Summary
Overview
Work History
Education
Skills
Tools Experience
Timeline
Generic

Prashant Kumar

Summary

Data-driven Sales Operations Specialist with demonstrated success streamlining sales process to maximize efficiency. Interprets high-level sales strategies and translates into system and process requirements to support execution and business impact. Proven CRM subject matter expert with experience creating reports and managing dashboards to extract key business insights.

Overview

8
8
years of professional experience

Work History

Lead- Sales Ops

Moengage
Bangalore
02.2023 - Current
  • Developed and maintained a comprehensive database of customer accounts and sales performance.
  • Collaborated with Marketing, customer Success, Implementation and Billing team to ensure data sanity and tracking.
  • Analyzed data from various sources to identify areas of potential cost savings or revenue generation.
  • Conducted regular meetings with key stakeholders to review progress on sales goals and objectives.
  • Coordinated cross-functional teams in order to ensure successful execution of sales initiatives.
  • Generated reports on daily, weekly, monthly basis that track performance metrics such as gross margin, conversion rate.
  • Owned CRM platform and built and standardized business reporting for strategic analysis and internal business review.
  • Created and maintained documentation on sales processes, policies and training materials and assisted with onboarding new talent.
  • Maintained data cleanliness by deduping leads, contacts and accounts.
  • Developed and maintained Salesforce security, including user roles, profiles, sharing rules, and assignment rules.
  • Assisted with data migration activities such as cleansing of data and mapping of source to target systems.
  • Work on different projects and tool implementation to ensure seamless experience to Sales users.
  • Maintained data integrity by performing regular audits and executing data quality control processes.

Senior Sales Operations Analyst

Moengage
Bangalore
02.2022 - 01.2023
  • Developed and implemented a process to monitor sales performance, analyze data, and provide feedback to the team.
  • Collaborated with cross-functional teams such as marketing, finance and operations to ensure alignment of objectives.
  • Created reports for management review that detailed current trends in sales operations processes.
  • Identified areas of inefficiency within the sales organization and developed plans to optimize performance.
  • Maintained up-to-date knowledge of industry trends and competitive landscape; used insights to inform decision making.
  • Monitored daily sales activity across multiple channels; identified anomalies or discrepancies in order processing.
  • Compiled weekly, monthly, quarterly reports on KPIs including pipeline health, win rate, close rate.
  • Implemented systems and processes that streamlined workflow and improved accuracy within the sales organization.

Salesforce Business Analyst

Moengage
Bangalore
11.2018 - 05.2021
  • Gathered requirements from stakeholders and translated into functional specifications.
  • Developed user stories, use cases, process flows, and other documents to support the design of Salesforce solutions.
  • Configured custom objects, fields, page layouts, record types for various business units within Salesforce.
  • Created reports and dashboards to monitor customer data trends.
  • Automated processes using Workflows and Process Builder and Flow Builder to improve operational efficiency.
  • Conducted User Acceptance Testing to validate system changes before releasing them into production environment.
  • Monitored performance of sales force applications; identified bottlenecks; recommended improvements accordingly.

Salesforce Administrator

Wooqer
Bangalore
03.2018 - 10.2018
  • Developed and maintained Salesforce security, including user roles, profiles, sharing rules, and assignment rules.
  • Configured custom objects, fields, formulas, page layouts, record types, validation rules and workflow rules.
  • Assisted with data migration activities such as cleansing of data and mapping of source to target systems.
  • Created reports and dashboards in Salesforce to meet business requirements.
  • Worked closely with stakeholders to understand their business needs and determine appropriate solutions.
  • Supported the implementation of best practices related to the use of Salesforce CRM features.

Market Research Associate

AAyuja, Inc.
Bangalore
10.2016 - 02.2018
  • Conducted competitive market analysis to identify trends and opportunities.
  • Compiled reports on consumer insights based on market research findings.
  • Identified target audience segments through qualitative and quantitative methods of data collection.
  • Researched industry news and developments related to the company's products or services.
  • Developed reports and dashboards in Salesforce to provide insights into customer behavior and sales performance.
  • Maintained detailed documentation of all Salesforce processes and procedures.
  • Created custom objects, fields, formulas, validation rules, workflow rules, page layouts in Salesforce according to user requirements.

Education

B.Tech - Electrical, Electronics And Communications Engineering

Uttar Pradesh Technical University
Delhi NCR, India
06-2015

Skills

  • Data Management
  • Workflow Management
  • Dashboard creation
  • Data Migration
  • Security management
  • Process Automation
  • Analytical Thinking
  • Competitor Analysis
  • Sales strategy development
  • Performance Analysis
  • Pipeline Management

Tools Experience

  • Salesforce
  • Zoominfo
  • Dealhub (CPQ)
  • Gainsight
  • Rocketlane
  • Tableau
  • Hubspot
  • LinkedIn Sales Nav

Timeline

Lead- Sales Ops

Moengage
02.2023 - Current

Senior Sales Operations Analyst

Moengage
02.2022 - 01.2023

Salesforce Business Analyst

Moengage
11.2018 - 05.2021

Salesforce Administrator

Wooqer
03.2018 - 10.2018

Market Research Associate

AAyuja, Inc.
10.2016 - 02.2018

B.Tech - Electrical, Electronics And Communications Engineering

Uttar Pradesh Technical University

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