Praloy Saha
KOLKATA,
Summary
A highly motivated and detail-oriented marketing and business analysis expected post graduate with a understanding of market research, consumer behavior, data analysis, and business strategy. Proficient in leveraging analytical tools like Excel, SQL, and Google Analytics to derive actionable insights and support decision-making processes. Adept at conducting competitor analysis, market segmentation, and creating data-driven marketing strategies. Possess strong problem-solving abilities, excellent communication skills, and a passion for driving business growth through strategic marketing initiatives. Ready to contribute fresh perspectives and analytical expertise in a dynamic, fast-paced environment.
Overview
3
3
years of professional experience
Work History
Networking Intern
DVC
06.2024 - 08.2024
- Duration: 2 Months
- VLAN Creation: Implemented VLAN creation for network segmentation, improving network efficiency and reducing broadcast traffic by 30%
- MAC address filtering: Configured MAC address filtering, enhancing network security by 40% and preventing unauthorized access
- Network configurations: Led efforts on refundable and damaged products, recovering 90% of lost inventory
Digital Marketing Intern
IEM LABS & RESEARCH DEVELOPMENT LTD.
12.2023 - 12.2023
- Duration: 1 Month
- Social Media Management: Assisted in managing and optimizing social media accounts, increasing engagement by 30% over three months
- Backlinking: Executed backlinking strategies to improve website authority, increasing domain ranking by 20%
- SEO Optimization: Conducted keyword research and implemented SEO strategies, resulting in a 25% increase in organic website traffic
- Campaign Analysis: Monitored and analyzed digital marketing campaigns using analytics tools, providing insights that improved future strategies
- Email Marketing: Supported the creation and execution of email marketing campaigns, achieving a 20% increase in open rates
Python Data Science Intern
ARDENT COMPUTECT PVT LTD.
01.2022 - 02.2022
- Duration: 1 Months
- Machine Learning models: Developed machine learning models using Python libraries (such as Scikit-learn and TensorFlow), improving prediction accuracy by 25% across datasets
- Predictive Analytics: Implemented AI algorithms for predictive analytics, resulting in 20% increase in decision-making efficiency for business case
- Data visualization: Automated data visualization using Python’s Matplotlib and Seaborn libraries, enhancing report clarity and reducing manual work by 40%
- Real-world projects: Collaborated in real-world projects involving natural language processing and computer vision, delivering end-to-end solutions that improved operational outcomes by 15%
Education
MBA - Marketing Management and Technology Management
Institute of Engineering And Management (IEM), Kolkata, WB
Kolkata06.2025
Bachelors of Computer Applications - Computer Science
Institute of Engineering And Management (IEM), Kolkata, WB
Kolkata06.2023
Prafullanagar Vidyamandir (H.S.), Habra, WB, WBCHSE
HABRA06.2020
Prafullanagar Vidyamandir (H.S.), Habra, WB, WBBSE
HABRA05.2018
Skills
SOFTWARE SKILLS:
- Advanced Excel
- Power BI
- IOT
- C
- C
- SQL
- JAVA
- Shell Programming
- PowerPoint
- Word
SOFT SKILLS:
- Communication Skills
- Team Leadership
- Adaptability
- Time Management
- Interpersonal Skills
- Analytical Thinking
- Customer Focus
Hobbies and Interests
- Enjoy listening to a diverse range of songs across genres
- Passionate about binge-watching documentaries to gain insights into various subjects
- Actively play football, promoting teamwork and physical fitness
Languages
English
Advanced (C1)
Hindi
Advanced (C1)
Bengali
Advanced (C1)
Timeline
Networking Intern
DVC
06.2024 - 08.2024
Digital Marketing Intern
IEM LABS & RESEARCH DEVELOPMENT LTD.
12.2023 - 12.2023
Python Data Science Intern
ARDENT COMPUTECT PVT LTD.
01.2022 - 02.2022
MBA - Marketing Management and Technology Management
Institute of Engineering And Management (IEM), Kolkata, WB
Bachelors of Computer Applications - Computer Science
Institute of Engineering And Management (IEM), Kolkata, WB
Prafullanagar Vidyamandir (H.S.), Habra, WB, WBCHSE
Prafullanagar Vidyamandir (H.S.), Habra, WB, WBBSE
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