Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Princy Singh

Lucknow

Summary

Holding an MBA in Human Resources Management and Finance from ICCMRT, Lucknow, I have a total of 5+ years of experience and currently work as a Category Manager at Meesho. My core competencies include operational efficiency, fulfilment management, and team management. I focus on driving revenue growth, improving traffic, and ensuring customer satisfaction through strategic collaboration with sellers and merchandise planning.

At Meesho, I lead the Men’s & Women’s Footwear category and manage the daily work of KAMs to drive uploads, sales, stock availability, and supplier health. I work closely with sellers to improve catalogue quality, pricing hygiene, and operational performance. My work on selection building, attribute clean-ups, and landing page improvements has directly increased category visibility, conversions, and GMV.

Overview

5
5
years of professional experience

Work History

Category Manager

Meesho
Bengaluru, Karnataka
07.2023 - Current

• Lead and mentor a team of 7 Key Account Managers, establishing execution rhythms and performance governance to drive category growth.
• Own weekly and monthly trading reviews across GMV, conversion, search contribution, stock availability, and quality metrics, enabling data-backed commercial decisions.
• Drive cluster-level assortment expansion across men’s and women’s footwear, strengthening category depth and improving product availability.
• Direct catalogue quality enhancements, including taxonomy corrections, attribute optimization, and tagging improvements to boost discoverability.
• Execute seasonal merchandising strategies and landing page optimisations during high-traffic events to improve conversion.
• Partner cross-functionally with analytics, catalogue, pricing, and operations teams to resolve execution gaps and strengthen category performance.
• Enable seller scale through Warehouse-as-a-Service onboarding by governing compliance readiness and operational blockers.
• Leverage dashboards and performance insights to identify risks, unlock opportunities, and prioritise category initiatives.

Senior Operations Executive(KAM)

Aegis(Flipkart Process)
Lucknow
02.2022 - 06.2023
  • Elevate to the team leader for the household category. overseeing territory-based management and key account management.
  • Work with teams to get the best possible selection & sellers onboarded.
  • Own the terms of business with the vendor products, returns, ordering, Service Level Agreements, etc.
  • Co-own the PLA, develop the business model, understand where opportunities are and create a viable business to service them.
  • Lead the other account manager in onboarding the seller in FBF (Fulfilment by Flipkart).
  • Grew branded and unbranded organic traffic by 74% through site optimisation and third-party promotional campaigns

Sales Executive

Dikshit Diagnostic Centre
Lucknow
10.2016 - 11.2018
  • I worked as a Sales executive in Dikshit Diagnostic, used to deal with the consumers regarding the test prescribed by the doctor.
  • We used to focus on selling services related to different lab test to patients.
  • Identify prospective customers, lead generation and conversion.
  • Tie up with Hospitals, Clinics for Lead Generation.
  • Manage all relevant inbound inquiries, understand client requirements and quote accurately on a solution.

Education

MBA - FINANCE & HR

Institute of Cooperative And Corporate Management
Lucknow
05.2022

BACHELOR OF COMMERCE -

Career Convent Girls Degree College
Lucknow
05.2019

Intermediate -

Jeevandhara Convent School
Lucknow
05.2016

High School Diploma -

Jeevandhara Convent School
Lucknow
05.2014

Skills

  • Good Communication Skill Verbal and Written Communication
  • Sales Tracking
  • Business Development
  • Good Leadership Skill
  • Good command in MS-Excel , Word and GoogleSheet
  • Project Management Skill
  • Quality Assurance
  • Program Optimization
  • Sales Promotion
  • P&L Administration
  • Price Structuring
  • Customer Relations
  • Business Growth Initiatives
  • Special Promotions Planning
  • Sales Strategies
  • Strategic Planning
  • Data Analysis
  • Presentation Development and Delivery

Languages

Hindi
Native language
English
Advanced (C1)
C1

Timeline

Category Manager

Meesho
07.2023 - Current

Senior Operations Executive(KAM)

Aegis(Flipkart Process)
02.2022 - 06.2023

Sales Executive

Dikshit Diagnostic Centre
10.2016 - 11.2018

MBA - FINANCE & HR

Institute of Cooperative And Corporate Management

BACHELOR OF COMMERCE -

Career Convent Girls Degree College

Intermediate -

Jeevandhara Convent School

High School Diploma -

Jeevandhara Convent School
Princy Singh