Summary
Overview
Work History
Education
Skills
Side Projects
Professional Development
Timeline
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PIYUSH GUPTA

New Delhi

Summary

Dynamic Product Manager with a proven track record of working on consumer and SaaS products. Expert in strategic thinking and cross-functional collaboration, I led teams to launch innovative products, significantly boosting user retention and engagement. Specialized in product growth, analytics, A/B testing and stakeholder management, I drive remarkable growth and efficiency.

Overview

8
8
years of professional experience

Work History

Product Manager

Hunch
New Delhi
03.2022 - Current
  • Leading Activation and Retention POD improved onboarding from 65% to 90%, and D7 retention by 50% by building features and experimentation.
  • Using quantitative methods, I identified the activation metric (setup, AHA, and Habit moment) and increased the activation rate from 12% to 40%.
  • Defined and drove the execution of the product roadmap for onboarding, activation, and retention charter.
  • Led a new product development, collaborated with stakeholders across tech, marketing, and legal, and scaled it to over 100,000 users in a span of three months.
  • I built an AI Creative Strategist and an AI User Research Agent on my own, which helped reduce costs and improve efficiency.

Associate Product Manager

Dukaan
Bangalore
01.2021 - 03.2022
  • Launched a referral program, resulting in over 10,000 downloads in seven days, and improved customer acquisition cost.
  • Developed a marketing suite, achieving 55% weekly active usage among sellers.
  • Worked on multiple features for the mobile and web products to improve onboarding, engagement, and monetization.
  • Managed product communications, copywriting, and user research efforts.

Associate Project Manager

Growisto
Mumbai
03.2020 - 01.2021
  • Managed Rs. 10 lakhs monthly ad spend, growing D2C brand revenue by 300%.
  • Scaled Amazon US presence for brands in F&B, Home Decor, Fashion, etc. managing $100K per month marketing spend.
  • Contributed to the content marketing strategy and lead generation.
  • Developed detailed project plans, including timelines, budgets, and resource allocations.

Cluster Head

OYO
03.2019 - 02.2020
  • Managed end-to-end operations for Jaipur cluster, delivering 1+ Cr monthly revenue
  • Oversaw property management and P&L responsibilities

Area Sales Manager

Mahindra & Mahindra
06.2017 - 02.2019
  • Led a team of 50+ sales professionals across multiple channel partners
  • Managed dealership operations and customer service initiatives

Education

MBA - Marketing

Prin. L.N. Welingkar Institute of Management
Mumbai
01.2017

B.Sc - Multimedia Technology

Punjab Technical University
Punjab
01.2014

Skills

  • Strategic thinking
  • User research
  • Product roadmap
  • Go-to-market strategy
  • Stakeholder management
  • Cross-functional collaboration
  • Product development
  • Technical acumen
  • Feature development
  • Product lifecycle management
  • Product analytics
  • A/B testing

Side Projects

  • ChatterScout: Built ChatterScout to leverage Reddit to grow your product
  • Feedboard: Built Feedboard, a micro-SaaS for user feedback collection
  • Fashion: E-commerce Brand, Launched and scaled fashion e-commerce brand to INR 30k/month revenue

Professional Development

  • Reforge Fellow: Growth Series, Advanced Growth Strategy, Engagement and Retention Deep Dive
  • GrowthX: Product & Growth Bootcamp

Timeline

Product Manager

Hunch
03.2022 - Current

Associate Product Manager

Dukaan
01.2021 - 03.2022

Associate Project Manager

Growisto
03.2020 - 01.2021

Cluster Head

OYO
03.2019 - 02.2020

Area Sales Manager

Mahindra & Mahindra
06.2017 - 02.2019

MBA - Marketing

Prin. L.N. Welingkar Institute of Management

B.Sc - Multimedia Technology

Punjab Technical University

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