Prakash Tripathi

• Proved successful working within tight deadlines and fast-paced transformation to meet high growth aspiration.
• Managing business turnover of 2500 crore plus .Pan India P&K responsibility . Reporting to the MD
• Designed and refined complete policy for ethical working in retail business.
• Launch of key initiatives like Excellence Club and Plumber engagement programs.
• Revamp of organization structure to manage the future growth plans and new verticals

• 100% import subsidiary with Global presence in 46 countries.
• Setting Up India Subsidiary in Bangalore
• Overall In charge for P& L.
• Reached a turnover of Rs 100 cr from scratch
• 100% import company with Global presence in 46 countries.
• Aligned department vision, goals and objectives with company strategy to achieve consistently high results.
• Provided documentation of all processes to comply with regulations and company policies.
• In alignment with [Global Head ] provided staff support to attain organizational goals.
• Launched Global Project tracking program for managing huge projects in India
• Key Project SOU / NM Stadium / Metros in Mumbai and Lucknow and all major government programs across India

• Have worked with Pidilite in six different roles and have been promoted by executing each role as per desired KRA.
• Taken up various challenges in the organization like capability building at junior level , implementing process and systems , New product launch in international markets etc.
• Chief International SAARC & SEA ( w.e.f 01/03/16 ).
• Export Sales and Marketing responsibility for South East Asia and SAARC countries.
• Establish Pidilite products in this markets and create business partner for long term growth.
• Managing MFG operations in Sri Lanka and Bangladesh.
• Streamline JV operations for CIC holdings adhesive arm taken our by Pidilite in Sri Lanka.
• In charge for complete P&L for the vertical Exports.
• National Sales Manager for Fv 2 Vertical w.e.f 01/12/13.
• Handling Pan India sales for Rubber base adhesives ,wall and wood coatings business.
• Fv 2 vertical just carved out from FV vertical to focus and make the business profitable.
• New division set up for All India implemented from April 14 with team size of 200 plus.
• Managing a team of 200 plus and reporting President Sales and Marketing.
• In charge for complete P&L for the vertical.

• Looking after All India Operational Initiative of division.
• Launch of Winomkar secondary sales tracking software in 500 plus wss pan India.
• Tablet Launch for 300 TSI new concept of order booking and auto po.
• Training and development of new TSI thrrough 9 regional training in charge.
• To create back up for replacement of field force at frontline.
• Overall in Charge of distribution management and and field force training and development.
• Special support for Gujarat operations as task force manager and directly reporting to CEO of the FV division.
• Supporting Chief – Sales in overall Sales operation function.
• Execute train the trainers module for frontline sales people.

• Looking after All India wall and wood finish division.
• Launch of all India ATL /BTL activities for key growth Product driver Terminator.
• In charge for developing new concepts products like Tuff clean / Mirror Mount Tape / Neel Blue and launched across India.
• Training and development of Market development In charge for all new products promotion.
• Implement Innovative idea like Van marketing , product skits & Focus day drives.
• Demo modules of various products.
• FEVICOL DIVISION ( w.e .f 01/04/10).
• Was promoted nd send to Gujarat as special competition fighting task force.
• Complete ownership of Gujarat & Rajasthan states for achieving sales target monitoring scheme budgets.
• Got the All India No 1 award for the zone in 09-10.
• Team of 6 Branch Managers 1 Regional Market Development Manager 1 Regional Project Manager reporting to me with a team size of 90 plus.
• Reporting to President – Sales & NSM Fevicol vertical.
• Handling all business processes budgeting , recruitment , forecast , logistics, promotions and implementing various initiatives to enhance business.
• Network 100 distributors including retail ,institutional business , insulation , projects.
• Development of new products and new business in the Zone.
• WSS Review and training.
• Team review and training as per plan.
• Fighting competition in Gujarat where we had lost market share and gain markets share thru complete carpenter to dealer approach.
• Launch of innovative FCC module which is a one of the best user connect program and has got many awards.

• Handling all India sales for brands like FEVIKWIK / MSEAL / STEELGRIP / FEVITITE also looking after Car Care and Mini Industry products.
• 9 RSM’s reporting to me all India handling team of 170 people.
• Reporting to President – Sales& Marketing.
• Handling all business processes budgeting , recruitment , forecast , logistics, promotions and implementing all India systems and policies as decided by management.
• Network 1200 distributors including auto wss , electrical wss, FMCG wss.
• Modern trade, institutional customers and Mini industries.
• Main achievement was to control wholesale and bring back growth of 20% plus in Fevikwik brand.
• Implemented SMS bases secondary tracking system and daily wholesale reporting booking drive.
• Which is still a benchmark in CP division.

• Established Fevciol operations at Brasil based out of Soa Paulo for 4 months.
• Streamlined operations in South Africa & Indonesia based out of India.
• Mainly handling sales and marketing of important overseas market like Africa and middle east.

• Handling Branch Operation’s ( Sales , Administration , Promotions , Institutional sales , Logistics , Recruitment ).
• Reporting to the Vice President.
• Overall in charge for team of 80.Area covered Mumbai ,Pune, Konkan & Goa.
• Managing sales of all kinds of Adhesives , Paints.
• Polishes.
• Fevicol being the main brand.
• Effective execution of large scale DRM / CRM / IDRM activities & event management.
• System implementation Forum / White Glue data entry was a major achievement.
• Training & Guidance to TSI / Br TSI / CH / PI ‘s.
• Effective tracking of Project Team and project sales conversion.
• Monitoring FCC club , Threat Carpenter User Conversion.
• Looking after the Rurban division new initiative taken by the organization.
• New Product launch Renassiance & Showcase products thru Franchisee network.
• Managing Furniture Center drive new initiative taken by Company, Independently handling Aslali depot and Regional distribution center for selling of Paints to direct dealers & big institutional customers.
• Reporting to the Regional Sales Manager.
• (Gujarat) .Overall responsibility for Sales & Admin.
• Area covered entire North Gujarat & Ahmedabad district.
• Handling three Territory Sales In charge & one sales trainee also overall in charge for admin responsibility for Aslali depot.
• Handling India’s No I paint dealer cum distributor for Nerolac paints M/s Desai Brothers – Mehsana.
• Job Responsibilities: - Sales and Collection, Forecasting, Budgeting, Advertising & taking complete reporting from C& F for depot operations.
• Planning for Demand generation, Promotional activities and Distribution.
• Working on systems such as ERP & APO.
• Usage of SAP systems for day to day reporting.
• Joined as Area sales Executive but promoted as Area Sales Manager in first year due to achievement of all KRA’s and 17% value growth.
• I was also selected for Creative Analysis Team for over all good performance in the Gujarat region.
• Presently working on SAP & APO systems.

• Promoted to handle the most focused territory of Ahmedabad city from 01/04/2004.
• Handling 5 TSI’s and reporting to the Divisional Sales Manager.
• Promoted due to achievements of all KRA’s for the year 2003-2004 and the best performer in terms of system implementation.
• Over all in charge of Ahmedabad depot operations.

Worked diligently to resolve unique and recurring complaints, promoting loyalty and enhancing operations.

• Selling LPG in hotels & big industries.
• Area Covered: Ahmedabad, North Gujarat.
• (Rural & Urban).
• Focus on network expansion franchisee training & profitability.
• Database for Ahmedabad LPG market.
• Conversion selling to big industrial houses.
• Handling of franchisee operations and accounts.
• Liaison with explosive department for licensing procedures.

• Handling of refinish & decorative paints independently in Ahmedabad city.
• Increased Ahmedabad city sales by 37 % & network by 50%.
• Launching new products doing demand generation by visiting garage architects, doing painter meets & planning for promotional activities.
• Had major role in getting company the most prestigious Swami Narayan Temple Charodi business to ICI company.
• Organized trip schemes and focus on Garage visit and database for auto products.
• Planning & yearly audit for all retail dealers.

• ( I ) Ltd Surat & South Gujarat Territory Sales In charge.
• Resident representative at Valsad handling 48 retail outlets in South Gujarat.
• Launch of Apex paint individually in South Gujarat.
• Expansion of network by 50%.
• Taking risk to fight the old dealers to break up the network and monopoly.
• Also doing planning, forecasting, budgeting for Surat Branch.
• Looking after Surat city as senior person and co coordinating all demand generation activities for branch.

• Main job was payment collection from all corporate & major clients in Ahmedabad , Gandhinagar ,kadi ,kalol & Chhatral.
• Sale support function and account clearance.
• Focus on maintaining big clients like Reliance, Tata telecom, Arvind , Crown , RPG , BVM , Sintex , SBI and other big clients.