Pratiksha Panda

• Supported sales team by facilitating discovery calls and conducting product demonstrations for active opportunities from different market segments.
• Led user requirement gathering, analysis, and scope definition processes with precision.
• Executed thorough requirements gathering to accurately pinpoint and address customer challenges.
• Developed and delivered technical demonstrations showcasing capabilities of Freshworks products.
• Effectively communicate value proposition of Freshworks solutions to diverse audiences.
• Advocate for enhanced user experience on Freshworks platform.
• Collaborated with Marketing team as subject matter expert to drive product promotions.
• Contributed insights into technical challenges and collaborated with customer Success team to make informed decisions.
• Spearheaded product promotions alongside Marketing team as subject matter expert.
• Identified technical challenges and facilitated informed trade-offs in collaboration with Customer Success team.
• Successfully implemented targeted retention strategies, resulting in notable reduction in churn.
• Reduction of churn rate by 2-4% for 2023 sales, demonstrating strong analytical skills and strategic decision-making
• Managed relationships with key stakeholders, fostering trust and collaboration among different teams involved in product enhancement.
• Established long term customer relationships by using effective collaboration.
• Coordinated with engineering teams to resolve technical issues quickly, minimising downtime and ensuring optimal system performance

• Work closely with regional manager to develop targeted list, to drive opportunities for new business.
• Work closely with sales managers and Marketing on various projects that are in support of entire sales.
  Researching and strategising approach to create for key stakeholders. Probing potential prospects via predetermined criteria.
• Nurturing and maintaining responses throughout prospect's POC journey.
  Manage timely handling, follow-up and nurturing of marketing-generated responses from prospects.
• Provide insights internally with sales management to develop relevant use case
• Track all lead management and sales activity through CRM systems. Positioning, articulating and presenting product's unique value proposition to clients.
• Providing feedback to product management and marketing teams on the success and gaps in offerings to increase the effectiveness and conversion.

• Communicated with customers and vendors positively with particular attention to problem resolution.
• Created, managed, and executed business plan and communicated company vision and objectives to motivate teams.
• Executed business plans to further strengthen and maximize territory sales and profits.
• Enhanced and redefined organizational structure to maintain competitive edge across territories.
• Leading 10-15 team members and ensuring that meeting company expectations.
• Exceeding monthly and quarterly activation targets.
• Effectively communicate value proposition through proposals and presentations.
• Monitoring and working on various performance metrics with focus on productivity improvement.
• Generating, involving in business plan meeting for given financial year.

Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.

Improved account management by predicting potential competitive threats and outlining proactive solutions.

Positioned global capabilities to expand market share.

Facilitated strategic meetings with key stakeholders to understand customer needs and develop action plans.

Regular On‐boarding of new clients and servicing of existing clients for increased business.

Responsible for the entire process of lead management, sales and business development.

Data management to ensure 100% coverage in assigned territory and tracking other key parameter.

Ensure timely collection of all revenue from clients.
Ensure end to end client relationship manage-ment and servicing .

Provide the market intelligence, data analytics and insights for the marketing team to launch the right promotional and customer communication initiative