Pothagani Ramanjaneyulu
Bangalore
Summary
Highly motivated and results-driven professional with over two years of experience in brand management, market analysis, and sales support in the pharmaceutical domain. Seeking a challenging Product Manager role to leverage my expertise in strategic planning, digital marketing, and campaign management to drive business growth and innovation.
Overview
4
4
years of professional experience
Work History
ASSISTANT PRODUCT MANAGER
MICROLABS
06.2023 - Current
- Brand Management:Developed and implemented strategic brand plans to achieve product growth objectives.
Designed impactful visual aids, LBLs, and digital assets for effective brand communication.
- Promotional Campaigns:Led promotional activities, including social media campaigns and doctor engagement programs.
Organized camps to strengthen relationships with healthcare professionals.
- Market Research & Competitive Analysis:Conducted consumer behavior analysis and competitor research to identify market opportunities.
Utilized IQVIA data for monthly market trend analysis and insights.
- Digital Marketing Initiatives:Spearheaded the "Mission Organ Protection" social media campaign to raise awareness about diabetes and hypertension complications.
Managed public engagement campaigns for events like Yoga Day.
- Sales Support & Training:Conducted training sessions for sales teams on product knowledge and scientific communication.
Supported new TE induction programs to ensure effective brand onboarding.
- Other Contributions:Managed monthly contests, generated winner reports, and dispatched field force input requirements.
Edited audio content for FM radio campaigns and motivated field teams through rewards and recognition programs.
EXECUTIVE TRAINEE
GLENMARK
08.2021 - 01.2023
- Mainly involves in Planning & Analyzing the sales performance.
- Industry & Product knowledge.
- Market analysis.
- Distribution & Resource allocation.
- Sales performance & results.
- I got opportunity to participate in two new product launches in Glenmark i.e., Fabispray and Bilazap M Suspension.
Education
MBA - PHARMACEUTICAL MANGEMENT
CHITKARA UNIVERSITY
Punjab06.2022
BACHELOR OF PHARMACY -
SRI PADMAVATHI SCHOOL OF PHARMACY
Tirupati06.2020
Skills
- Technical Skills: MS Office, Digital Marketing Tools
- Strategic Skills: Brand Development, Campaign Management, Market Analysis
- Soft Skills: Analytical Thinking, Problem-solving, Time Management, Team Leadership
- Other Skills: Sales Training, Resource Allocation, Adaptability
Accomplishments
- Promoted as assistant product manager
- Completed the GEM onboarding program with an A++ grade
- Received a Certificate of Excellence for outstanding achievement during FY 2021-2022
Disclaimer
I hereby declare that the above information is true to the best of my knowledge, and I owe that I will work for the best of the organization.
Activities
- Playing Cricket, Which helps me to improve my team playing skills and pressure handling at critical decision-making time.
- Listening Music, Which helps me to improve my listening skills.
Timeline
ASSISTANT PRODUCT MANAGER
MICROLABS
06.2023 - Current
EXECUTIVE TRAINEE
GLENMARK
08.2021 - 01.2023
MBA - PHARMACEUTICAL MANGEMENT
CHITKARA UNIVERSITY
BACHELOR OF PHARMACY -
SRI PADMAVATHI SCHOOL OF PHARMACY
Similar Profiles
Gururaj Y Gururaj Y null
Territory Executive at MICROLABS LIMITEDTerritory Executive at MICROLABS LIMITED
ANANTHU MOHANANANTHU MOHAN
SR EXECUTIVE IN QUALIFICATION AND VALIDATION at MICROLABS LTDSR EXECUTIVE IN QUALIFICATION AND VALIDATION at MICROLABS LTD
Sathishkumar DevarajSathishkumar Devaraj
Procurement Manager for OSD Formulation plant at MicroSynergy Pharmaceuticals FZCO-Dubai(Microlabs)Procurement Manager for OSD Formulation plant at MicroSynergy Pharmaceuticals FZCO-Dubai(Microlabs)
Anil Kumar SawAnil Kumar Saw
Staff Engineer at Altimetrik India Pvt. LtdStaff Engineer at Altimetrik India Pvt. Ltd
Hisham ParveezHisham Parveez
AI Engineer at Optimum SolutionsAI Engineer at Optimum Solutions