Praful Jagriya

prepare and develop all digital marketing strategy, including planning, implementing, managing for optimization and paid marketing

SEO

• Technical SEO- Fix website and server related problems (broken link, sitemaps, robots.txt, crawling errors, website speed, SSL problem, structure data, breadcrumb error, link redirections) and optimize for the search engine to crawl and index site,
• ON page SEO- Optimize website content, meta title, description, meta keyword, canonical tag, H1 tag, keyword research, fix the duplicate content issue, image alt tags, internal linking, setup analytic etc. also prepare complete SEO audit report to get on page overview by using Ubersuggest, Google search console, Ahref, and semrush tools.
• OFF Page SEO- Development and implementation of quality link building strategies, analyze competitor's link profile and plan a better strategy to outrank them.

• Implement social media strategies, build brand awareness, generate traffic, for the adoption of product and service.
• Research better strategy for new social platforms and select adapt the current process to the best result
• Review and approve the content daily.
• Create niche related post to engage more specific audience
• Being engaging, funny, responsive and of-the-moment to create viral and shareable moments

PPC

• Coordinate content & design for pay-per-click (PPC) marketing and other activities (Google Ads)
• Perform ongoing paid keyword discovery, expansion and optimization
• Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Optimize budget, plan and make projections for following budgetary year

• Responsible for brand development and website traffic growth through successful SEO & SMO approaches.
• Created and monitored SEO strategies and execution plans that cultivated audiences, increased website page rank, and enhanced brand awareness.
• Performed SEO Audits and analysis (on and off-page) for the website and suggested changes to website structure to improve SEO positions.
• Handling day-to-day SEO and SMO activities including link building, guest blogging directory submission, blog Posting, keyword planning, and research, competitive analysis, social-networking & bookmarking.
• Responsible for social media monitoring and management tools.
• Creates informative and engaging content across social media platforms including Instagram, Youtube, Pinterest, and many more.
• Utilized various tools and techniques such as WordPress,, Ads/analytics/search console), SEM rush & many more to perform all digital marketing initiatives.

• Techtrainees Hyderabad Managed SEO projects from start to finish, with ejective SEO techniques and strategies.
• Conducted market research and analyzed current trends; created content for various social media platforms, such as Facebook, YouTube, Twitter, and Instagram.
• Worked closely with Web developers & content writers’ team for managing SEO projects.
• Pro-actively participated in weekly team meetings and contributed to brainstorming and idea generation.