Piyush Choudhary
New Delhi
Overview
5
5
years of professional experience
Work History
Head of Technology & Product
Aspire For Her
07.2025 - Current
- Led E2E technology strategy for a 1M+ user platform, transitioning from vendor-led to in-house tech team
- Built an AI-native application stack | Migrated 3 core platforms and launched 10+ in-house tech systems
- Delivered revenue-critical products enabling project renewal targeting 220K+ beneficiaries over 4 years
- Owned tech org design and hiring, screening 1000+ candidates and scaling in-house engineering teams
- Reduced manpower costs by 23% by hiring strategy revamp & deploying AI agents to automate workflows
Associate Product Manager
Media.net
04.2025 - 07.2025
- Delivered 12% rise in advertiser bidding by adding support for privacy-safe ad attribution for iOS users
- Generated $56K+ in revenue by adding strategic delay in requests to optimize for bidder spending patterns
Product Intern
Media.net
04.2024 - 05.2024
- Analyzed 64+ retail media networks & 3K+ ecommerce sites to identify 955M+ monthly untapped traffic
- Prioritized 10 categories and identified a $60M ad-based revenue opportunity with 257M+ monthly visitors
- Developed a solution targeting 1.3M Shopify stores using Google's Privacy Sandbox for Ad retargeting
- Designed an MVP with 8 features expected to increase user Ad engagement by 400% and CTR by 180%
Associate Solutions Architect
HSBC Software Development India
09.2020 - 06.2023
- Attained position of the youngest among 200+ architects in WPB by securing 1 of 2 positions internally
- Worked on 6+ regional and global projects as an Associate Solutions Architect for a duration of 29 months
- Boosted savings for 750K+ customers through an innovative spend-based microtransaction savings feature
- Enabled quicker access to RM for 450K+ mobile users | Garnered uptake of 18% in 2 Asia Pacific markets
- Strategically aligned 100+ applications for the HSBC UK by collaborating with 5+ Chief Architects in WPB
- Ensured 100% compliance for a regulatory project in Bahrain by delivering end-to-end design enhancement
- Impacted 1 Million+ customers across 4 markets in EU & ASP by digitizing segment upgrade user journey
- Reduced upgrade time by 94% by shifting from a manual process to near real time mobile based upgrade
Education
PGDM - HRM
XLRI
03-2025
B.Tech - Computer Science
Indraprastha Institute of Information Technology
05-2020
Skills
- AI application development
- Technology strategy
- Data analysis
- Cloud architecture
- Product management
- Revenue optimization
- User experience design
- Process automation
- Problem solving
- Team leadership
- Effective communication
- Critical thinking
- Strategic planning
- Relationship building
- Decision-making
Live Projects And Freelance Work
- Tim Hortons India, 2024: Developed mobile app wireframes & user stories from scratch. Mapped user flows for 6 channels. Analyzed 12 global competitors. Prioritized 10+ features based on feedback from 2K+ customers.
- StimVeda, 2023: Administered 50+ moderated usability tests to upgrade the design for 8+ mobile user journeys. Achieved a 78% increase in user satisfaction with interface by leveraging Human-Centric Design.
- Instructor, IMS, 2022: Coached 100+ students in Mathematics, DI&LR by investing 85+ hours teaching online & offline. Conducted 40+ hours of mock interviews for 20+ students preparing for 5+ undergrad exams.
Entrepreneurship
- GrubForGrab: Launched a B2B cloud kitchen targeting fitness centres in South Delhi as summer course project, 2018. Generated a gross profit margin of 25% within 2 months serving 6 SKUs to 5 gyms in the region.
- Tweet: Established an XLRI targeted mentorship program for GDPI Prep and post-onboarding support, 2024. Screened 300+ candidates (2 years) to select 70+ mentees with 75%+ converting Tier-1 Bschools.
Accomplishments
Attained 99.81 percentile in XAT'23 amongst 62,000 candidates, Ranked in the top 0.7%ile in the Quant-DI section
Positions Of Responsibility
- Sr. Exec. Member, ALCOM, XLRI, 2023: Supervised Alumni Homecoming with a footfall of 300+ alumni, 500+ students & budget of 25L+. Executed Summer Meets in 8 cities, engaging 1500+ participants via outreach & partnerships.
- Sr. Exec. Member, DARVIX, XLRI, 2023: Managing 1000+ registrations from 75+ B Schools for Chi Square - a national analytics event. Tasked with driving Jharkhand govt digitization program including training 50+ district officials.
- Akeera, Student Wellness, XLRI, 2024: Founding Member | Organized club launch event on World Mental Health Day with 2L+ budget. Incharge of 600+ students' emergency mental health response | Received 10+ hours of training.
Extracurricular Activities
- Achieved 1st rank out of 375+ teams from 150+ colleges in a Digital Transformation Competition: 2023
- Accomplished 1st position out of 330 teams in SDA Bocconi's PhotoBiz Photography Competition: 2023
- Impacted 150+ school students by leading a 6-member team to devise a math learning program. Boosted assessment scores by 180% by investing 45+ hours across 15 sessions thrice a week: 2019
- Represented college as a part of the 7-member volleyball contingent at IIT Roorkee's sports fest: 2015
- Secured 1st position out of 7 competing teams in IIIT Delhi's intra-college Volleyball tournament: 2018
Timeline
Head of Technology & Product
Aspire For Her
07.2025 - Current
Associate Product Manager
Media.net
04.2025 - 07.2025
Product Intern
Media.net
04.2024 - 05.2024
Associate Solutions Architect
HSBC Software Development India
09.2020 - 06.2023
PGDM - HRM
XLRI
B.Tech - Computer Science
Indraprastha Institute of Information Technology