Prashant Singh
Noida,UP
Summary
Experienced media professional with a strong background in news development, report writing, and content creation. Skilled in media research, analyzing social trends, and managing projects as a producer. Expertise in scriptwriting, web stories, short videos, language localization, and drone handling. Proficient in Word, Excel, social media management, and SEO. Passionate about using research-driven insights and creative storytelling to craft compelling narratives. Excited to bring these skills into a dynamic role in the media industry.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Researcher and Writer
Contract Based
09.2024 - Current
- Working as a contract-based researcher, content writer, and translator, creating well-researched and engaging content across various platforms.
- Conducting in-depth research on social and political trends to craft insightful and impactful stories and collaborating with producers and designers.
- Translating and localizing content to ensure clarity, accuracy, and cultural relevance for diverse audiences.
Copywriter- 2 (Lead)
Sharechat
Hybrid
11.2020 - 08.2024
- Program Lead managing North Indian languages team and ensuring quality content, research and localization.
- Led brainstorming sessions, crafted engaging copy, and ensured accurate translations for diverse audiences.
- Developed social media campaigns for ShareChat and Moj, optimizing content for reach and engagement.
- Mentored junior writers, refining copy quality and aligning with brand strategy.
- Conducted in-depth research on influencers, actors, and social trends to enhance Chatroom interviews and user engagement.
- Researched audience behaviour, trends, and media consumption to refine content strategies.
- Monitored emerging trends and viral content to keep campaigns fresh, relevant, and engaging.
- Wrote UX copy, performed user research, and optimized app/web content for a seamless experience.
- Crafted press releases, marketing materials, and editorial content.
- Edited and proofread content, maintaining high editorial standards and brand consistency.
Content Specialist
Inshorts
Noida
08.2019 - 11.2020
- Reviewed and improved hyper-local news copies and videos.
- Edited and proofread content to ensure accuracy, clarity, and easy readability.
- Researched trends, audience interests, and competitors to create engaging content.
- Fact-checked and verified information to maintain content credibility.
- Covered breaking news and current events, ensuring timely and well-researched stories.
- Worked with editors to refine stories, making them more impactful.
- Managed tight deadlines, delivering well-researched and accurate stories quickly.
- Coordinated with sales team to create persuasive product descriptions that enhanced conversion rates.
Assistant Producer
News 24
Noida
11.2018 - 07.2019
- Assigned to assist Output Desk and write error-free breaking news. Reviewed copies from news agencies (ANI, PTI etc), outsourced sources and stringers.
- Wrote multiple news scripts for TV shows and translated news from English to Hindi to make it easy to understand for Hindi-speaking audiences.
- Monitored breaking news for information on incidents, events, and topics of interest to quickly assign coverage to staff.
- Collaborated with producers to create visually appealing graphics packages for on-air use.
- Researched issues and checked facts, maintaining high standard of journalistic integrity.
Education
Master of Arts - Mass Communication
Makhanlal Chaturvedi University
Noida CampusBachelor of Arts - Social Subjects
Ewing Christian College (University of Allahabad)
Prayagraj, UPSkills
- News Development & Reporting
- Report Writing & Analysis
- Research & Trend Analysis
- Social Media & SEO
- Production Planning & Execution
- Localization
- Drone Handling
- Workflow Management
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Certification
Hindi, English, Bhojpuri
Additional work
Written social media copies,
ground reports and fact checks.
Timeline
Researcher and Writer
Contract Based
09.2024 - Current
Copywriter- 2 (Lead)
Sharechat
11.2020 - 08.2024
Content Specialist
Inshorts
08.2019 - 11.2020
Assistant Producer
News 24
11.2018 - 07.2019
Master of Arts - Mass Communication
Makhanlal Chaturvedi University
Bachelor of Arts - Social Subjects
Ewing Christian College (University of Allahabad)
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