Piyush Kumar Maurya
Varanasi, UP
Summary
Dynamic trade marketing professional with expertise in promotional campaign management and market analysis. Proven ability to collaborate effectively with sales teams and suppliers to optimize trade marketing programs and maximize brand growth.
Overview
2
2
years of professional experience
Work History
Trade Marketing Executive
C.P. Milk & Food Products Pvt. Ltd.
Lucknow, UP
05.2023 - Current
- Developed trade marketing strategies to increase brand visibility in retail channels.
- Managed promotional campaigns and product launches across multiple distribution points.
- Analyzed market trends and competitor activities to identify growth opportunities.
- Coordinated with suppliers for timely delivery of promotional materials and products.
- Created launch kits with samples and materials for new product introductions.
- Collaborated with sales team to synchronize promotions across various channels.
- Evaluated existing trade marketing programs to enhance outcomes.
Education
MBA - Agribusiness
Banaras Hindu University
Varanasi06-2023
B.Sc.(Hons) - Agriculture
Banaras Hindu University
Varanasi07-2021
Intermediate -
Kendriya Vidyalaya
Varanasi05-2017
High School -
Kendriya Vidyalaya
Varanasi05-2015
Skills
- Trade promotions and schemes
- Product launch
- BTL activation
- Project management
- Analytical skills
- Microsoft Office Suite
- Communication and interpersonal skills
Affiliations
- Enjoy sports such as cricket, badminton, and chess
- Loves travelling and exploring new places.
Accomplishments
- Received the award of 'Rising Star' by M.D.s for successfully executing trade marketing plans throughout the year
Timeline
Trade Marketing Executive
C.P. Milk & Food Products Pvt. Ltd.
05.2023 - Current
MBA - Agribusiness
Banaras Hindu University
B.Sc.(Hons) - Agriculture
Banaras Hindu University
Intermediate -
Kendriya Vidyalaya
High School -
Kendriya Vidyalaya
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