Pratibha Sharma
Marketing
Pune,Maharashtra
Summary
Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities.
Overview
3
3
Languages
3
3
Certifications
7
7
years of post-secondary education
8
8
years of professional experience
Work History
Marketing Executive ( Digital )
Amit Enterprises Housing Limited
Pune, Maharashtra
06.2019 - 11.2019
- Directed traffic growth strategies, including SEO, affiliate linking campaigns, content distribution, email marketing and trackbacks.
- Developed and implemented campaigns for email, online advertising, search engines and direct mail.
- Increased customer engagement through social media.
- Identified target market and key segments through in-depth analysis of markets and related trends.
- Utilized techniques such as cold calling, networking and prospecting to develop new leads.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Discussed SEO needs and optimized strategies for short- and long-term campaigns.
- Built brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Marketing Executive
MySpace Realty Pvt.Ltd
Bhubaneswar, Odisha
07.2011 - 05.2017
- Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic and elevated sales numbers.
- Built brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Planned and executed marketing campaigns to target groups, areas and wider community.
- Directed hiring, training and performance evaluations for marketing and sales staff and supervised daily activities.
- Established targets for social media platforms to reflect business objectives.
- Directed traffic growth strategies, including SEO, affiliate linking campaigns, content distribution, email marketing and trackbacks.
- Developed and implemented campaigns for email, online advertising, search engines and direct mail.
- Analyzed and reported social media and online marketing campaign results.
- Increased customer engagement through social media.
- Set clearly defined goals to drive major business initiatives, including increased customer retention, sales, online presence, brand awareness and website or social media traffic.
- Utilized techniques such as cold calling, networking and prospecting to develop new leads.
- Discussed SEO needs and optimized strategies for short- and long-term campaigns.
Marketing Executive
IMedia 21
Bhubaneswar, odisha
09.2010 - 06.2011
- Conducted cold- calls to prospect external lead sources and advance sales process.
- Closed new business and streamlined transition accounts to customer relations department.
- Collaborated with sales and marketing departments to support business objectives and client acquisition.
Sales and Marketing Executive
Oxfam India
New Delhi, Delhi
07.2009 - 07.2010
- Delivered scripted sales talks to customers reached via manual and automatic dialing systems.
- Established excellent sales ability and strong interpersonal skills with confident and persuasive approach.
- Set up appointments with interested customers according to schedule availability.
- Answered inbound telephone calls from interested customers.
- Recorded contact information of customers and potential customers.
Education
MBA - Marketing & HR
BRMIMIT
Bhubaneswar 08.2007 - 05.2009
Bachelor of Arts - Pass Course
SSLNT College
Dhanbad 04.2003 - 03.2006
Intermediate - Arts
BSS College
Dhanbad 04.2001 - 03.2003
Skills
Digital marketing
Marketing and advertising
Customer Relations
Google Ads
Search Engine Optimization (SEO)
Email marketing campaigns
Online marketing
Search engine marketing
Social media marketing
Microsoft Excel
Certification
Licensed Google Ads
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Hobbies
Painting, Listening Songs, Interior designing, Travelling
Timeline
Marketing Executive ( Digital )
Amit Enterprises Housing Limited
06.2019 - 11.2019
Marketing Executive
MySpace Realty Pvt.Ltd
07.2011 - 05.2017
Marketing Executive
IMedia 21
09.2010 - 06.2011
Sales and Marketing Executive
Oxfam India
07.2009 - 07.2010
MBA - Marketing & HR
BRMIMIT
08.2007 - 05.2009
Bachelor of Arts - Pass Course
SSLNT College
04.2003 - 03.2006
Intermediate - Arts
BSS College
04.2001 - 03.2003