Result-driven performance marketing leader creating strategic, successful campaigns to drive profits, increase market share and cement industry dominance for businesses. 13+ years of experience in successfully executing and managing campaigns of SEO, SEM, SMO, SMM, PPC, Content Writing & Marketing, Email Marketing, ORM, and Influencer Marketing.
Hi, I’m
Prateek Tiwari
Delhi
Summary
Overview
13
years of professional experience
Work History
Hidden Brains InfotechAhmedabad
Digital Marketing Manager
05.2022 - Current
Job overview
- Managing a digital marketing team of 13 professionals (SEOs, SMOs, Content Writers, and Email Marketers)
- Working on two service based inhouse properties (HiddenBrains & AppsDevPro) and one product based inhouse property (RockEye)
- Generating high quality traffic & marketing qualified leads from countries like North America, European Union, Australia, and APAC.
- Creating 150+ leads from HiddenBrains and 40+ Leads from AppsDevPro (2 year old property) solely from organic marketing.
- Getting 15K organic traffic on HiddenBrains site + blog and 10K organic traffic on AppsDevPro site + blog.
- Streamlining team management process and reducing attrition rate
- Providing regular training on latest digital marketing trends to the team members.
- Continuously achieving team targets every month
- Lowest attrition rate comparing to other departments (sales, operations, etc.)
Vinove Software Services (ValueCoders)Delhi
Digital Marketing Manager
11.2015 - 05.2022
Job overview
- Managed a team of 30+ professionals (SEO, SMO, PPC, Email Marketing, Content Marketing) as a digital marketing manager
- Managed in-house service based properties- ValueCoders, PixelCrayons, and product based properties Invoicera, WorkStatus, SoftwareFirms.
- Generated high quality traffic & marketing qualified leads from countries like North America, European Union, Australia, and APAC.
- Generated 160 Leads from ValueCoders and 130 Leads from PixelCrayons from targeted countries.
- Achieved 70K organic traffic on ValueCoders site + blog and 35K organic traffic on PixelCrayons site + blog.
- Streamlined team management process and reduced attrition rate
- Provided regular training on latest digital marketing trends to the team members.
- Continuously achieved team targets every month
- Achieved lowest attrition rate comparing to other departments (sales, operations, etc.)
TIS India Business Consultants Pvt LtdNoida
Senior Technical Writer and Editor
04.2014 - 11.2015
Job overview
- Worked on project TIS India in-house property and several client projects.
- Managed a team of 12+ technical writers.
- Audited technical content (related to IT industry) written by content writers on various parameters such as grammatical error, sentence construction error, formatting errors, keyword insertion errors, etc.
- Provided training to new recruits regarding SEO based content writing and insertion of accurate SEO keywords.
Dimension India Networks Pvt LtdNoida
Senior Content Editor
05.2013 - 04.2014
Job overview
- Worked on IndiaMart project.
- Managed team of 10 content writers and met delivery deadlines of projects.
- Checked quality of content written by writers on various parameters such as grammatical error, sentence construction error, formatting errors, keyword insertion errors, etc.
- Provided training to new recruits regarding content writing and insertion of accurate SEO keywords.
AptaraDelhi
Editorial Assistant
05.2011 - 03.2013
Job overview
- Worked on project Cambridge Publication and Oxford Publication.
- Journals proofreading written by authors and checking their grammatical errors, spelling errors and formatting errors.
- Keyword based copywriting based on client requirements.
Education
Indian Institute of TechnologyDelhi
Post Graduation Certification Program from Sales And Marketing
01-2024
University Overview
IMS Engineering College, GBTUGhaziabad
Bachelor of Technology
02-2011
University Overview
Skills
- Performance Marketing
- Search Engine Optimization & Marketing
- Social Media Optimization & Marketing
- Content Writing & Marketing
- Pay Per Click
- Influencer Marketing
- Email Marketing
- App marketing
- Online Reputation Management
- Paid Marketing on Quora, Outbrain & Taboola
Tools Knowledge
Tools Knowledge
AHREFs, SEMRush, SERanking, Moz, Google Analytics, Google Search Console, PageSpeed Insights, Jarvis, Anyword, Grammarly, Yoast SEO, WordPress, RankMath, Copyscape, HootSuite, SocialFlow, Buffer, MailGenius, Mail Chimp, Zoho, Jira. etc.
Personal Information
Personal Information
- Date of Birth: 31/07/1988
- Gender: Male
- Marital Status: Married
Languages
Languages
- English
- Hindi
Extracurricular Activities
Extracurricular Activities
- Won green belt in Choi Kwang Do Martial Art.
- Played the role of Lord Laxman in school ramleela which is live telecasted on national television.
- A good volleyball player in the school.
- Won appreciation prize for acting in ramcharitmanas competition in the school.
- Participated many times in short plays and won prizes.
- Won a prize money from Hindi Academy for securing 85% marks in Hindi in 10th board.
Timeline
Digital Marketing Manager
Hidden Brains Infotech
05.2022 - Current
Digital Marketing Manager
Vinove Software Services (ValueCoders)
11.2015 - 05.2022
Senior Technical Writer and Editor
TIS India Business Consultants Pvt Ltd
04.2014 - 11.2015
Senior Content Editor
Dimension India Networks Pvt Ltd
05.2013 - 04.2014
Editorial Assistant
Aptara
05.2011 - 03.2013
Indian Institute of Technology
Post Graduation Certification Program from Sales And Marketing
IMS Engineering College, GBTU
Bachelor of Technology
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