Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
Pragati Markan

Pragati Markan

Noida

Summary

Aspiring Data Analyst with a strong foundation in analytical tools and technologies, including MS Excel, SQL, Tableau, Python, and Statistics. Though I have 9 months of experience working on proposals at Varmoda Tech, my passion lies in data analysis, which I have actively pursued through a 7-month course in data analysis as part of my ongoing Master's in Data Science. My background in digital marketing and content creation has equipped me with a unique perspective on data-driven decision-making. I am eager to apply my skills and knowledge to a data analyst role, where I can contribute to insightful analysis and impactful solutions.

Overview

3
3
years of professional experience
1
1
Certification

Work History

Digital Marketing Intern

Youthmonk
Mumbai
05.2024 - 08.2024
  • Created engaging blogs and articles for various client websites, ensuring high-quality content tailored to each client’s audience and objectives.
  • Collaborated with the marketing team to develop promotional materials for client services, effectively targeting and engaging prospective customers.
  • Conducted market research to identify industry trends and client preferences, informing content strategies and writing assignments.
  • Managed and curated social media content, significantly increasing brand engagement and fostering a vibrant online community.
  • Assisted in analyzing content performance metrics to refine strategies and enhance the effectiveness of client communications.

Digital Marketing Intern

RC Diamonds
Gujrat
05.2021 - 08.2024
  • Developed engaging and informative content for the company's new website, enhancing the user experience, and driving traffic.
  • Created visually appealing posts for various social media platforms, increasing audience engagement and brand visibility.
  • Wrote articles on topics related to diamonds and jewelry, contributing to the company's content marketing strategy and establishing authority in the industry.
  • Collaborated with team members to brainstorm content ideas and campaigns, ensuring alignment with overall marketing objectives.
  • Monitored social media trends and audience preferences to inform content creation, adapting strategies to maximize engagement.
  • Assisted in the planning and execution of digital marketing campaigns, helping to drive brand awareness and customer acquisition.
  • Utilized various content creation tools and platforms to streamline the development process and maintain consistency in branding and messaging.
  • Received a recommendation letter for outstanding performance during the internship, highlighting creativity and quality of work.
  • Offered an opportunity to work for Youthmonk, an SEO provider company, demonstrating adaptability and the ability to manage multiple roles simultaneously.

Business Analyst

Nuelabs
Jaipur
04.2023 - 01.2024
  • Developed comprehensive pricing strategies for proposals targeting the US government, ensuring compliance with federal regulations and competitive positioning.
  • Solely managed the complete pricing for a winning proposal, which resulted in a successful contract award, demonstrating strong analytical and negotiation skills.
  • Created detailed compliance matrices to ensure alignment with government requirements, improving the accuracy and quality of proposals.
  • Conducted opportunity gate reviews to assess proposal feasibility and risk, collaborating with cross-functional teams to refine strategies and optimize outcomes.
  • Performed competitor analysis to benchmark pricing, services, and features, providing actionable insights that enhanced proposal competitiveness.
  • Collaborated with Varmoda's partner, Synapse, PCS to create and submit joint proposals, effectively managing stakeholder communications and expectations.
  • Utilized HubSpot for customer relationship management (CRM) to track interactions, manage leads, and streamline communication throughout the proposal process.
  • Implemented best practices for proposal writing, including clear and persuasive language, logical structure, and targeted content to address client needs.
  • Developed templates and standardized processes for proposal documentation, increasing efficiency and consistency across submissions.
  • Engaged in continuous improvement of proposal strategies by soliciting feedback from internal stakeholders and clients, leading to enhanced proposal quality and success rates.

Education

BBA -

Meerabai Institute of Technology, GGSIPU
Eastern Avenue Road Kalindi Colony, Maharani Bagh,
05-2022

Higher Secondary School -

Central Board of Secondary Education
Delhi, India
05-2019

High School Diploma -

St. Xavier's Senior Secondary School
Civil Lines, Delhi, 110054
05-2016

Skills

  • Data Analysis
  • Tableau (data visualization)
  • Statistical Analysis
  • Data Cleaning and Preparation
  • SQL
  • Python
  • Excel
  • Hubspot
  • Market Research and Analysis
  • Problem-Solving
  • Critical Thinking
  • Attention to Detail
  • Communication Skills
  • Team Collaboration
  • Time Management
  • Project Management
  • Adaptability
  • Pricing Strategy Development
  • Proposal Writing
  • Compliance Matrix Creation
  • Competitor Analysis
  • Market Trend Analysis

Certification

  • Data Analytics course from Coding Ninjas
  • Letter of Recommendation from RC Diamonds

Timeline

Digital Marketing Intern

Youthmonk
05.2024 - 08.2024

Business Analyst

Nuelabs
04.2023 - 01.2024

Digital Marketing Intern

RC Diamonds
05.2021 - 08.2024

BBA -

Meerabai Institute of Technology, GGSIPU

Higher Secondary School -

Central Board of Secondary Education

High School Diploma -

St. Xavier's Senior Secondary School

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Pragati Markan