Summary
Overview
Work History
Education
Skills
Timeline
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Praveen Kumar Dwivedi

Praveen Kumar Dwivedi

E-Commerce Expert
NEW DELHI,DL

Summary

Dynamic and results-driven E-commerce Head with over 10 years of extensive experience in the field. Proven track record of successfully leading e-commerce sales, marketing, advertisement management, and brand building initiatives. Possess expertise in launching and growing brands on various platforms including Amazon, Flipkart, Nykaa, Snapdeal, Tatacliq, and others. Known for creative ideas in social media marketing and adept at driving brand growth across multiple marketplaces.

Overview

11
11
years of professional experience

Work History

E-Commerce Head

Toreto Retail Pvt.
09.2022 - 01.2025
  • Brand Launch on Multiple E-commerce Platforms: Orchestrated the successful launch of the Toreto brand on prominent e-commerce platforms such as Amazon, Flipkart, and others, ensuring maximum visibility and reach to target customers.
  • Sales Growth Strategies: Developed and implemented effective sales growth strategies to drive revenue and market share expansion, leveraging insights from market analysis and consumer trends.
  • Inventory Management and Allocation: Oversaw inventory management processes, optimizing stock levels and ensuring efficient allocation to meet demand while minimizing excess inventory costs.
  • Product Development: Collaborated with product development teams to identify market gaps and opportunities, leading to the creation of innovative and competitive products tailored to customer needs and preferences.
  • E-commerce Marketing Management: Managed e-commerce marketing campaigns on platforms like Amazon and Flipkart, utilizing targeted advertising tools and strategies to enhance product visibility, drive traffic, and increase sales conversions.
  • Establishing Communication with Category Managers: Developed strong communication channels with category managers on e-commerce platforms, fostering productive relationships to negotiate favorable terms, optimize product placements, and stay updated on marketplace trends and opportunities.

Business Development Manager

AATS Connect Pvt. Ltd.
01.2018 - 07.2022
  • Built a 50 CR E-commerce Business: Spearheaded efforts to build a 50 crore rupees e-commerce business for ATS Connect within a year, demonstrating strong leadership and strategic acumen.
  • Team Leadership: Demonstrated excellent team leadership skills, guiding and motivating the team to achieve ambitious targets and objectives.
  • Brand Partnership and Distribution: Established partnerships and onboarded multiple brands with ATS Connect for e-commerce distribution, managing sales and overseeing the growth of a diverse brand portfolio including Portronics, Audio Technica, Behringer, JBL, Qubo, HP, Dell, Motorola, Anker, Canon, Harman Kardon, Boat, and VLCC.
  • Multi-platform Brand Launch and Expansion: Successfully launched and expanded brands on various e-commerce platforms such as Amazon, Flipkart, Nykaa, Snapdeal, Tatacliq, and others, ensuring broad market coverage and penetration.
  • E-commerce Sales and Marketing: Led e-commerce sales, marketing, advertisement management, and brand building initiatives, resulting in significant revenue growth and market share expansion.
  • Social Media Marketing: Implemented creative social media marketing strategies to enhance brand visibility and engagement, leveraging platforms effectively to drive consumer interest and loyalty.
  • Marketplace Onboarding Expertise: Demonstrated expertise in onboarding brands onto new marketplaces, including alpha onboarding, ensuring seamless integration and successful outcomes.

Brand Manager - Ecommerce

Hariom Electronics Pvt. Ltd.
04.2016 - 12.2017
  • Key Account Management: Acted as the key account manager, responsible for overseeing the end-to-end mobile business operations on Amazon. This involved managing all aspects of the mobile product line, from inventory management to sales optimization and customer service.
  • Strategic Planning: Developed and implemented strategic plans to enhance the performance of the mobile business on Amazon, including setting sales targets, pricing strategies, and promotional campaigns.
  • Relationship Management: Built and maintained strong relationships with Amazon representatives and stakeholders to ensure smooth collaboration and effective resolution of any issues or challenges that arose..

Key Account Manager

RPMG Online Services
07.2014 - 03.2016
  • Seller/Brand Launching on Multiple E-commerce Platforms: Facilitated the successful launching of sellers and brands on various e-commerce platforms including Amazon, Flipkart, and others, ensuring a seamless onboarding process and maximum visibility.
  • Product Listing Services: Managed product listing across all e-commerce platforms, ensuring accurate and optimized listings to attract potential customers and enhance sales.
  • Sale Boost Services: Implemented strategies and tactics to boost sales for clients, including promotional campaigns, deals, and discounts to drive revenue growth.
  • E-commerce Account Management: Managed and maintained accounts on Amazon, Flipkart, and other e-commerce platforms, ensuring compliance with platform guidelines and maximizing performance.
  • Ads Management: Managed advertising campaigns on platforms such as Amazon and Flipkart, optimizing ad spend to maximize ROI and increase visibility for client products.
  • Product Reviews Management: Implemented strategies to manage and enhance product reviews, leveraging positive feedback to build trust and credibility for client brands.


Education

Dr. Harisingh Gour University
Sagar, India

Skills

    E-commerce Sales & Marketing

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Timeline

E-Commerce Head

Toreto Retail Pvt.
09.2022 - 01.2025

Business Development Manager

AATS Connect Pvt. Ltd.
01.2018 - 07.2022

Brand Manager - Ecommerce

Hariom Electronics Pvt. Ltd.
04.2016 - 12.2017

Key Account Manager

RPMG Online Services
07.2014 - 03.2016

Dr. Harisingh Gour University
Praveen Kumar DwivediE-Commerce Expert