Pooja Malik
Gurgoan
Summary
Experienced Social Media Manager with expertise in developing and executing strategies to enhance brand presence, engagement, and growth. Skilled in content creation, community management, paid campaigns, and performance analytics. Proficient in managing campaigns across Instagram, LinkedIn, Facebook, and YouTube to connect with target audiences effectively.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Social Media Manager
Mahu Tasty Foods Private Limited
Gurgoan
04.2023 - 07.2024
- Developed and executed content strategies to improve brand awareness.
- Managed social media advertising campaigns for engagement and conversions.
- Implemented strategies to enhance customer interaction and brand loyalty.
- Collaborated with marketing and sales teams to streamline digital campaigns.
- Analyzed performance metrics to refine content and advertising approaches.
Social Media Specialist
Corefield Technologies
Gurugram
04.2022 - 04.2023
- Created and curated engaging content across multiple social media platforms.
- Launched and optimized paid campaigns to maximize brand reach.
- Maintained a content calendar to ensure consistent posting and audience engagement.
- Monitored social media trends and adapted strategies accordingly.
- Engaged with the audience through community management and social listening.
Sales And Marketing Specialist
Pacific Resorts Farmland LLP
Gurugram
03.2021 - 04.2022
- Executed marketing strategies to strengthen brand presence.
- Conducted market research and competitor analysis to refine marketing efforts.
- Developed sales materials and presentations to support business development.
- Collaborated with teams to create promotional content for digital channels.
- Monitored campaign performance and provided actionable insights.
Education
Bachelor of Science - Zoology
HNBGU
Dehradun08-2020
Skills
✔ Social Media Management
✔ Content Creation & Copywriting
✔ Paid Advertising & Analytics
✔ ORM
✔ Influencer Collaboration
✔ Microsoft Office
Certification
- SEO Foundations, 02/01/23
- Content Creations: Strategy and Tools, 02/01/23
- Copywriting for Social Media, 02/01/23
- Social Media Foundation Course, 03/01/22
- Advance Social Media Certification Program, 02/01/22
- Digital Marketing 101, 02/01/22
- Social Media Marketing with Facebook and Twitter, 02/01/22
- Facebook Marketing and Advertising Course, 12/01/21
Timeline
Social Media Manager
Mahu Tasty Foods Private Limited
04.2023 - 07.2024
Social Media Specialist
Corefield Technologies
04.2022 - 04.2023
Sales And Marketing Specialist
Pacific Resorts Farmland LLP
03.2021 - 04.2022
Bachelor of Science - Zoology
HNBGU
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