PRIYANKA AZAD
Pune
Summary
Highly self-motivated and goal-oriented professional with 5+ years of work experience across diverse industries, adept at cultivating productive relationships with internal and external stakeholders. Consensus builder and problem solver tackles any challenge with resourcefulness and penchant for motivational leadership. Knowledgeable emerging marketing and sales professional eager to support and enhance business and customer goals with hard work and flexible approach.
Overview
4
4
Certifications
4
4
years of post-secondary education
5
5
years of professional experience
Work History
Marketing Intern
ANC Lifestyle Pvt. Ltd.
05.2020 - 07.2020
- Conducting market research and analyze customer perception and buying behaviour
- Collecting and comparing data on business models, pricing strategies, marketing strategies, positioning strategies, advertising campaigns followed by the competitors and identify potential gaps
- Developing brand management and go to market strategy
- Primary and secondary analysis of the data collected during research using SPSS and excel.
- Digital marketing management (Including social media marketing, content delivery, using social medial tools like Zoho).
- Introduced new productivity tools like Sprout Social, Hootsuite, Piktochart and Canva to the team.
- Ran social media campaigns, outreach and promotion single-handedly across LinkedIn, Facebook, Instagram, and
- Twitter.
- Grew the audience and exceeded the first quarter target by 25 %
- Entire website designing and development using platforms like shopify and wix.com.
Benefits Administrator
Schlumberger
09.2018 - 07.2019
HR Admin Executive
Schlumberger
02.2017 - 09.2018
Officer HR
VIBGYOR
12.2013 - 08.2015
HR Consultant
Matrix Recruitment Consulting LLP
12.2012 - 11.2013
Education
MBA - Marketing
IIT Madras
07.2019 - 03.2021
B.Com -
University of Pune
06.2010 - 03.2013
Skills
MS Office
Marketing and advertising
Sales and Business Development
Strategic Planning
Key Account Managment
Social Media Management Tools
Research methods
Branding
Market Analysis
Communications management
Digital marketing
Customer demographics
Marketing Analytics tools
Certification
Lean six sigma Green Belt Certification by Henry Harvin (Credential ID: 5032/IND/2964)
Timeline
Google Ads Display and Ads search Certification by Google Skillshops
10-2021
Digital Marketing Analytics in Practice by University of Illinois –Coursera
10-2020
Lean six sigma Green Belt Certification by Henry Harvin (Credential ID: 5032/IND/2964)
06-2020
Digital Marketing Certification by Google Digital Garage (Credential ID: SZV LBM D87)
05-2020
Marketing Intern
ANC Lifestyle Pvt. Ltd.
05.2020 - 07.2020
MBA - Marketing
IIT Madras
07.2019 - 03.2021
Benefits Administrator
Schlumberger
09.2018 - 07.2019
HR Admin Executive
Schlumberger
02.2017 - 09.2018
Officer HR
VIBGYOR
12.2013 - 08.2015
HR Consultant
Matrix Recruitment Consulting LLP
12.2012 - 11.2013
B.Com -
University of Pune
06.2010 - 03.2013