Prateek Rai
Noida
Summary
Resourceful Key Account Manager with strengths in customer service and reorganizing business teams and culture. Amiable, sharp and hard-working team player. Proven success in cultivating, fostering and leveraging customer relationships.
Overview
7
7
years of professional experience
2013
2013
years of post-secondary education
Work History
KEY ACCOUNT MANAGER
Graquest Education Finance
02.2023 - Current
- Managing 50+ accounts with disbursement of 120 Cr
- With cross-functional teams
- 30 Cr In FY 2023-23 to 100 Cr In FY 23-24 growth of region
- Go-to-Market Strategy: Develop marketing collateral, presentations, and sales materials to effectively communicate value proposition of monthly fee payment plan and additional benefits to stakeholders
- Developed and implemented sales strategy for new business opportunities across account portfolios and broader businesses
- Tracked and analysed key account trends, identifying opportunities for growth and eliminating potential threats
- Encouraged sales teams to dedicate sufficient time to supporting strategic partners with execution plans
- Acted as organisational brand ambassador at essential trade and consumer events, upholding brand standards
- Forecasted and tracked renewals, upgrades and other key account metrics to prevent accounting issues
- Carried out risk assessments before taking on new accounts by analysing account potential based on client portfolios likelihood to make profits
SENIOR EXECUTIVE-BUSINESS DEVELOPMENT
UNACADEMY
09.2021 - 02.2022
- Drove revenue growth by identifying and closing new business opportunities in the EdTech sector, focusing on educational products and courses
- Collaborated with cross-functional teams to develop and execute sales strategies, achieving monthly and quarterly sales targets consistently
- Built and maintained strong relationships with clients, including students, parents, and educational institutions, to ensure customer satisfaction and long-term retention
- Conducted in-depth market research to understand customer needs, industry trends, and competitive landscape to refine sales pitches and strategies
- Presented Unacademy's offerings through virtual and in-person demonstrations, effectively showcasing product features and benefits
- Negotiated and closed B2B and B2C sales deals with key stakeholders, contributing significantly to overall business growth
- Led onboarding sessions and provided training to clients and partners, ensuring seamless adoption of Unacademy's solutions
- Worked closely with marketing and product teams to align customer feedback with product enhancements and promotional strategies
- Managed the sales pipeline through CRM tools, maintaining accurate records of client interactions and progress toward goals
- Represented Unacademy at educational events, webinars, and trade shows to build brand presence and generate leads
ASSOCIATE-BUSINESS DEVELOPMENT
Byjus (Think & Learn Pvt LTD)
11.2017 - 10.2020
- Conducted in-depth market research to identify potential customers and generate leads for the sales pipeline
- Scheduled and attended face-to-face meetings with parents and students to understand their educational requirements and present tailored solutions
- Delivered compelling product demonstrations and presentations to highlight the benefits of Byju's learning programs
- Negotiated pricing, closed deals, and ensured seamless onboarding of students into the platform
- Maintained long-term relationships with clients to ensure high satisfaction and retention rates
- Achieved and exceeded monthly and quarterly sales targets consistently
- Managed end-to-end sales processes, from prospecting to deal closure, while maintaining a high conversion rate
- Documented sales activities and maintained an updated database of leads and customers in CRM software
Business Development Executive
Baba Jageshwarnath Agro Industries
10.2017 - 12.2019
- Visiting Market And Advertising Products, Generating Revenue And Tracking Orders And Collecting Feedback From Customers And Vendors
- Created effective marketing, sales and promotional initiatives to drive revenue
Education
High school or equivalent -
St. Mary's School
Bachelor In Computer Applications -
School Of Management Sciences
01.2010 - 01.2014
Skills
Customer retention strategies
Timeline
KEY ACCOUNT MANAGER
Graquest Education Finance
02.2023 - Current
SENIOR EXECUTIVE-BUSINESS DEVELOPMENT
UNACADEMY
09.2021 - 02.2022
ASSOCIATE-BUSINESS DEVELOPMENT
Byjus (Think & Learn Pvt LTD)
11.2017 - 10.2020
Business Development Executive
Baba Jageshwarnath Agro Industries
10.2017 - 12.2019
Bachelor In Computer Applications -
School Of Management Sciences
01.2010 - 01.2014
High school or equivalent -
St. Mary's School
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