Anusha Ashok Shetty
Navi Mumbai
Summary
Results-driven professional with experience at Accenture Solutions, specializing in market research and digital marketing. Proven ability to enhance customer segmentation and reduce acquisition costs. Skilled in project management and data analysis, I excel at delivering impactful solutions that align business goals with strategic initiatives.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Management Consulting Intern
Accenture Solutions Pvt Ltd
Banglore
03.2025 - 04.2025
- Developed plug-and-play Digital Go-To-Market strategy for SaaS and cloud offerings, enhancing scalability in fintech and FMCG sectors.
- Conducted market research with over 100 retailers; created customer segmentation models predicting 30% adoption intent in pilot campaigns.
- Proposed Product-Led Growth and subscription pricing strategies, reducing Customer Acquisition Cost by 20% while improving long-term retention.
- Created GTM playbooks, including personas and launch plans, improving decision-making speed by 25% and aligning sales and marketing teams.
Project Management Apprentice - II
Google IT Services India Pvt. Ltd.
Hyderabad
02.2023 - 05.2024
- Launched in-house SaaS security solution with cross-functional teams, reducing redundant processes by 92% and saving approximately 920 work hours.
- Defined KPIs and created operational dashboards to present progress to executives, aligning business goals with data-driven solutions.
- Conducted vendor management and service quality reviews for six-member teams, enhancing relationships and ensuring high client satisfaction.
Associate Analyst
Ugam Solutions Pvt. Ltd.
Mumbai
06.2022 - 08.2022
- Programmed over five market research surveys, achieving 28% increase in response rates.
- Optimized questionnaire logic to enhance survey experience, resulting in 60% rise in completion rates.
- Reduced dropout rate by 21% through improved user interface and page element optimizations.
Education
MBA - Operations And Supply Chain
Indian Institute of Management
Mumbai01.2026
B.E - Electronics and Telecommunication Engg.
Ramrao Adik Institute of Technology
Navi Mumbai01.2022
Class XII -
B. K. Birla College of Arts, Science and Commerce
Kalyan01.2018
Class X -
Arya Gururkul
Kalyan01.2016
Skills
- Market research
- Data analysis
- Digital marketing
- Customer segmentation
- Project management
- SaaS solutions
- Sales
- Supply Chain Management
Extra Curricular
Hand-painted sarees and sold artworks, exploring traditional art forms like lippan, warli, and mandala
Personal Information
- Age: 25
- Gender: Female
Languages
Hindi
First Language
English
Advanced (C1)
C1
Kannada
Upper Intermediate (B2)
B2
Tulu
Intermediate (B1)
B1
Certification
The Strategy for Management Consultants and Business Analysts certification from Udemy
Certified the Six Sigma White Belt with foundational knowledge from the Council for Six Sigma Certification
Completed six courses and achieved the Google Project Management professional certification from Coursera
Completed SQL Masterclass: SQL for Data Analytics -Udemy, understanding the data analysis in businesses
Timeline
Management Consulting Intern
Accenture Solutions Pvt Ltd
03.2025 - 04.2025
Project Management Apprentice - II
Google IT Services India Pvt. Ltd.
02.2023 - 05.2024
Associate Analyst
Ugam Solutions Pvt. Ltd.
06.2022 - 08.2022
MBA - Operations And Supply Chain
Indian Institute of Management
B.E - Electronics and Telecommunication Engg.
Ramrao Adik Institute of Technology
Class XII -
B. K. Birla College of Arts, Science and Commerce
Class X -
Arya Gururkul