PRASHANTH KUMAR J
Bangalore
Summary
Results-driven professional with strong analytical, marketing, and communication skills. Experienced in collaborating with cross-functional teams to deliver data-driven insights, improve product quality, and drive operational efficiency. Proven track record in market research, project management, and marketing strategy, with a passion for problem-solving and innovation.
Overview
9
9
years of professional experience
2
2
Certifications
Work History
Freelance
ASAT ROBO Technologies
01.2024 - 07.2024
- Supported the development of a Test Bench to optimize efficiency and select components within budget constraints.
- Conducted market research to identify new growth opportunities and competitive advantages.
- Analyzed third-party datasets to support marketing decisions and strategic planning.
- Researched component durability and estimated product costs across multiple suppliers.
- Participated in continuous learning to stay updated on marketing analytics best practices.
Part-Time
DIGIFORTEX
08.2022 - 10.2022
- Identified and approached potential customers to promote cybersecurity solutions (VA/PT services).
- Conducted competitor analysis to assess market positioning and enhance marketing strategies.
- Identified service gaps and recommended improvements to strengthen market presence.
- Initiated targeted market research to refine offerings and boost customer engagement.
Internship
KOHLER SDMO
05.2018 - 06.2018
- Collaborated with the marketing team to explore market entry into Ghana, Africa.
- Developed promotional visuals and marketing materials in line with branding objectives.
- Coordinated trade show events to enhance brand visibility and customer outreach.
- Successfully attracted 140+ potential customers for product launch events.
Junior Software Engineer
CISCO Systems
02.2015 - 10.2015
- Worked on Cisco’s internal tool SORA (Software Operation Risk Analysis) to support bug prioritization and resolution planning.
- Reduced resolution time for high-priority issues by streamlining workflows and improving cross-team coordination.
- Provided technical support for Cisco’s internal tools (e.g., Business Video Collector), including installations and troubleshooting error logs.
Education
M.Sc. - International Business
Brest Business School
01.2019
Master of Business - Internationalization
Waterford Institute of Technology
05.2018
Bachelor of Engineering - Computer Science
CMR Institute of Technology
01.2014
Skills
- Marketing Strategy & Analysis
- Power BI & Power Query
- Project Management
- Customer Relationship Management
Certification
Digital Marketing Certification – IIM Bangalore
Timeline
Freelance
ASAT ROBO Technologies
01.2024 - 07.2024
Part-Time
DIGIFORTEX
08.2022 - 10.2022
Internship
KOHLER SDMO
05.2018 - 06.2018
Junior Software Engineer
CISCO Systems
02.2015 - 10.2015
Master of Business - Internationalization
Waterford Institute of Technology
Bachelor of Engineering - Computer Science
CMR Institute of Technology
M.Sc. - International Business
Brest Business School