Prem Thakur
Ghaziabad
Summary
Motivated professional eager to embrace new challenges. Demonstrates a strong work ethic and adaptability, with proven interpersonal skills. Capable of working independently and rapidly acquiring new competencies.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Senior Account Executive
PMG Asia
Gurugram
04.2024 - Current
- Manage client portfolios across FMCG, beverages, automotive, tech, and wellness sectors, successfully executing campaigns for renowned brands like Google, Budweiser, Corona, Hoegaarden, Coca-Cola, Mercedes, 3M, ITC, Valvoline, Jivanjor, and Zydus Wellness.
- Manage retail branding, print, activations, and premium gifting projects, ensuring high-quality execution aligned with client expectations.
- Drive procurement operations, engaging with multiple vendors daily for negotiations, cost optimization, and timely deliveries.
- Partner with internal teams (creative, 2D/3D design, strategy, and production) to develop impactful concepts, presentations, and marketing decks.
- Coordinate with finance teams for vendor payments, invoicing, and reconciliations, ensuring process compliance and accuracy.
- Lead promotional campaigns, trade activations, and client engagement programs, strengthening brand visibility and customer loyalty.
- Build and sustain strong relationships with C-level stakeholders and decision-makers of large enterprises.
- Identify and secure new business opportunities, contributing to company growth, and expanding the client portfolio.
- Managed client accounts, ensuring effective communication and relationship building.
- Managed budgets, timelines and resources for each account's projects.
Program Executive
NetCarrots Loyalty Services
Noida
08.2022 - 04.2024
- Designed, implemented, and managed end-to-end loyalty programs to enhance customer retention and engagement.
- Developed strategies to increase program enrollment, participation, and long-term brand loyalty.
- Collaborated with cross-functional teams (marketing, sales, operations, and vendors) to ensure seamless program execution.
- Monitored key metrics, analyzed member behavior, and generated insights to optimize rewards and campaigns.
- Handled client communication, managed vendor relationships, and ensured the timely delivery of rewards and merchandise.
- Delivered presentations and detailed MIS reports to senior management and clients, showcasing performance, ROI, and recommendations for future campaigns.
- Trained and guided junior team members to manage day-to-day loyalty operations efficiently. Coordinated with creative and digital teams to design branded communication (emails, SMS, push notifications, catalogues, etc.). To boost member interaction.
Associate Customer Support
Tech Mahindra
Noida
01.2021 - 12.2022
- Completed day-to-day duties accurately and efficiently.
- Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
- Approached customers and engaged in conversation through use of effective interpersonal and people skills.
- Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
Education
MBA - Sales & Marketing
Amity University
Noida10-2023
Bachelor of Arts - Humanities
School Of Open Learning Delhi University
New Delhi08-2023
Skills
- Client servicing and relationship management – managed end-to-end servicing for global brands (Google, Coca-Cola, Mercedes, Budweiser, ITC, etc)
- Event and campaign management – planned and executed large-scale activations, retail branding, and promotional campaigns
- Procurement and vendor management – expertise in sourcing, negotiating, and managing vendors for cost efficiency and timely delivery
- Project coordination – strong collaboration with creative, design, and finance teams for seamless execution
- Business development – skilled in tapping new clients, building relationships, and driving business growth
- Marketing and retail branding – experience in marketing collaterals, premium gifting, and retail visibility solutions
- Financial coordination – proficient in managing invoices, vendor payments, and budget tracking
- Communication and presentation – strong client communication, presentations, and deck preparation
Projects
Hindware/Club maestro Rehau Viega Masters Jklakshmi
Languages
- English
- Hindi
- Japanese (Basics)
Accomplishments
Executed large-scale retail branding and promotional campaigns across India, driving enhanced brand visibility and engagement for top FMCG and beverage companies
Spearheaded nationwide activations and logistics operations, successfully coordinating multi-location deliveries for campaigns with zero delays
Certification
- Certificate in principles of retailing
- Certificate in Strategic Human Resource Management
- Certificate in advanced Excel
Timeline
Senior Account Executive
PMG Asia
04.2024 - Current
Program Executive
NetCarrots Loyalty Services
08.2022 - 04.2024
Associate Customer Support
Tech Mahindra
01.2021 - 12.2022
MBA - Sales & Marketing
Amity University
Bachelor of Arts - Humanities
School Of Open Learning Delhi University
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