Summary
Overview
Work History
Education
Skills
Timeline
Prashant  Ojha

Prashant Ojha

Digital Marketing
Lucknow

Summary

Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Overview

3
3
years of professional experience
3
3
years of post-secondary education

Work History

Social Media Content Strategist

Cybrotechs Solution Pvt Ltd
Jaipur
09.2022 - Current
  • Develop and implement comprehensive social media strategies across platforms, resulting in 20% increase in follower base and 35% growth in engagement.
  • Coordinated with marketing and design teams to illustrate articles.
  • Identified target audiences to analyze characteristics, behavior and media habits.
  • Generated stories to reflect current trends and news to pull audience into website.
  • Designed and implemented social media strategies to align with business goals.
  • Developed and managed content calendars for each platform to establish timely and relevant posts.
  • Designed paid client ads for use on diverse social media platforms.
  • Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.

Performance Marketing Lead

Allied Technologies
TN
06.2021 - 09.2022
  • Monitored social media trends, identified opportunities for engagement, and responded promptly to customer inquiries, maintaining 35% increase in customer satisfaction
  • Developed and executed content calendars for multiple platforms, driving consistent engagement and increasing reach by 40% within first quarter.
  • Researched and analyzed industry trends to inform search marketing strategies.
  • Collaborated with designers, copywriters and developers, creating effective search marketing campaigns.
  • A-B tested ad campaigns to optimize performance and drive improved ROI.
  • Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
  • Designed paid client ads for use on diverse social media platforms
  • Created content strategies for digital media

Digital Marketing

TechQRTPVT Ltd
Lucknow
07.2020 - 06.2021
  • Managed marketing campaigns to cultivate brand awareness and drive website traffic.
  • Monitored and optimized advertising campaigns using Google, Facebook and Bing.
  • Prepare detailed campaign reports and digital marketing strategies, communicating key findings to senior management.
  • Increased customer acquisition and ROI through continuous optimization, testing and experimenting with ad creative work bid strategies audience targeting and placements.
  • Developed and executed digital marketing campaign across multiple Platforms including Google ads, Facebook ads, and LinkedIn ads. Resulting in 35% website traffic and 25% in lead generation.

Education

B.com/hons - Marketing Management And Research

Lucknow University, Lucknow
06.2017 - 05.2020

Skills

    Social media marketing

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Timeline

Social Media Content Strategist - Cybrotechs Solution Pvt Ltd
09.2022 - Current
Performance Marketing Lead - Allied Technologies
06.2021 - 09.2022
Digital Marketing - TechQRTPVT Ltd
07.2020 - 06.2021
Lucknow University - B.com/hons, Marketing Management And Research
06.2017 - 05.2020
Prashant Ojha Digital Marketing