PRIONKA JHA
Communications and Outreach Specialist
Summary
Experienced content strategist and developer with international think tank, editing big reports, commentaries and blogs and getting them placed in all media platforms. I constantly aim to learn and offer beyond my role. Progressive Organizer well-versed in organizational and representational issues to lead climate and energy sector campaigns. Self-motivated and disciplined in planning and tracking priorities and works flexible hours, including evenings and weekends to accomplish goals.
Overview
14
14
years of professional experience
2
2
Languages
Work History
Media and Communication Outreach Specialist
Institute for Energy Economics and Financial Analysis (IEEFA)
10.2022 - Current
- Cultivated and maintained relationships with journalists in India and globally to elevate IEEFA's media profile
- Generated creative content ideas for media campaigns and press releases based on IEEFA research
- Secured media placements for IEEFA content in local and international publications
- Prepared IEEFA spokespeople for media interviews, public appearances, and stakeholder meetings
- Monitored energy and finance news to identify media outreach opportunities
- Organized webinars, conferences, and meetings to connect with partners, stakeholders, industry leaders, and government officials
- Supported the Strategic Director of Communications and India Lead on reputation management, government relations, and crisis communications
- Developed content that adheres to organizational standards and style guides using content management tools.
Media and Communication Outreach Specialist
KPMG India
09.2020 - 10.2022
- Developed communication collaterals (brochures, presentations) for UAID-SPARC Project, FCDO and GGGI India
- Organized the webinars, conferences, roundtables
- Created communication plans and managed social media for the Ministry of Power as KPMG was Knowledge Partner
- Assisted in organizing the World Bank's "Energy Investors Conference for Government of Maldives."
Senior Editorial Assistant
New Delhi Television (NDTV)
08.2012 - 08.2020
- As a senior correspondent, covered several Indian news and international news developments
- Ensured accurate and timely dissemination of news via web articles, text alerts, and social media platforms
- Managed content creation and workflow, particularly during critical news periods like elections and budget announcements
- Collaborated with the business team to brainstorm product ideas and exchange technical expertise
- Analyzed website traffic and trends using different Analytics, Google Trends, and Chartbeat
- Created value-added service (VAS) content and interactive voice recordings (IVR).
Senior Editor
Times of India
07.2010 - 07.2012
- Researched and crafted factual and informative news content for print and digital media
- Edited video footage to maintain high audio and visual quality
- Delivered live and pre-recorded news broadcasts.
Education
Masters in Journalism and Mass Communication -
Indira Gandhi National Open University
Masters in Arts - undefined
Delhi University
Bachelors of Arts - undefined
Delhi University
Skills
Project Management & Event Coordination
undefinedTimeline
Media and Communication Outreach Specialist
Institute for Energy Economics and Financial Analysis (IEEFA)
10.2022 - Current
Media and Communication Outreach Specialist
KPMG India
09.2020 - 10.2022
Senior Editorial Assistant
New Delhi Television (NDTV)
08.2012 - 08.2020
Senior Editor
Times of India
07.2010 - 07.2012
Masters in Journalism and Mass Communication -
Indira Gandhi National Open University
Masters in Arts - undefined
Delhi University
Bachelors of Arts - undefined
Delhi University
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