Priya Gharge

Proficient in creating and executing marketing campaigns using marketing cloud apps, like Email Studio and Automation Studio.

Designing of responsive email templates, segmenting target audiences, and A/B testing.

Understanding the nature of customer and creating a journey for them using Journey builder.

Testing email campaigns that includes a combination of A/B tests, audience splits, and dynamic personalization.

Experience in data analysis, segmentation & reporting.

Implementing & accessing all client needs, recommending strategies, that enhance the efficiency.

Performing art proofing at multiple stages to specific standards.

Worked with Email studio, Designing Emails, Content blocks, Maintaining Subscriber Database in Data Extensions, Lists and Email Send tracking information.

Worked with automatons,Import files and extract data, Segment data to various information from SFMC.

Worked on Single Send and Multi-Step Journeys in Journey Builder.

Responsible for campaign setup and deployment across email.

Creating Sender profiles and Delivery profiles and also send classifications before sending emails.

Coordination of day-to-day email operations, building and segmenting audiences, and creating automated campaigns.

Manage planning, development, and execution of email campaigns for multiple brands.

Conducting internal training on campaign process, platform- tools & custom applications.

To monitor campaign post-deployment to validate completion.

Optimized resource allocation by analyzing team member skills and project requirements, resulting in increased efficiency.

Creation and execution of Email based marketing campaigns.

Managing various email campaigns, including template design, call-to-action, and content used in email sends.

Proofread emails for clarity, grammar, and spelling.

Ensure message is conveyed clearly and delivered properly to prospects.

Ensure emails follow industry policies and best practices.

Identify target audience and grow email list.

Segment lists based on behaviors like past email engagement.

Develop and present reports on daily basis.

To Identify and capture accurate contact information of clients.

Company profiling, mapping business categories and finding quality contact based on campaign requirement.

Using Linked-In, zoom info to retrieve contact information of prospect and companies to Search company details like address, industry, phone number.

Data acquisition & extraction, data management and data analysis.

Verifying Job titles & Email-id through Pass Verification.

Maintaining and updating list/database on Excel or CRM.