Strategic sales leader with 17+ years of experience driving revenue growth, building high-performing teams, and leading client-centric initiatives. Proven expertise in enterprise sales, account management, and business expansion across diverse markets. Passionate about enabling customer success, mentoring talent, and delivering consistent results through data-driven, solution-oriented approaches.
Hi, I’m
Prashanthini Varadaraj
Bangalore
Summary
Overview
17
years of professional experience
Work History
Vinshaa FitnessBangalore
Founder Director
11.2024 - Current
Job overview
- Developed and implemented strategic business plans to guide the startup from conception to operational success.
- Hired, trained and mentored sales and marketing staff dedicated to employing Google AdWords, Google Analytics, and other SEO techniques and metrics sources.
- Established and maintained strategic partnerships with key industry players to enhance business growth and development.
- Managed company finances, including budgeting, forecasting, and financial reporting to stakeholders.
- Actively participated in industry events, conferences, and networking opportunities to enhance brand visibility and business growth.
- Provided organizational leadership and collaborated with executive partners to establish long-term goals, strategies and company policies.
- Maintained accurate records of purchases, pricing, and other important data.
- Conducted market research in order to identify potential suppliers and obtain competitive bids from them.
- Applied well-developed communication, interpersonal and collaboration skills to build effective working relationships with vendors and partners.
- Reviewed invoices and purchase orders for accuracy and completeness prior to payment processing.
Infoedge India LimitedCoimbatore
Branch Sales Manager/ Zonal Manager/ Senior Zonal Manager
05.2016 - 12.2024
Job overview
- Currently heading entire Operations and Business of Tamil Nadu West Region, comprising of Corporate enterprises & Search firms (1000 + Clients)
- Industry Exposure E- recruitment industry/ B2B sales (Client facing) for the last 10+ years
- Overall P&L responsibility of the vertical - Strategy & growth , Process, Manpower planning & recruitment, Expansion of new business in geographies , Retention & Training of Resources
- Charting blue print for business and guiding team to achieve respective goals
- Managing a team of 8-10 members comprising of Middle level Managers, Junior Managers & front level Associates
- B2B Sales - End to End recruitment solutions, Enterprise software sales (Recruitment products on cloud), Social Media hiring solutions, Branding & visibility Solutions, Mobile hiring solutions, Campaigns & large walk-in drives, Campus connect solutions & Assessments
- Coordination with the product development team to equip them with the customer views/needs to enhance the usage interface & features
- Ensuring Customer Delight -Mapping CSI- Customer service index , Updating the clients on the industry updates & technology Addressing client challenges, Educating Innovative hiring methods like -Cloud Products - enterprise software & analytics which automates the entire recruitment process, Social Media recruiting, Mobile solutions, etc
- Managing branch sales, customer service, finances, and recordkeeping
- Resolved customer complaints to maintain high level of satisfaction
- Set pricing strategy and discount rates
Infoedge India LimitedChennai
Senior Manager
03.2015 - 05.2016
Job overview
Infoedge India LimitedBangalore
Business Manager/ Senior Manager
07.2013 - 03.2014
Job overview
- Managed a team of 2 executives, responsibilities for growth revenue on the given set of accounts
- Segment Handling – Named Accounts
- Managed accounts of high value clients
- Constantly made joint calls with team members, review their performance and direct them to achieve the desired objective
- Responsible for handling client calls across India , Trained the clients from different branches on the products & provided support throughout the subscription
- Increasing revenue by constantly addressing their needs through upselling and cross selling
- Ensuring Customer Delight -Mapping CSI- Customer Service Index , Updating the clients on the industry updates & technology Addressing client challenges
- Educating Innovative hiring methods like -Cloud Products - enterprise software & analytics which automates the entire recruitment process, Social Media recruiting, Mobile solutions
Infoedge India LimitedCoimbatore
Asst Manager/Manager/Area Manager
04.2010 - 06.2013
Job overview
- Segment Handling – Retail and New Business Acquisition
- Areas Handled - Coimbatore/ TN West and South
- Handled Retail segment of Coimbatore and Business acquisition in South Tamil Nadu ( Trichy Madurai, Thirunelveli, Dindigul and Palani)
- Planted branches in Madurai, set teams and trained them
- Responsible for revenue generations from Existing clients in Coimbatore and West TN through upselling, cross selling and New Business acquisition from Madurai, Trichy, Thirunelvli, Salem, Erode and Tirupur
- New business Acquisition
- Applied customer feedback to develop process improvements and support long-term business needs
- Evaluated report data to proactively adjust and enhance operations
Infoedge India LimitedCoimbatore
MT/ Senior Executive/ Deputy Manager
02.2008 - 03.2010
Job overview
- New business Acquisition – Coimbatore and West Tamil, Key Responsibilities:
- Cold Calls, Tele calling Area coverage, customer service etc
- Meeting clients on daily basis, product demos, cross selling, upselling, product trainings etc
Education
IIM- Indian Institute of ManagementIndore
The Executive Program from Strategic Sales Management
05-2023
University Overview
Jansons School of BusinessCoimbatore, TN
MBA from Marketing
05-2008
University Overview
PSG College of Arts And ScienceCoimbatore, TN
BBA
04.2006
University Overview
Skills
- Key / Named Account Management
- SAAS Selling
- Relationship Building
- B2B sales
- Team leadership
- Business Development
- Time management
- People Skills
Awards
Awards
Best Named Account Manager of the Year 2011 - 2012
Highest Target Achievement National Level – Year 2012 – 2013 – Q3
Highest Target Achievement National Level – Year 2017 – 2018 – Q2
Highest Target Achievement National Level – Year 2019 – 2020 – Q4
Highest Number of clients billed – Emerging markets – Year 2022- 23 - Q3 & Q4
Highest Target Achievement Manager and Executive Level – Year 2022 – 23 Q3
Timeline
Founder Director
Vinshaa Fitness
11.2024 - Current
Branch Sales Manager/ Zonal Manager/ Senior Zonal Manager
Infoedge India Limited
05.2016 - 12.2024
Senior Manager
Infoedge India Limited
03.2015 - 05.2016
Business Manager/ Senior Manager
Infoedge India Limited
07.2013 - 03.2014
Asst Manager/Manager/Area Manager
Infoedge India Limited
04.2010 - 06.2013
MT/ Senior Executive/ Deputy Manager
Infoedge India Limited
02.2008 - 03.2010
IIM- Indian Institute of Management
The Executive Program from Strategic Sales Management
Jansons School of Business
MBA from Marketing
PSG College of Arts And Science
BBA
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