Preetam Kumar

• Lead data and analytics consulting assignments to guide clients in
  the Manufacturing/Retail/CPG/Travel & Hospitality industries by conducting gap analysis, roadmap planning, and change management, while establishing standards and processes.
• Promote in‑house analytics tools and accelerators as part of WNS'
  Triange NXT, combining intelligent cloud platforms with data, analytics, and AI capabilities.
• Develop data‑driven analytics solutions and strategies leveraging
  tools like SQL, Python, R, Tableau, and Power BI.
• Identify opportunities for business process transformation through
  process improvement, automation, and optimization within the
  analytics practice.
• Stay updated on industry trends and best practices to enhance
  analytical capabilities and drive innovation, while collaborating with
  sales and delivery teams for presentations, proposals, and project
  support.

Highlights: Successfully delivered analytics solutions for 100+
opportunities with a 12% win rate. Finalized and presented multiple
analyst presentations. Executed an HR analytics related consulting
assignment for a leading South African Retail company. Also,
Developed Power BI based demos and contributed to a few AI/ML
projects.

Nielsen Account

• Led a high-performing team of 130+ associates in implementing a
  statistical measurement science process for the Nielsen Account,
  catering to major retailers and CPG clients across 16 Latin
  American countries.
• Successfully expanded the operations by adding Nielsenʼs media
  and advertising projects comprising of 35+ associates and
  generating approximately $1 million in annual revenue.
• Executed data driven transformation projects that improved
  deliverable quality by 67%.
• Leveraged cutting-edge data science, AI, and machine learning
  technologies for TV ads annotation, enabling efficient and
  accurate analysis of advertisement content.
• Utilized advanced OCR technology for radio diary digitization,
  transforming handwritten entries into digital format for improved
  data analysis.
• Achievements - Successfully transformed Guadalajara operations
  into a profitable venture (22% margin) through data-driven
  strategies, optimizing staff and resources. Acknowledged as a top- performing lead in the Mexico and South American regions,
  demonstrating strong project management abilities and ensuring
  efficient execution of production processes.
  

General Electric (GE) Account

• Led a team of 60+ associates towards delivering Reporting and
  Advanced analytics work.
• Spearheaded critical Proof of Concept (POC) initiatives and
  Projects utilizing deep learning and machine learning techniques,
  including predicting water wash timing for airplane engines and
  implementing predictive maintenance algorithms for power
  turbines.
• Optimized spare parts inventory for multiple factories, developed
  CXO cockpit dashboards for real-time insights, and converted
  Wind Turbines MATLAB models to Python codes for enhanced
  performance and scalability.
• Designed pricing strategies using advanced price optimization
  techniques and conducted comprehensive Net Promoter Score
  (NPS) analysis using data visualization tools like Spotfire.
• Launched a comprehensive Data Science program, equipping the
  team with skills in Big Data Analytics, Hadoop, Spark, Machine
  Learning, Artificial Intelligence, IoT, NLP, Python, R, SQL, Tableau,
  and MATLAB to drive innovation and deliver impactful solutions.
  

Analytics Consultant

• In a critical presalesʼ role, led sales strategy planning, positioning,
  and business demonstrations for the CPG-RETAILTRAVEL&
  HOSPITALITY industry verticals.
• Identified data and advance analytics opportunities, prepared
  proposals, and delivered persuasive presentations to clients.
• Played consulting role by engaging with key clients in
  demystifying data and analytics related complexities, and helped
  them in crafting roadmap for solving key business problems.
• Achievements: Successfully worked on 90+ RFX projects, ranging
  from 0.1 M to 700 M USD, with a win rate of 15-20%. Notably,
  played a pivotal role in securing a ~200 M USD deal with a leading
  global CPG account, and contributed to creating a pipeline of
  approximately 50 M USD through CXO/Senior level presentations
  showcasing TCS Business Analytics unit capabilities and solutions.

• Developed visionary strategy for business expansion in the North
  zone, driving growth and development of diverse retail store
  formats.
• Utilized attribute-based perceptual mapping techniques and
  advanced analytics tools (Excel and SPSS) to evaluate brand
  positioning and perception for an in-house AC and a clothing
  brand.
• Conducted comprehensive brand and category analysis,
  extracting actionable insights to optimize marketing-mix
  strategies and facilitate informed decision-making.
• Presented compelling customer insights and market trends
  derived from extensive primary and secondary research,
  contributing to strategic planning and business development.
• Conducted catchment area analyses, resulting in improved
  marketing and business plans and driving a remarkable 20%
  increase in overall business growth.
• Analyzed promotions, offers, and customer feedback to derive
  valuable learnings for future planning, boosting customer
  engagement and satisfaction.
• Led customer service desk operations, implementing vital service
  facilities and refining customer handling processes to enhance
  overall satisfaction.
• Achievements - I was the seed person to start the Market
  Research and Analytics practice at the corporate level. I had
  executed a key project optimizing the billing process in
  hypermarkets, reducing billing time by 25% at the PAN India level,
  thus improving operational efficiency and customer experience.

• First division with distinction
• Merit holder at university level

• First division with distinction
• Merit holder at university level

• Distance Learning course facilitated by TCS in collaboration with IIBA