Summary
Overview
Work History
Education
Skills
Languages
Awards
Hobbies and Interests
Accomplishments
Timeline
Generic
Prathamesh Dessai

Prathamesh Dessai

Mumbai

Summary

Digital Marketing Expert

Strategic digital marketer with over 7 years of experience in agencies and corporate settings. A data-oriented professional, I excel in crafting creative solutions, setting up efficient marketing operations, and driving successful marketing and brand campaigns.

Overview

9
9
years of professional experience

Work History

DEPUTY MANAGER - BRAND MARKETING

TIMESPRO
08.2019 - Current
  • Develop short-term and long-term brand strategies aligned with business outcomes
  • Execute brand campaigns, oversee community growth, and manage employer branding initiatives
  • Coordinate influencer activities to enhance brand visibility and engagement
  • Plan and execute specific objective-driven campaigns to achieve targeted goals
  • Establish processes for cross-functional collaboration to streamline operations
  • Identify and implement new tools that foster growth and enhance marketing efficiency
  • Source and manage vendors to ensure cost-effective yet impactful results in marketing initiatives
  • Drive performance marketing initiatives for brand marketing.
  • Participated in regular brainstorming sessions with senior management team regarding strategic initiatives taken by the organization
  • Maintained focus in role as single point of contact for stakeholders with commitment to successfully completing projects

SR. ACCOUNT MANAGER

OLEVEA
MUMBAI
01.2017 - 01.2019
  • Transitioned from an execution-focused role to a strategic thinker within the agency
  • Assumed the role of a Creative Strategist with a primary focus on pitches and client account sustainability
  • Played a pivotal role in crafting and presenting pitches to prospective clients
  • Developed strategic approaches to enhance client accounts and meet their unique needs
  • Engaged in strategic thinking to provide creative solutions and insights for clients
  • Collaborated with cross-functional teams to align creative strategies with business objectives
  • Successfully sustained and nurtured client relationships through effective communication and innovative solutions
  • Contributed to the agency's reputation by bringing a strategic mindset to creative processes and client interactions.

SOCIAL MEDIA EXECUTIVE

DIGITAL REFRESH NETWORK
MUMBAI
01.2015 - 01.2017
  • Managed significant accounts, including Flipkart, Imagica, and Victorinox
  • Acquired hands-on experience in social media campaign execution and coordination with multiple stakeholders
  • Developed a strong understanding of the basics of social media marketing during this period
  • Played a key role in the day-to-day execution of social media strategies for clients
  • Coordinated with both internal and external stakeholders to ensure seamless campaign implementation
  • Contributed to the success of client accounts through effective social media planning and execution.

Education

Certificate Programme in Digital Marketing & Strategy -

IIM Indore
01.2022

PG Diploma in Training & Development -

TATA Institute of Social Science
01.2020

MBA in Marketing -

HKIMSR
01.2018

Bachelor in Management Studies (BMS) -

Mumbai University
01.2015

Skills

  • Digital Marketing Strategy
  • Content Marketing
  • Social Media Marketing
  • Email Marketing
  • Analytics and Data Interpretation
  • Conversion Rate Optimization (CRO)
  • Marketing Automation
  • Creative Strategy
  • Mobile Marketing
  • Video Marketing
  • Communication Skills
  • Agility and Adaptability
  • Audience Segmentation
  • Crisis Management

Technical Skills

  • Locobuzz Agorapulse – Social media tools used to manage, schedule and monthly reporting
  • Meltwater – ORM tool to crawl digital ecosystem and to handle brand reputation
  • MS Office – For business requirement

Soft Skills

  • Communication
  • Creativity
  • Team Management
  • Adaptability
  • Collaboration & Teamwork
  • Time Management
  • Analytical Thinking
  • Problem-Solving
  • Customer Focus
  • Attention to Detail
  • Emotional Intelligence
  • Leadership
  • Negotiation Skills
  • Networking
  • Self-Motivation
  • Resilience
  • Story Telling
  • Employee Performance Evaluations

Languages

  • English
  • Hindi
  • Marathi

Awards

  • Star performer of the Year 2022-23
  • Promoted to Deputy Manager for driving social media to meet business expectations
  • Promoted to Sr.Social Media Manager at OleVea for acquiring new clients for the agency
  • Awarded employee of the month at Digital F5

Hobbies and Interests

  • Exploring diverse cultures
  • Adventure sports
  • Movies & Content Creation

Accomplishments

  • Star performer of the Year 2022-23
  • Promoted to Deputy Manager for driving social media to meet business expectations
  • Promoted to Sr.Social Media Manager at OleVea for acquiring new clients for the agency
  • Awarded employee of the month at Digital F5

Timeline

DEPUTY MANAGER - BRAND MARKETING

TIMESPRO
08.2019 - Current

SR. ACCOUNT MANAGER

OLEVEA
01.2017 - 01.2019

SOCIAL MEDIA EXECUTIVE

DIGITAL REFRESH NETWORK
01.2015 - 01.2017

Certificate Programme in Digital Marketing & Strategy -

IIM Indore

PG Diploma in Training & Development -

TATA Institute of Social Science

MBA in Marketing -

HKIMSR

Bachelor in Management Studies (BMS) -

Mumbai University

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Prathamesh Dessai