Event Management
Hi, I’m
Priyanka Kothari
Executive - Content
Kolkata
Summary
Adaptive, enthusiastic and passionate individual having a keen interest in social media management, influencer marketing and social listening. Eager to work for roles related to social media management, social listening, on ground activation, influencer marketing.
Overview
2
years of professional experience
5
years of post-secondary education
3
Languages
Work History
MindshareBangalore
Executive - Content
04.2022 - Current
Job overview
- Executed social media plans to increase engagements for 2 leading jewellery brands.
- Used social listening tools to report performance of content reflecting changes in trends and understand competition.
- Responsible for planning and executing influencer activities for various brands.
- Developed and maintained existing client relationships.
- Gathered social campaign results and developed reporting dashboard to illustrate campaign effectiveness.
ZipyBangalore
Summer Intern
02.2021 - 07.2021
Job overview
- Conducted a detailed market research report about key competitors.
- Suggested strategies that would increase brand awareness.
- Performed key word research and other metrics that would be the right fit for building the company's website.
Education
ICFAI BUSINESS SCHOOLBangalore
PGPM from Marketing
06.2020 - 03.2022
Bhawanipur Education Society CollegeKolkata
Bachelor of Commerce from Accounting
03.2016 - 03.2019
Software
Social Media
Community Service
Darts
Calligraphy
Accomplishments
State Level Dart Player
Ranked in the top 5 according to the Darts Association of Bengal (2019 - 2020)
Digital Ambassador at ICFAI Business School
Handled the Linked In page for the institution for 6 months and successfully increased the connection by more than 100%.
Core Committee - ICFAI Business School
Supervisor - UMANG
Led the hospitality team at Bhawanipur College and managed artists like Amit Trivedi and Akash Gupta.
Volunteering
Social service activist at Shrimad Rajchandra Love and Care
Timeline
Executive - Content
Mindshare
04.2022 - Current
Summer Intern
Zipy
02.2021 - 07.2021
ICFAI BUSINESS SCHOOL
PGPM from Marketing
06.2020 - 03.2022
Bhawanipur Education Society College
Bachelor of Commerce from Accounting
03.2016 - 03.2019
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