Summary
Overview
Work History
Education
Skills
Certification
References
Languages
Timeline
Generic
Poornima Bhal

Poornima Bhal

Digital Sales Analyst
Gurugram,Haryana

Summary

Over 6 years of experience in Digital Marketing, driving ROI for multiple clients/companies by leading comprehensive strategies targeted at driving data-driven results utilizing PPC, Social Media, SEO, email marketing and personalization efforts. Successfully increased ROI, website traffic, conversion rates, click through rates and brand awareness by 15-30%. Applied analytics, A/B testing and data analysis to optimize KPI's, drive customer retention and increase customer lifetime value.

Overview

6
6
years of professional experience
6
6
years of post-secondary education
2
2
Certifications

Work History

DIGITAL SALES ANALYST

Accenture
7 2022 - Current
    • Identified needs of customers promptly and efficiently
    • Implemented Google ads strategies to propose solutions to problems related to efficiency, costs or profits
    • Analyzed key performance indicators to identify effective strategies.
    • Mentoring existing employees to maximize team agility and performance.
    • Enhanced team collaboration by providing clear communication of complex findings through visualizations and reports.

SALES AND MARKETING MANAGER

UXD Labs
04.2022 - 07.2022
  • Ads Management - Google Ads/Facebook/Instagram/Linked In
  • Increased client satisfaction by implementing innovative digital marketing strategies tailored to their unique needs.
  • Developed custom analytics dashboards using tools like Google Analytics to provide actionable insights into campaign performance.
  • Oversaw successful website redesigns for multiple clients, enhancing UX/UI while maintaining brand consistency across platforms.
  • Managed multiple client accounts simultaneously, ensuring timely delivery of high-quality digital marketing services.
  • Worked closely with creative teams to ensure development of compelling content that resonated with target audiences and aligned with clients'' branding guidelines.

DIGITAL MARKETING ASSOCIATE

Nine2Five Career Solution
09.2020 - 05.2021


  • Grew social media following with strategic outreach efforts, influencer partnerships, and engaging content curation.
  • Increased brand awareness through creation and management of social media channels, boosting social media engagement.
  • Enhanced brand awareness through the creation of compelling social media content and daily management of company profiles.
  • Planned and executed Content Marketing, Email marketing and social media advertising campaigns.

SOCIAL MEDIA MARKETING ASSOCIATE

Branding Pioneers
12.2018 - 11.2019
    • Writing, Editing, and Publishing content for social media profile
    • Scheduling content, using social media tools- Hootsuits, etc
    • Effectively managing social media accounts (Facebook, Instagram, Twitter, LinkedIn, YouTube)
    • Running organic campaigns for brand promotion and brand recognition.

Education

MBA - Marketing & HR

Banasthali Vidhyapith
Jaipur
06.2017 - 05.2019

B.Tech - Electronics & Communication Engineering

Aligarh College of Engineering And Technology
Aligarh
04.2012 - 06.2016

Skills

Strategy development

Team building

Teamwork and Collaboration

Time management abilities

MS Excel

Analytics Understanding

Client relations management

Strategy development

Certification

Google Ads Certifications

References

Available on request

Languages

English
Hindi

Timeline

SALES AND MARKETING MANAGER

UXD Labs
04.2022 - 07.2022

DIGITAL MARKETING ASSOCIATE

Nine2Five Career Solution
09.2020 - 05.2021

SOCIAL MEDIA MARKETING ASSOCIATE

Branding Pioneers
12.2018 - 11.2019

MBA - Marketing & HR

Banasthali Vidhyapith
06.2017 - 05.2019

B.Tech - Electronics & Communication Engineering

Aligarh College of Engineering And Technology
04.2012 - 06.2016

DIGITAL SALES ANALYST

Accenture
7 2022 - Current

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Poornima BhalDigital Sales Analyst