Prajakta Bhuyar
Pune
Summary
Experienced SEO Specialist & Digital Marketing Professionalwith 8+ years of expertise in SEO, content strategy, and digital campaign management within the IT & technology publishing sector. Proven ability to optimize websites, drive organic traffic, enhance domain authority, and improve brand visibility. Skilled in technical SEO, WordPress management, content marketing, analytics, and outreach strategies that deliver measurable results.
Overview
11
11
years of professional experience
Work History
SEO Specialist
Intent Amplify Private Ltd.
Pune
09.2024 - 07.2025
- Handled technical SEO for 8 technology-focused publishing websites and executed audits to resolve indexing, crawling, and performance issues.
- Developed and executed content strategy to improve organic visibility.
- Managed outreach campaigns for guest posts and interviews.
- Optimized website performance using Google Search Console & Analytics insights.
- Successfully executed website takeover campaigns, testing & launching sites.
- Managed WordPress back-end operationsensuring smooth UI/UX integration.
Associate Manager – Content & Media
iTech Series
Pune
06.2018 - 03.2024
- Managed news publications across multiple technology platforms.
- Coordinated embargo processes ensuring timely and accurate content delivery.
- Conducted keyword research to optimize content visibility.
- Drafted, curated, and published news articles in WordPress, aligned with editorial targets.
- Improved website performance through technical SEO insights (Google Search Console, Analytics).
- Led website launches, demos, and takeover campaigns, ensuring a smooth transition.
- Managed back-end WordPress operations, enhancing UI/UX for readers.
- Collaborated with editorial, design, and development teams for seamless execution.
Digital Marketing Executive
N G Home Inspections Services
Pune
02.2017 - 03.2018
- Managed brand presence on social media platforms, growing audience reach.
- Proficient in crafting engaging content, fostering online community interactions, and driving brand awareness for A9 Technology lubricant products, and home inspection services.
- Executed email marketing campaigns, generating qualified leads.
- Designed marketing materials with Adobe Photoshop.
- Expert in researching industry trends and market developments to create data-driven content and campaigns.
SEO Specialist
A.I.M.S Technology Pvt. Ltd.
Amravati
01.2015 - 04.2016
- Conducted keyword research for clients across the U.S., U.K., Australia, and Canada markets to identify high-traffic opportunities.
- Performed on-page optimization, including meta tags, internal linking, and site structure improvements for better rankings.
- Implemented off-page SEO strategies, such as link building and outreach, to increase domain authority.
- Utilized industry-leading SEO tools (SEMrush, Ahrefs, Screaming Frog, Google Analytics, Google Search Console) to track, analyze, and optimize campaigns.
- Expert in researching industry trends and markets.
Education
BE - Computer Science and Engineering
P.R.M.C.E.A.M.
Badnera, Amravati01.2013
Diploma - Computer Technology
V.Y.W.S. Polytechnic
Badnera, Amravati01.2010
Skills
- Leadership
- Problem solving
- WordPress
- Digital marketing (on-page, off-page, site audits)
- Google Search Console and Google Analytics
- Keyword research and content strategy
- WordPress management (UI/UX, backend ops)
- Link building and outreach (guest posts, interviews)
- Social media marketing and email campaigns
- SEO tools: SEMrush, Ahrefs, Screaming Frog, and Yoast SEO
- Data-driven decision-making
Awards
- Successfully managed and optimized digital campaigns that significantly increased brand visibility and customer engagement.
- Received the Consistent Performance Award and annual Performance Awards each year at ITech Series.
- Promoted to Team Leader and subsequently to Associate Manager at iTechSeries during my 5+ years of employment.
Tools And Software
- Google Analytics
- Google Search Console
- SEMRUSH
- Ahrefs
- Adobe Photoshop
- AI tools - ChatGPT, Gemini, Perplexity, Runway ML, Pixverse, Leonardo etc.
- Canva
- Google Trends
Disclaimer
I hereby declare that the above written particulars are true to the best of my knowledge and belief.
Timeline
SEO Specialist
Intent Amplify Private Ltd.
09.2024 - 07.2025
Associate Manager – Content & Media
iTech Series
06.2018 - 03.2024
Digital Marketing Executive
N G Home Inspections Services
02.2017 - 03.2018
SEO Specialist
A.I.M.S Technology Pvt. Ltd.
01.2015 - 04.2016
BE - Computer Science and Engineering
P.R.M.C.E.A.M.
Diploma - Computer Technology
V.Y.W.S. Polytechnic