Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
Generic
Pooja  Banani

Pooja Banani

Vadodara

Summary

A versatile and results-driven Social Media Marketer with over 7 years of experience, including 3+ years as a freelancer, delivering impactful digital marketing campaigns and creative brand solutions. Skilled in video editing, content planning, and brand visualization, with a proven ability to manage client relationships and execute creative strategies. Passionate about blending creativity with data-driven results to achieve measurable growth for businesses.

Overview

10
10
years of professional experience

Work History

Freelance Social Media Marketer & Content Producer

Self-Employed
Vadodara
01.2021 - Current
  • Conceptualized and executed creative social media campaigns for diverse industries, leading to an average increase in engagement by 35%.
    • Designed visually striking content, infographics, and videos, showcased on Behance.
    • Collaborated with clients to establish branding strategies and managed end-to-end campaign execution.
    • Provided social media audits and analytics to improve online presence.
    • Successfully managed multiple projects simultaneously while maintaining client satisfaction.

Social Media Marketing & Branding

Wecrazies Advertising & Branding Agency (Mr. Nilkanth Ray)
Vadodara
01.2019 - 11.2020


• Spearheaded social media strategies and content calendars for high-profile clients.
• Designed marketing materials in collaboration with the creative team.
• Increased Instagram engagement by 30% through targeted campaigns and influencer collaborations.
• Created blogs, infographics, and Facebook ads to drive brand awareness.

Digital Marketing Intern

BrandVeda
Vadodara
01.2018 - 01.2019
  • Performed keyword research and analysis to enhance SEO strategies.
  • Developed content for websites, blogs, and social media platforms to increase brand awareness.
  • Gained expertise in Google Search and Display Ads.
  • Created presentations to summarize results from digital marketing efforts.

Client Servicing & Content Writer

Our Vadodara
Vadodara
01.2016 - 01.2018
  • Participated in content brainstorming sessions to generate innovative ideas.
  • Managed content calendars, ensuring timely publication of articles and posts.
  • Wrote copy for client advertising campaigns.
  • Presented ideas and storyboards to clients.
  • Conducted thorough research to produce informative and accurate articles on diverse topics.

Customer Service Executive

Royal Bank Of Scottland
Vadodara
01.2015 - 12.2016
  • Delivered exceptional customer service, resolving queries and enhancing client satisfaction.

Education

MBA - Marketing

C.K. Shah Vijapurwala Institute of Management
Vadodara
06-2015

BBA - Business And Marketing Management

Navrachana University
Vadodara

Skills

  • Video Editing & Motion Graphics
  • Content Strategy & Planning
  • Client Relationship Management
  • Creative Problem Solving & Communication
  • Social Media Analytics & Strategy
  • Brand Visualization & Design

Affiliations

  • Hiking: Inspired by nature to fuel creativity and fresh ideas
  • Dancing: A cherished emotional outlet for relaxation.
  • Yoga: Pursued for balance, personal growth, and mindfulness.
  • Hosting parties: Enjoy connecting with people and creating memorable experiences

Key Projects & Achievements

  • Created successful digital campaigns for personal freelance clients, driving an average follower growth of 20%.
  • Acted as a prime team member for the Guinness World Record for the largest dessert party hosted in Vadodara.

Certifications

  • Google Ads Certified (Fundamentals, Search, Display, Mobile Ads, Shopping Ads)
  • HubSpot Certified (Social Media & Email Marketing)
  • Blueprint Certified in Facebook & Instagram Marketing
  • SEMrush Certified in SEO Fundamentals

Timeline

Freelance Social Media Marketer & Content Producer

Self-Employed
01.2021 - Current

Social Media Marketing & Branding

Wecrazies Advertising & Branding Agency (Mr. Nilkanth Ray)
01.2019 - 11.2020

Digital Marketing Intern

BrandVeda
01.2018 - 01.2019

Client Servicing & Content Writer

Our Vadodara
01.2016 - 01.2018

Customer Service Executive

Royal Bank Of Scottland
01.2015 - 12.2016

MBA - Marketing

C.K. Shah Vijapurwala Institute of Management

BBA - Business And Marketing Management

Navrachana University
Pooja Banani