Priya Dendukuri
Account Manager - AdOps
Visakhapatnam
Summary
Results-driven Ad Operations and Account Management professional with 5+ years of experience in digital advertising, campaign trafficking, and client servicing. Proficient in platforms including Google Ad Manager (DFP), Campaign Manager 360 (DCM), DV360, Ad Exchange SSP, DSP, and skilled in programmatic reporting and basic web technologies (HTML, CSS, JavaScript). Known for effectively collaborating with advertisers, planners, and publishers, ensuring campaign accuracy and optimal performance.
A dynamic Account Manager with a track record of retaining key accounts, driving growth, and building strategic partnerships. Demonstrates strong interpersonal communication, independent problem-solving, and process improvement capabilities. Adept at navigating the entire sales cycle, expanding client portfolios, and delivering consistent results through a collaborative and client-focused approach.
Overview
5
5
years of professional experience
4
4
years of post-secondary education
3
3
Languages
Work History
Account Manager - Ad Operations Specialist
Denstu Aegis Network
09.2024 - Current
- APAC Region | Client-Facing & Ad Tech Expert
- Spearheaded end-to-end campaign trafficking and management across major ad platforms including Campaign Manager 360 (DCM/CM360), Google Ad Manager (GAM), and DV360, executing high-impact display, video, and audio campaigns across APAC markets.
- Acted as primary technical liaison and account manager for premium clients such as Accor Hotels, Glenfiddich, Hendrick’s Gin, Air New Zealand, Ampol, Beacon, Carat, Adventure World, Funlab, and F45, FERRERO, FS8, Jaguar Land Rover, Kathmandu, Kering, MBS(Melbourne Business School) , Murdoch University, Nintendo, TFE Hotels Thermomix, and Woolworths Group ensuring seamless campaign execution and exceptional client service.
- Proficient in campaign setup, QA, monitoring, and optimization, ensuring delivery targets and KPIs are met or exceeded.
- Delivered fast and effective troubleshooting of ad serving issues, collaborating with internal and external stakeholders to minimize downtime and maximize performance.
- Managed ad verification and brand safety integrations using platforms like Integral Ad Science (IAS), DoubleVerify, MOAT, and Flashtalking, ensuring quality control, compliance, and viewability.
- Collaborated with media agencies and creative teams to streamline workflow from briefing to go-live, improving turnaround times and campaign accuracy.
- Supported ongoing reporting, insights, and performance analysis, driving actionable optimizations and renewals. Increased client satisfaction by building strong relationships and addressing their needs promptly.
- Successfully resolved escalated issues, preventing potential loss of valuable clients while maintaining positive relationships with all parties involved.
- Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
- Collaborated with sales team to identify potential upsell opportunities and expand client base.
- Conducted regular account reviews to identify areas for improvement and ensure continued success.
- Established clear communication channels between clients and internal teams, ensuring seamless project execution.
- Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
- Streamlined internal processes for better efficiency in account management tasks.
- Improved overall team productivity by implementing best practices in organization and time management.
- Cultivated long-term relationships with key stakeholders in assigned accounts, fostering trust and loyalty among clients.
- Enhanced team performance with regular training sessions on product knowledge and customer service excellence.
- Optimized account allocation among team members to ensure balanced workload and focus on high-priority clients.
Senior Ad Operations Associate
Kinesso India Private Limited
06.2022 - 09.2024
- EMEA and NA | Client-Facing & Ad Tech Expert
- Experienced as Campaign Manager by Ad Trafficking through Ad Server DCM (Google Campaign Manager) - All platforms.
- Proficient in communication with the Media Planners regarding the campaign set up and clarifying their queries regarding the Campaign (both technical and theoretical).
- I do trafficking, reporting, error finding, creative QA and wrapping tags both in DCM and IAS also MOAT.
- I have hands on mechanism of Automation (RPA) for regular programmatic and social campaigns as well.
- I work of major clients - AMEX, Accenture, Emirates, Honda, Aramco, Spotify, Ford Bahrain, Lower Gulf Dubai, BBC, Energizer accordingly.
- Collaborated with internal stakeholders to develop long-term objectives for organizational growth.
- Organized training sessions for employees in order to provide up-to-date information about operational policies and procedures.
- Set up and manage Google Search Ads campaigns (copywriting, AB testing, campaign optimization).
- Set up and manage Social Ads (Facebook/Instagram & LinkedIn).
- Worked with multiple agencies and numerous media partners to generate brand awareness and ultimately drive leads.
Campaign Manager
Regalix India Private Limited
10.2021 - 05.2022
- By Ad Trafficking for the Reddit - All platforms.
- I developed a strategic Campaign plan including fundraising goals, budgets, vendors, and timelines.
- Proficient in Ad Serving, Custom Reporting, Screenshot deck (proof of ads serving on the forum), Funding and billing, Macro, and tags implementation (Kantar, DV, DCM, Nielsen).
- Though a newly joined Employee always deemed to be on wall of fame on every week productivity with www.resumekraft.com.
- 100% quality.
- Specialized in e-mail blasts, social media marketing and radio or television advertisements.
- Evaluated the effectiveness of ongoing fundraising campaigns including efficiency, community engagement, event satisfaction and the overall success of the Campaign.
Product Analyst
HCL Technologies-Google
01.2020 - 10.2021
- Expert Experience, proficient and proven knowledge on Ad SERVING and Ad Trafficking of DFP-Google Ad Manager, Programmatic Reporting and Campaign Management.
- Proficiency in Campaign management: Providing Ideas in setting up Campaigns in terms of Checking Inventory, forecasting and targeting.
- DISPLAY ads on all environments Desktop, M web, Mobile In app VIDEO ads On all Environments.
- Performance Reporting (analytics dashboard, measure campaign performance, review key metrics, provide data-driven insights).
- Platforms used: Hubspot, Salesforce, FB Ads, LinkedIn Ads, Unbounce, Ad Manager (DFP), DV360, DCM, Reddit.
- Collaborated with cross-functional teams such as engineering, marketing, sales, operations to ensure successful implementation of projects.
- Developed KPIs that measure success of a particular feature or campaign.
- RTB, UPR, Optimization for revenue uplift.
- PROGRAMMATIC GUARANTEED and Preferred deals in Ad Manager.
- NATIVE ads Both Display and Video on all environments.
- MOBILE IN-APP Normal ad serving and MEDIATION.
- OPEN BIDDING.
- GDPR and Funding choices.
- Multiple customer management.
- Experience in suggesting the proper ad placements on all environments that'll help revenue uplift without affecting the UX.
- Capable of analyzing and building strategies for Ad Exchange ad serving and Programmatic Guaranteed ad serving.
- Proficient and excellent Troubleshooting skills in terms of ad delivery issues.
- Capable of working and communicating well with the Developers in terms of Advertising aspect of implementation.
- Good amount of knowledge on Mediation and Campaign management strategies.
- For smooth delivery of campaigns, I thrive to test everything before the campaigns are pushed live.
- Can multi-task.
- Resolving publisher issues via Email and Chat.
- Viewability is the KEY Capable of analyzing lot of data from various sources and assist in improving viewability on Websites, Mobile applications.
Education
B.Tech - Computer Science Engineering
Sanketika Institute of Technology And Management
Visakhapatnam 07.2015 - 05.2019
Skills
Timeline
Account Manager - Ad Operations Specialist
Denstu Aegis Network
09.2024 - Current
Senior Ad Operations Associate
Kinesso India Private Limited
06.2022 - 09.2024
Campaign Manager
Regalix India Private Limited
10.2021 - 05.2022
Product Analyst
HCL Technologies-Google
01.2020 - 10.2021
B.Tech - Computer Science Engineering
Sanketika Institute of Technology And Management
07.2015 - 05.2019
Languages
English
Hindi
Telugu
Interests
Singing
Reading Books
Dancing
Accomplishments
- Led a small team in the design and development of responsive web pages for Namaste Vizag, a local media and community platform.
- Managed the frontend development process, ensuring adherence to brand guidelines and optimizing user experience across devices.
- Collaborated closely with content and design teams to deliver a functional and visually engaging website within a tight timeline.
- Gained hands-on experience with HTML, CSS, JavaScript, and basic backend integration.
Internship Title:
Web Development Internship
Organization: Namaste Vizag
Role:
Team Lead – Web Development
Duration:
45 Days
Description:
Technologies Used:
HTML, CSS, JavaScript, Bootstrap
Awards
- 100% Quality Maintenance Recognition
Certified as a 100% Quality Maintaining Employee
Recognized for consistently maintaining 100% quality standards across all organizational tasks and project deliverables. - AI Workshop Participation Certificate
Miracle Solutions
Participated in a hands-on Artificial Intelligence workshop, gaining exposure to foundational AI concepts and practical applications. - Certified in PHP Development
Tammina Infotech
Successfully completed a certified course focused on PHP programming, covering backend development and server-side scripting. - Certified in Web Development
Namaste Vizag
Completed a structured training program in web development, gaining practical skills in HTML, CSS, JavaScript, and responsive design.