Summary
Overview
Work History
Education
Skills
Accomplishments
Independent Projects
Websites
Timeline
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PREETI KUMBHAJ

Jaipur

Summary

Versatile Senior Operations Analyst well-versed to provide exceptional client experience. Proven success in designing SOPs, developing team strengths and improve areas of vulnerability, thus driving continuous improvement. Ready to deliver results in future endeavors.

Overview

5
5
years of professional experience

Work History

Founder

MacramebyPreeti
Jaipur
02.2021 - Current
  • Founded a homegrown home-decor venture during pandemic, rediscovering the lost art of macrame, hand crafting a product portfolio of 10+ home decor products, selling and scaling them on Instagram with 950+ happy customers.
  • Executed a comprehensive business plan to launch the company.
  • Created a community of 2000+ handicraft enthusiasts
  • Recruited, hired and trained staff members to ensure that operational goals were met.
  • Organized 100 + online workshops, webinars, teaching over 500 women with finished product (18-75yrs age, across metro, tier 2-3 cities)
  • Trained a team of 10 super hard working women (all spouses of rickshaw pullers, construction workers) become financially independent and support their families

Program Manager - Growth Marketing

Scaler
Pune
01.2020 - 01.2021
  • Successfully managed a team focused on improving platform ORM activities through the curation of 500+ student success stories and experiences studying at Scaler
  • Collaborated with key stakeholders to define success criteria for programs and projects.
  • Managed engagement rate of20+ across social media platforms including LinkedIn, Instagram, and Facebook by executing monthly campaigns and creating engagement content.
  • Implemented SEO tactics across websites, and other online assets.
  • Reviewed project progress reports, identified areas of improvement, and provided feedback as needed.
  • Led a cross-functional team of 5 members in implementing Social Media, Content and Digital marketing strategies.
  • Developed and managed program plans, schedules, budgets, and performance metrics.

Business Operations Manager

Scaler
Pune
06.2019 - 01.2020
  • Designed and implemented First time User Experience (FTUE) for new students and tracked OKRs, creating a smooth and hassle free experience
  • Assist with Projects by developing plans and procedures and providing clear communications to others on the team.
  • Increasing Onboarding NPS by 10 points and saving 100+ man hours.
  • Implemented Prepaid payment plans for Scaler resulting in increased revenue generation
  • Monitored customer feedback data to identify opportunities for improvement in product and service offerings.

Education

Executive MBA - Digital Marketing -

XLRI Jamshedpur
01.2016

B.Tech - Computer Science & Engineering -

JECRC University - Jaipur

Skills

  • Team Leadership
  • Operations Management
  • Strategic Thinking and Workflow Optimization
  • Design thinking
  • Program Management
  • Strong Communication skills
  • Strong analytical and quantitative skills
  • Methodical Problem-Solving Skills
  • Excellent Organization Skills (Email, Task Management, Follow-up)
  • Cost-reduction strategies
  • Innovative Mindset

Accomplishments

  • Two Needle mover awards at Scaler
  • Volunteered for Indian Development Foundation (IDF) : A National NGO committed for Health, Education and Development.

Independent Projects

  • Youtube channel - Adore your Detours, Storytelling channel for millennia's. AYD is a very special space on the Internet, to all those who want to step back, relax a little from the cobwebs of today's fast life, and return back with a very positive and cheerful vibe. 200000+ views and 1000+ story lovers.
  • Final year Internship - As part of a capstone project at XLRI, interned at Nykaa

Timeline

Founder

MacramebyPreeti
02.2021 - Current

Program Manager - Growth Marketing

Scaler
01.2020 - 01.2021

Business Operations Manager

Scaler
06.2019 - 01.2020

Executive MBA - Digital Marketing -

XLRI Jamshedpur

B.Tech - Computer Science & Engineering -

JECRC University - Jaipur

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PREETI KUMBHAJ