Prashant Kumar
Bengaluru
Summary
Seasoned Sales professional with comprehensive background in strategic leadership roles. Demonstrated strengths include developing effective strategies, managing large teams, and executing business plans to drive growth. Proven track record of improving operational efficiency and increasing revenue across multiple sectors. Known for strong decision-making abilities, communication skills, and commitment to achieving organization goals.
Overview
22
22
years of professional experience
Work History
National Head B2B Sales
Aliaxis (Ashirvad Pipes)
Bengaluru
07.2025 - Current
- Managed B2B sales for building vertical across Pan India.
Oversaw national key accounts, including builders, MEP consultants, architects, and contractors.
Guided pre-sales, sales, and post-sales processes throughout project lifecycle.
Facilitated critical approvals, value engineering proposals, and negotiations for successful outcomes.
Enhanced key account management capabilities across all organizational functions.
Strengthened relationships with stakeholders to drive collaborative success.
Zonal Head: North & East India
Aliaxis (Ashirvad Pipes)
Delhi
11.2022 - 06.2025
- Oversaw sales and operations across Delhi NCR, UP, UK, WB NESA, and CG for three verticals of building.
- Managed annual business exceeding 500 crores with a team of over 120 members spanning sales, service, HR, and marketing.
Zonal Head: North
Hindware Ltd
New Delhi
07.2020 - 09.2022
- Dispelled myth of One State One Distributor, increasing distributor count from nine to 36 in 18 months.
- Expanded dealer network from 178 exits in September 2020 to 983 exits in March 2022.
- Achieved three-year CAGR of 29% by March 2022.
- Revamped customer service system, driving 78% growth in brand stores business, contributing 42% to overall revenue.
- Onboarded 44 new stores, raising total from 51 to 95.
- Reduced credit days from 92 to one by March 2022.
- Developed GTM strategy for Eco Sensor Faucet, Aspiro, PVD, and Eco Shower launch, exceeding targets by two times in volume and distribution.
- Secured three promotions for North Faucet team members in FY23; all earned 87% of available incentives.
Customer Marketing Manager
Mrs Bectors Food Specialities Ltd (Cremica Biscuits)
09.2017 - 07.2020
- Drove development and adoption of automation tool PERI for sales force efficiency tracking and improvement.
- Created KPI sheet for all levels from SO to Sales Director, enhancing performance management transparency.
- Initiated rolling forecast process, collaborating with plant, supply chain, and sales teams to minimize sales loss.
- Reduced replacement rate from 4.3% to 1.8%, achieving RSL/VSL of over 85% in FY20.
- Developed growth strategy categorized by Green/Amber/Red markets, increasing market share from 3.1% to 3.8%.
- Executed CPO program, leveraging self-service outlets to boost sales and expand distribution through Rs 1 Cr budget.
- Enhanced premium portfolio contribution from 7% to 16% nationally, improving realization from Rs 67 to Rs 73 per Kg.
- Implemented SWAD incentive program in FY19, reducing mandays lost from 5 to 2 and increasing effective calls from 11 to 16.
Area Sales Manager
Jyothy Labs Ltd
04.2014 - 08.2017
- Appointed 12 distributors, expanding network to 23 across various regions.
- Increased route list to 18,000 by adding 6,000 outlets from FY16 to FY18.
- Identified new business channels in Pharma and HORECA sectors.
Area Sales Manager
Idea Cellular Ltd
Dehradun
05.2011 - 03.2014
- Oversee Prepaid business operations in Dehradun & Saharanpur.
Customer Development Executive
Colgate Palmolive India Ltd
Multiple Locations
12.2005 - 04.2011
- Managed General Trade at multiple locations Jalandhar| Meerut| Agra.
- Part of Customer Marketing team based out of Corporate Office, Mumbai taking care of Wholesale & General Store RE business in FY12.
Sales Officer
Heinz India Pvt Ltd
Dehradun
02.2004 - 11.2005
- Oversaw general trade operations for Uttarakhand.
Prospecting Officer
Hindustan Lever Ltd
06.2003 - 01.2004
- Worked in Vending Operation Division on payroll of Mafoi Management Consultants.
Education
MBA - Marketing
Vikram University
Ujjain, MP01.2003
Bachelor of Commerce -
Allahabad University
Prayagraj, UP01.2001
Skills
- Channel sales
- Distributor management
- Key account management
- B2B sales
- Go-to-market strategy
- Team leadership
- Business process optimization
- Product launch
- Trade Marketing
- FMCG expertise
- Telecom
- Building Products
Accomplishments
- Best Zonal Manager Award, FY22 - Hindware
- Best in class GTM execution FY15 - JLL
- Best ASM FY12|FY13 - Idea for 2 Consecutive years
- Brand Distribution Award FY08 - Colgate
- Top Zone Award FY07 - Colgate
- Star Performance Award FY05 - Heinz
Languages
- Hindi, Proficient
- English, Proficient
Websites
Timeline
National Head B2B Sales
Aliaxis (Ashirvad Pipes)
07.2025 - Current
Zonal Head: North & East India
Aliaxis (Ashirvad Pipes)
11.2022 - 06.2025
Zonal Head: North
Hindware Ltd
07.2020 - 09.2022
Customer Marketing Manager
Mrs Bectors Food Specialities Ltd (Cremica Biscuits)
09.2017 - 07.2020
Area Sales Manager
Jyothy Labs Ltd
04.2014 - 08.2017
Area Sales Manager
Idea Cellular Ltd
05.2011 - 03.2014
Customer Development Executive
Colgate Palmolive India Ltd
12.2005 - 04.2011
Sales Officer
Heinz India Pvt Ltd
02.2004 - 11.2005
Prospecting Officer
Hindustan Lever Ltd
06.2003 - 01.2004
MBA - Marketing
Vikram University
Bachelor of Commerce -
Allahabad University
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