Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
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Prabhdeep Singh

Prabhdeep Singh

Gurgaon

Summary

It’s been a wonderful journey so far. Always learning and implementing new ideas to keep improving the ongoing process of changing the way we handle things at Social Media. Never believing that this can be the forever best as the things change rapidly and we have to keep thinking of new innovative ways in which we can improve the customer’s experience on Social Media. Only change is the forever Constant

Overview

9
9
years of professional experience

Work History

Manager - Social Media (Customer Experience) ORM

InterGlobe Aviation (IndiGo)
02.2025 - Current
  • Managing IndiGo’s Social media channels (Twitter, Facebook, Instagram, Linkedin, Tripadvisor, Playstore, etc.)
  • Deciding and Posting various Social Media Posts so as to ensure customer social interaction and taking customer insights for the same
  • Brand reputation (ORM) - Have worked upon ways to improve the customer satisfaction points on Social media. Maintaining Customer interaction and improving creative response repositories
  • Customer experience - Enhancing Customer experience at various levels so as to improve the overall brand reputation online and offline as well
  • Enhancing customer experience at all Social Media contact points enriching a long-term customer retention
  • NPS performance and growth - monitoring the brand’s NPS score and analysing the points which went wrong and on how to improve the same.
  • Managing a team of social media experts for smooth customer handling on Social Media
  • Social Listening - Monitoring brand’s performance via various Social media tools and analysing any data point spikes which may lead to brand damage and coming up with resolutions which can be incorporated in future to avoid such instances
  • Ensuring Team’s and any third party agency’s KPIs are met within the stipulated time. Guiding Team across various sensitive queries
  • Handling Influential customers / Government officials, to ensure minimal brand damage and a positive turnaround
  • Daily, weekly and monthly productivity and individual performance reports for team are cascaded to Leadership.
  • Ensuring any critical point is highlighted on a real-time basis which may hinder the brand reputation
  • Making weekly and monthly dashboards for inflow, First Response Time and explaining the data spikes (if any)
  • Highlighting any sensitive cases and what did we do on the same. Explaining the positive turnaround for such cases
  • Data analysis - working on raw data dumps and matching with the system. Analysing the current FRT along with the TRT and inflow
  • Analysing Team strength requirements and any other peculiar team management requirements
  • Analysing positive and negative sentiments through various CRM and Social media listening tools such as BRANDWATCH, KonnectInsights, OneDirect and Salesforce. Preparing a weekly/monthly report on the same
  • Task Force Project: Creating Better Customer Experience to ensure continuous improvement on the NPS score pan India for Inflight Services (IFS) & Airport Operations and Customer Services (AOCS) - I was a key player in this task force to enhance the customer experience and thereby improving the NET PROMOTER SCORE
  • NPS Score - Monitoring NPS score for the brand and coming up with new ideas to ensure our detractors are moved to promoters end
  • Competitive brand analysis - Analysing new market trends and studying their positive/negative sentiment trends. Preparing a competitive reports on various performance points
  • Have studied many Indian and International Airlines on various data points to analyse market standards
  • Preparing Team Rosters, managing any professional query and assisting new joiners in their team engrossing for a long term professional career
  • Taking Feedback sessions, sharing individual feedbacks and monitoring their day to day performance to ensure everyone meets their KPIs.
  • Supervised day-to-day operations to meet performance, quality and service expectations.
  • Mentored team members to enhance professional development and accountability in workplace.
  • Streamlined and monitored quality programs to alleviate Process and overall customer handling.
  • Learned and adapted quickly to new technology and software applications.

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Call Centre Employee Management:

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  • Led a team of call center agents, enhancing performance and professional growth.
  • Achieved improvement in key performance metrics through effective monitoring and coaching.
  • Streamlined operations, reducing call handling time through process improvements.
  • Developed strategies that increased customer satisfaction scores.

Assistant Manager - Social Media CX ORM || DX SL

InterGlobe Aviation (IndiGo)
04.2023 - 02.2025
  • Social Media || Customer Experience || ORM (Online Reputation Management || Social Listening and Data Analytics
  • Analysed media coverage and social media analytics to measure the success of campaigns and adjust strategies accordingly
  • Monitored customer feedback on social media and other platforms to identify potential issues and customer sentiment
  • Analysed data from various social media platforms to identify trends and customer insights, resulting in improved customer experience.
  • Leveraged data and analytics to identify areas of improvement and increase operational efficiency

Senior Executive - Social Media ORM || CX

InterGlobe Aviation (IndiGo)
10.2021 - 04.2023
  • Implemented customer service protocols across social media platforms to ensure a positive customer experience.
  • Monitored customer feedback on social media and other platforms to identify potential issues and customer sentiment.

Executive - Social Media (Customer Experience) ORM

InterGlobe Aviation (IndiGo)
02.2020 - 10.2021
  • Analyzed data from various social media platforms to identify trends and customer insights, resulting in improved customer experience
  • Monitored customer feedback on social media and online forums, responding to inquiries and complaints in a timely manner.

Social Media Executive

InterGlobe Aviation
07.2018 - 07.2019
  • Handling various social media queries
  • Becoming the brand voice on social media channels
  • Interactive communication resulting in customer satisfaction and retention
  • Calling various high profile customers to ensure minimal brand damage to a positive turnaround
  • Highlighting any viral/sensitive tweet/post related to brand image to Seniors/stakeholders so that proper actions can be taken in a timely manner to avoid any negative repercussions
  • Ensuring every customer query is handled without a miss.

Process Associate

Interglobe Technologies
07.2017 - 07.2018
  • Working for IndiGo’s Social media process and got promoted to IndiGo’s payroll after a successful year
  • Handling customer queries on various social media handles
  • Ensuring quality response from brand’s end are met.

Customer Support Executive

Mantec Consultants Pvt. Ltd
02.2016 - 07.2017
  • US third party collections process
  • B2B product support
  • Have gained high negotiation skills

Education

Bachelor's degree - Civil Engineering Technology

Kurukshetra University
Kurukshetra, Haryana
06.2020

12th - Science

K.C. Public School (CBSE
Jammu, Jammu, Kashmir
04.2012

10th - Science

K.C. Public School (CBSE
Jammu, Jammu, Kashmir
04.2010

Skills

  • Social Media Management
  • ORM - Online Reputation Management
  • Social Listening
  • Data Analysis
  • Competition Analysis
  • Data Reporting
  • Customer Experience
  • Customer retention
  • Customer relationship management
  • Corporate - Commercial
  • Team management
  • Microsoft Office
  • Excel - Proficient
  • Navitaire - Proficient
  • Skyspeed - Proficient
  • Utilities - Proficient
  • Engineering Skills
  • Operating System Proficient
  • Communication skills

Accomplishments

6E NPS TaskForce:

Creating Better Customer Experience to ensure continuous improvement on the NPS score pan India for Inflight Service (IFS) & Airport Operations and Customer Services (AOCS)

Languages

English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Punjabi
Bilingual or Proficient (C2)

Timeline

Manager - Social Media (Customer Experience) ORM

InterGlobe Aviation (IndiGo)
02.2025 - Current

Assistant Manager - Social Media CX ORM || DX SL

InterGlobe Aviation (IndiGo)
04.2023 - 02.2025

Senior Executive - Social Media ORM || CX

InterGlobe Aviation (IndiGo)
10.2021 - 04.2023

Executive - Social Media (Customer Experience) ORM

InterGlobe Aviation (IndiGo)
02.2020 - 10.2021

Social Media Executive

InterGlobe Aviation
07.2018 - 07.2019

Process Associate

Interglobe Technologies
07.2017 - 07.2018

Customer Support Executive

Mantec Consultants Pvt. Ltd
02.2016 - 07.2017

Bachelor's degree - Civil Engineering Technology

Kurukshetra University

12th - Science

K.C. Public School (CBSE

10th - Science

K.C. Public School (CBSE
Prabhdeep Singh