Priyadarshan Garg
Noida
Summary
An accomplished media veteran possessing extensive knowledge spanning over 23 years in the content industry. My core competencies include Editorial Decisions, Strategic Partnership, Digital Marketing, Influencer Management, Public Relations and deriving client solutions for Business Development. I have navigated across all platforms including Digital, Radio, OTT, TV, and Print.
Overview
23
23
years of professional experience
Work History
Vice President
ZEE Entertainment Ltd
09.2020 - 03.2024
- Increased DAU from 1 Million to 3 Million.
- Directed business development initiatives, including acquisitions and joint venture agreements.
- Discovered avenues available to the sales team to boost revenue.
- Organized special projects such as corporate events or marketing campaigns.
- Expanded branded content, ensuring optimal engagement.
- Enhanced user experience through data analysis, machine learning and AI.
Chief Editor
UC Web, Alibaba
Gurgaon
03.2017 - 07.2020
- Developed editorial guidelines and standards for the organization.
- DAU increased from 10 Million to 40 Million in my tenure.
- Managed a team of editors, writers and other staff members responsible for creating high-quality content.
- Coordinated with designers to create visually appealing layouts for articles or publications.
- Helped sales team to achieve their targets by content integration.
National Head
Dainik Bhaskar Radio Division
01.2011 - 02.2017
- MYFM become No-1 in IRS in various state during my tenure.
- Strategized and forged content alliances for all 20 stations, enhancing business reach.
- Pioneered India's first "Radio Documentary" and a brand new show 'Crossfire' based on 'Seedhi Baat'.
- Successfully collaborated with international and local entities like BBC, Fever FM, Patanjali, Kant RO, Maruti, and local authorities for business growth.
- Amplified digital reach and brand visibility of MY FM; curated client-specific content and significantly increased online presence.
Principal Correspondent
TV Today Network Ltd
Mumbai
02.2003 - 01.2011
- Covered diverse beats including entertainment, politics, crime, and business
- Reported on high-profile events like the 26/11 and 7/11 terror attacks in Mumbai
- Contributed in-depth coverages for 2003 and 2008 parliament elections
- Developed strategic alliances with government bodies for varied campaigns.
- Maintained a comprehensive database of sources and contacts used during research activities.
Reporter/ Sub-editor
Dainik Bhaskar
Indore
07.2001 - 02.2003
- Spearheaded the creation of 'Youth Plus', a full-colour newspaper
- Executed citywide journalism and reporting for main edition
- Provided comprehensive coverage on topics like fashion, education, sex education.
Education
Master of Arts - Digital Media
IGNOU
New Delhi06-2025
PG Diploma - Journalism
School of Contemporary Media
New Delhi06-2001
B. Com - Commerce
Delhi University
06-2000
Skills
- Content Specialist
- Media Relations
- Public Relations
- Human Resources
- Critical Thinking
- Team Leadership
- Strategic Planning
- Data Analysis
- Business Development
Accomplishments
- Earned Best Radio Personality Award from AIB, London in 2016.
- Won Bronze Medal in New York Festival 2016 for 'Phir Maregi Nirbhaya' series.
- Broadcast 'ATM Reality Check' chosen as Best Radio News Show, 2014.
- 'Terror Attacks in India' series made finals in AIB Awards, 2014
- Bagged Best News Story award in 2012 New York Radio Festival.
References
References available upon request.
Timeline
Vice President
ZEE Entertainment Ltd
09.2020 - 03.2024
Chief Editor
UC Web, Alibaba
03.2017 - 07.2020
National Head
Dainik Bhaskar Radio Division
01.2011 - 02.2017
Principal Correspondent
TV Today Network Ltd
02.2003 - 01.2011
Reporter/ Sub-editor
Dainik Bhaskar
07.2001 - 02.2003
Master of Arts - Digital Media
IGNOU
PG Diploma - Journalism
School of Contemporary Media
B. Com - Commerce
Delhi University
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