Formulated tactics and Go to Market strategies to target new potential customers within prioritized markets.
  • Developing a strong distribution network and driving initiatives like DMS, SFA, dealer portal and EPOD.
  • Apart from Lighting business seeking opportunity to expand reach for Entire Havells Product Portfolio.
  • Formulating strong marketing and promotional activities across branch for Brand promotion.
  • Develop customized coaching/development plans for each team member to insure team exceeds corporate and individual goals.
  • Coordinating with Cross Functional Team like Finance, Supply chain and Service excellence for smooth business.
  • Planning and formulating market schemes in association with the HO Team for achieving sales target/Reach/Market Share/Brand Visibility in the territory. Reviewing performance and re – appointing channel partners to meet increasing sales targets.
  • Conducting Market Visits to understand market analytics which includes analysis of competitor’s activities, schemes, new launches, consumer behavior.
  • Orchestrated launch for new products to expand market share.

Noteworthy Accomplishments

  • Built up a strong team.
  • Successfully implemented processes like DMS and SFA at all channel point and for team.
  • Build up relationship with key dealer network to retain them.
  • Expanded distribution network at all 50K+ Towns. Which has resulted into 35% Growth in distribution business.

Area Sales Manager

Philips Lighting India Ltd
Nagpur, MAHARASHTRA
07.2017 - 05.2018

Key Deliverables

  • Managing Vidarbha, Khandesh and Part of Marathwada, parts of Maharashtra.
  • Leading a team of 5 CSOs, 17 LASs and 35 DSPs to exceed business objectives in all facets.
  • Handling network of 25 Direct Channel partners and 160 Rural Stockists across 18 districts of Maharashtra.
  • Develop customized coaching/development plans for each team member to insure team exceeds corporate and individual goals.
  • Coordinating with Cross Functional Team like Finance, Supply chain and Service excellence for smooth business.
  • Planning and formulating market schemes in association with the Regional Marketing Manager for achieving sales target/Reach/Market Share/Brand Visibility in the territory. Reviewing performance and re – appointing channel partners to meet increasing sales targets.
  • Planning and implementing market activities with CSOs and channel partners to achieve set target and gain market share.
  • Conducting Market Visits to understand market analytics through sales data which includes analysis of competitor’s activities, schemes, new launches, consumer behavior.

Noteworthy Accomplishments

  • Successfully over achieved year budget target. Highest performing ASM in the region.
  • Achieved 105% of Sales plan YTD Dec 2017

Sales Officer

Philips India Ltd
Maharashtra/MP, MAHARASHTRA
06.2013 - 06.2017

Key Deliverables

  • Overseen Rural and Urban operations in Various Parts of Western region.
  • Planning and formulating market schemes in association with the area manager for achieving sales target in the territory. Reviewing performance and re – appointing channel partners to meet increasing sales targets.
  • Planning and implementing market activities with channel partners to achieve set target. Tracking of competition activities to gain market share.
  • Collaborated with channel partners to identify and qualify mutually rewarding sales and business opportunities.
  • Managed and motivated sales team to increase revenue
  • Identified and qualified new distributors/Rural distributors to increase market share in key territories and vacant areas.

Noteworthy Accomplishments

  • Successfully over achieved 2013, 2014 and 2016 budget target.

Area Acquisition Head

HDFC Bank Ltd
PUNE, MAHARASHTRA
05.2008 - 06.2013

Key deliverables

  • Responsible for liability products sale and cross selling various banks’ products in 8-10 branches through a team of Sales Managers and Executives.
  • Manage cross functional relations with branch channel and Asset team.
  • Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.
  • Recruited, trained & performed related review of CSE and Executives to meet increasing sales targets. Adhered various audit related parameters and reports.
  • Handled promotional activities and events across territory.

Noteworthy Accomplishments

  • Achieved value & number target of FY 2010-11, 2011-12 and 2012-13.

Sales Officer

Philips India Ltd
Kolhapur, MAHARASHTRA
01.2007 - 05.2008

Key Deliverables

  • Overseen Urban operations in Various Parts of Western region.
  • Maintained relationships with customers and found new ones by identifying opportunities in Gap areas.
  • Identified opportunities for growth within territory and collaborated with channel to reach sales goal.
  • Planning and formulating market schemes in association with the area manager for achieving sales target in the territory.
  • Planning and implementing market activities with channel partners to achieve set target.
  • Preparing monthly market report, which includes analysis of competitors’ activities and market.

Noteworthy Accomplishments

  • Successfully over achieved 2007 budget target.

Sales Officer

Cadbury India Ltd
Kolhapur, MAHARASHTRA
05.2005 - 06.2007

Noteworthy Accomplishments

  • Identified and qualified new distributors to increase market share in key territories.
  • Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches. Growth 2005-11% and 2006- 60%.

Sales Manager

3M India Ltd (Off Role)
Indore, Madhya Pradesh
06.2004 - 05.2005

Noteworthy Accomplishments

  • Successful launched 3M car detailing in Indore and Bhopal.
  • Instrumental in establishing loyal customer base in Indore and Bhopal for 3M car detailing.

Education

MBA - Marketing

Institute Of Management Studies
Indore
06.2002 - 06.2004

Bachelor of Science - Mathematics

Vikram University
Ratlam
06.1998 - 06.2001

Skills

    Strategic Planning & Management

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Accomplishments

  • Awarded as 2nd top performing SO of the Country and Top Performing CSO for Region year 2006.
  • Qualified for MD’s club 2006; won Malaysia Trip.
  • Won Star Employee Award in FY 2010-11 and FY 2012-13.
  • Achieved value & number target of FY 2010-11, 2011-12 and 2012-13.
  • Holds the distinction of highest Managed program sourcing and Increasing product mix for region in FY 10-11.
  • Honored with award for highest CBG / ECG, assets and insurance cross sell in 2012-13
  • Instrumental in cracking 2 national Team contests and Won 3 National Individual Contests in 2014, 2015 and 2017.
  • Got Nominated for Sales Leadership Development Centre in 2016 from Region.
  • Received Warriors of Light Award H1 & H2-2016.
  • Instrumental in cracking 1 national Team contests (Super Lumen) and Won 1 National Individual Contests (Power Play) in 2017-2018.
  • Achieved 105% of Sales plan YTD Dec 2017
  • Received Warriors of Light Award H2-2017.
  • Driven the national agenda of increasing reach with initiatives like “LIGHT WAVE”. Won award fo best team across India in 2019.

Interests

Trekking

Reading Books

Timeline

Product Head

Havells India Ltd
05.2018 - Current

Area Sales Manager

Philips Lighting India Ltd
07.2017 - 05.2018

Sales Officer

Philips India Ltd
06.2013 - 06.2017

Area Acquisition Head

HDFC Bank Ltd
05.2008 - 06.2013

Sales Officer

Philips India Ltd
01.2007 - 05.2008

Sales Officer

Cadbury India Ltd
05.2005 - 06.2007

Sales Manager

3M India Ltd (Off Role)
06.2004 - 05.2005

MBA - Marketing

Institute Of Management Studies
06.2002 - 06.2004

Bachelor of Science - Mathematics

Vikram University
06.1998 - 06.2001
Piyush AgrawalSales & Marketing