Prachi Andhare
Digital Marketer
Mhow
Summary
Results-driven Digital Marketing Professional with 2.5 years of experience as an SEO Copywriter. Expertise in content creation and digital marketing strategies that enhance SEO and lead generation across various platforms. Holds an Advanced Certification in Digital Marketing and Communication from MICA, specializing in Marketing Analytics. Former dental practitioner with nine years of experience, bringing a unique perspective to marketing challenges.
Overview
5
5
years of professional experience
1
1
Certification
Work History
freelance SEO copywriter
Vigour 360
09.2023 - Current
- Develop search engine optimized content for blogs to increase organic visibility and generate leads
- Prepare page titles, headers meta tags, and other on-page activities to improve CTR
- Conducted competitor analysis and keyword research to inform SEO campaign strategy
- Monitor any significant Google algorithmic changes, SEO guidelines, and trends
- Created engaging social media strategies to boost organic reach and manage Facebook ads campaign
- Executed email marketing campaigns using Mailchimp, Get Response, Sendin Blue (Brevo), and GMass to drive lead generation
- Designed graphics and edited videos using Canva to enhance visual content.
- Content Marketing Campaigns in English, Hindi
Content writer
Cyberbizz Technologies
12.2021 - 05.2022
- Created diverse content for health care, technology, education, sports, and digital marketing across blogs, YouTube videos, and social media, enhancing audience reach
- Produced tailored content for multiple websites and GMB profiles, aligning with client specifications to meet their business goals
- Formulated search engine optimized strategies to boost website traffic and improve audience engagement
- Developed social media strategies which are up to date with latest market trends by conducting research
- Designed a training course manual to facilitate effective learning and knowledge transfer.
Content Writer
Branding Pioneer
06.2021 - 11.2021
- Created search engine optimized content across blogs, YouTube, websites, and social media to enhance online visibility
- Researched and wrote engaging content for technology-focused articles and blogs.
- Edited and proofread articles to ensure clarity and accuracy before publication.
- Collaborated with marketing team to align content with branding strategy.
- Designed social media marketing strategies for doctors and hospitals to improve audience engagement
Education
Advanced certification - Digital Marketing and communication, Marketing Analytics
MICA
Ahemadabad02-2023
Post Graduate Diploma - Clinical Research and Medical Writing
James Lind Institute
Switzerland07-2020
Bachelor of Dental Surgery (BDS) -
Dr. D.Y. Patil Dental College and Hospital
Pimpri, Pune02-2011
Skills
- SEO content development
- Keyword research
- On-page optimization
- Competitor analysis
- Content marketing
- Digital marketing strategy
- Visual content creation
Certification
- Semrush Academy Certificate - AI-Powered Marketing
- Marketing Analytics Certification MICA
Timeline
freelance SEO copywriter
Vigour 360
09.2023 - Current
Content writer
Cyberbizz Technologies
12.2021 - 05.2022
Content Writer
Branding Pioneer
06.2021 - 11.2021
Advanced certification - Digital Marketing and communication, Marketing Analytics
MICA
Post Graduate Diploma - Clinical Research and Medical Writing
James Lind Institute
Bachelor of Dental Surgery (BDS) -
Dr. D.Y. Patil Dental College and Hospital