Summary
Overview
Work History
Education
Skills
Websites
Certification
Awards
Languages
Personal Information
Timeline
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Praveen Kumar

Hyderabad

Summary

Dynamic professional with extensive experience in account management and relationship building, notably as Regional Manager at the University of South Alabama. Proven track record in market analysis and business development, driving significant enrollment growth through strategic marketing initiatives and effective training programs. Adept at fostering partnerships and enhancing organizational visibility.

Overview

13
13
years of professional experience
1
1
Certification

Work History

Regional Manager

University of South Alabama
07.2023 - 02.2025
  • Planning & delivering market activities that support University of South Alabama's brand & reputation.
  • Building & strengthening relationships with agents and academic institutions.
  • Conduct conversion reporting on outstanding applications and contact students and agents via email, social media channels, and phone to progress the application to the next step in the enrollment process.
  • Manage approved regional marketing budget provisions and accurately report expenditure.
  • Gather feedback on market conditions including competitors, industry trends and opportunities to improve marketing strategy and to increase recruitment numbers.
  • Ensure agents comply with all regulatory requirements and have access to appropriate information for them to maintain compliance.

Recruitment Manager

INTO University Partnerships
09.2022 - 06.2023
  • Achieving US, UK and AUS targets (Pathways and Direct Entry)
  • Maximize sales and product development opportunities
  • Managed effective launch of new products/partners
  • Providing regional insight into student enrollment reports and trends
  • Liaise with Center-based staff to ensure flow of information
  • Managing and growing business relationships with agencies and other suppliers of students within recruitment territory
  • Promoting INTO centers at feeder institutions, exhibitions, seminars and events
  • Analyzing, recommending and presenting marketing or advertising opportunities
  • Providing direct programme counseling to prospective students

International Recruitment Manager

ApplyBoard
Hyderabad
06.2021 - 09.2022
  • Representing ApplyBoard brand to promote ApplyBoard services to agents, international educators, and prospective students
  • To Increase international student enrollment at ApplyBoard by recruiting international students from diverse regions
  • Negotiating terms of engagement, provide training to agents and their staff, and keep the agent contacts engaged with ApplyBoard through regular communication
  • To Undergo presentations in the local marketplace to further promote ApplyBoard
  • Training and guiding agents to improve the quality and volume of international applicants, ensuring top quality
  • Disseminate communications and activities online using CRM and social media platforms including delivering key messages and encouraging engagement from potential and current students
  • Implementing marketing and recruitment strategies through research and market analysis to maximize international student outreach

Business Development Manager

IDP Education Ltd
Hyderabad Area
09.2018 - 06.2021
  • Mapping all colleges, the school in the target geography of the office
  • Institute segmentation based courses for proper target planning
  • Working with key decision-makers of institutes and forge alliances
  • Conduct LIS presentations - Work on a quarterly calendar basis and conduct LIS presentations in the target institutes basis upcoming intakes and focused destination
  • Take appointments for seminars - Take appointments and line up seminars with CR / faculty
  • Tie Ups for Local Branding in campuses - Create opportunities for local promotion in campuses to create IDP visibility in possible areas in the campus like Libraries, Cafeteria, Mess, Common areas etc.
  • Sponsorship opportunities at target institutions Create opportunities to sponsor institute annual days, institute magazines, events etc.
  • Analyze destination trends, client visits and mini-event feedback to mitigate challenges
  • Develop and maintain a strong sales and service culture within the business
  • Identify, develop and implement strategies to achieve sales objectives for the offices for student placement
  • Collaborate with Destination Client Relations Managers, Marketing to develop and implement lead generation programs including events, client office visits, web etc.
  • Proactively provide timely feedback and advice to the Supervisor on the management of office and on issues arising from competitor activities and changing business environments
  • Executing ATL and BTL activities timely to drive traffic towards organization
  • Collecting quotations, maintaining relationship with vendors and submitting invoices to HO
  • Supervising of LIS marketing activities and adding new vendors when business demands
  • Creating demand by sharing priority passes with college CR's, TPO and HOD's

Team Manager

Toppr
Hyderabad Area
01.2016 - 05.2018
  • Managing a team of 15 Front line sales executive's, one TC and an ATC
  • Handled the highest volume account in territory, generating more than $5M/month in revenue
  • Consistently monitor demo schedule, demos/man-day, quality and verification's
  • Counseling the walk-in's, visiting schools to generate leads and orders in bulk, conducting online presentation for outstation students and recommending modules based on the assessment
  • Demonstrating significance of e Learning features, benefits, essentially, delivery, cost and effective learning
  • Ensuring that the executives meet the daily/weekly/monthly targets and sending reports to the manager on the targets achieved
  • Conduct daily reviews of sales team members in the branch and motivate them to perform and whenever required help them in closing sales calls
  • Speaking with customers for negotiation, creating urgency, pushing for maximum subscription
  • Ensure that all team members receive coaching and support as required maximizing their individual sales performance and productivity
  • Consolidation of Demo's to cover complete ground and increase productivity
  • Mentoring and Motivating team to achieve, exceed individual & Team targets
  • Set the monthly, weekly, daily Targets for the team and ensure that the targets are achieved
  • Maintain potential customer data bank and keep in touch periodically with the customers for repeated business and referrals
  • Implemented sales programs and BTL activities by developing field sales action plans
  • Perform Call evaluations and provide coaching/feedback on performance to team members
  • Participated in all the activities, public engagement and other activities as per organizational requirements. Reporting back on territory allocated and target achievement
  • Ensure that new team members are fully supported through their induction period and beyond to develop into fully productive team members

Senior Sales Support

Dell
Hyderabad
02.2012 - 09.2015
  • Responsible to drive inbound and outbound calls, emails, and web interface to focus on maintaining and expanding business relationships/market share with existing and new customers/partners
  • Create reliable forecasts and be completely transparent with management on the pipeline status
  • Be the single point of contact for the key accounts assigned and coordinate internally with operations, product specialists and product team to ensure complete & efficient implementation
  • Develop pipeline by checking customer's buying history; suggesting related and new Dell offerings
  • Account mining, retention and upgrade: Understand needs of each account, identify opportunities within an account, match products with the account needs and upgrade or retain the value of business within the accounts
  • Articulating technical, industry, and market facts to position Dell as a competitive solution to partners & customers to win in the market space
  • Assess competitors by analyzing and summarizing competitor information and trends; identifying sales opportunities
  • Build & maintain account relationship across various contacts in customer's organization
  • Constantly learned DELL & Competitors product portfolio to ensure the right solution is recommended to customers & partners
  • Understanding customers business and solutions requirements Territory/account management, including account planning and sales forecasting
  • Ensures sales targets/objectives are achieved quarterly and annually
  • Adhering to the policies and documenting the information in sales force
  • Sign customers up for marketing lists and inform of upcoming promotions or customer events
  • Identifying the key stakeholders in an account. Build and manage trusting relationships with multiple stakeholders of an account
  • Drive customer satisfaction for the managed accounts by monitoring to ensure on time high quality product and service delivery

Education

Diploma of Education - Electrical and Electronics Engineering

Sri YSRR Polytechnic
04.2000

Bachelor of Arts - BA - English Language and Literature/Letters

ISBM University

Skills

  • Account management
  • Market analysis
  • Relationship management
  • Public speaking
  • Sales and marketing strategies
  • Business development and planning
  • Training and coaching
  • Client relationship building

Certification

  • Counselor Course- United Kingdom
  • Introduction to Six Sigma
  • Social Media Marketing Foundations
  • ApplyBoard Counselor Course- Canada
  • Learning Excel: Data Analysis

Awards

  • Michael Dell Award
  • Rep of the Quarter
  • Leadership Impact- Global
  • Excellence Awards

Languages

  • Hindi, Professional Working
  • English, Full Professional
  • Telugu, Native or Bilingual

Personal Information

Title: International Recruitment || Global Education Specialist || Admissions and Outreach || Education Management Expert || EdTech (B2B, B2I & B2C) || Business Development

Timeline

Regional Manager

University of South Alabama
07.2023 - 02.2025

Recruitment Manager

INTO University Partnerships
09.2022 - 06.2023

International Recruitment Manager

ApplyBoard
06.2021 - 09.2022

Business Development Manager

IDP Education Ltd
09.2018 - 06.2021

Team Manager

Toppr
01.2016 - 05.2018

Senior Sales Support

Dell
02.2012 - 09.2015

Diploma of Education - Electrical and Electronics Engineering

Sri YSRR Polytechnic

Bachelor of Arts - BA - English Language and Literature/Letters

ISBM University
Praveen Kumar