PRIYANKA SAHASRABUDHE
Bangalore
Summary
Results-driven marketing expert with a proven track record in devising and executing successful strategies. Accomplished leader with over 4 years of experience, specializing in influencer collaborations, team supervision, and campaign optimization. Ready to leverage expertise to make a lasting impact on company growth and customer success. Insightful Marketing Manager with experience devising and implementing marketing campaigns. Built deep understanding of target audience and competitors to develop effective marketing messaging. Early adopter of latest industry trends and strategies, resulting in consistently fresh and creative ideas. Highly creative Marketing Manager with expertise in transforming marketing and advertising strategies into desired results. Leads teams in developing profitable campaigns. Marketing metrics knowledge and collaborative skills supports achievement of targeted outcomes.
Overview
4
4
years of professional experience
Work History
Marketing Manager
STRAIGHT SALON
06.2020 - Current
- - Developed and executed marketing strategies across Digital, Advertising, Communications, and Creative teams.
- - Managed and optimized multi-store marketing operations with handling In-house Marketing Team & 18+ Store Mangers and Managed Leads & lead tracking systems.
- - Crafted and implemented engaging social media content, managing platforms like Instagram, Facebook, YouTube, and Pinterest.
- - Led high-performing teams, driving consistent achievement of sales targets and revenue growth.
- - Allocated and managed budgets to maximize marketing ROI and resource efficiency.
- - Created and executed social media campaigns, boosting brand engagement and community loyalty.
- - Established partnerships with influencers, enhancing brand visibility and reach.
- - Executed customer loyalty programs, improving retention and engagement.
- - Monitored competition, adjusted pricing strategies, and identified market opportunities.
- - Played a key role in the annual planning of company objectives, aligning marketing goals with overall business strategy.
Reserach Intern
SAARC
05.2019 - 06.2019
- Conducted research on tourism challenges between India and SAARC nations, resulting in an increase in regional cooperation initiatives.
Legal Intern
BBC STUDIOS
12.2018 - 02.2019
- - Drafted and reviewed over 150 contracts and correspondences, ensuring internal consistency and adherence to company procedures.
- - Conducted daily research and prepared contract agreements for Directors, Artists, Channels, Directors of Photography, Production Crew, and Vendors, reducing contract processing time by 20%.
- - Managed agreements related to Conformists, Assistant Conformists, Voice-Over Artists, Termination, Addendum, Release Forms, and NDAs, ensuring 100% compliance with legal and regulatory standards.
- - Enhanced clarity and compliance in contractual matters, resulting in a 15% decrease in contract disputes.
Legal Intern
Marico Limited
08.2018 - 08.2018
- -Contributed to the research For Drugs & Cosmetic Act cases and prepared a comprehensive case compendium on FSSAI-related cases, improving legal reference efficiency.
- - Developed and presented key insights on recent environment laws impacting the FMCG industry, enhancing compliance awareness among stakeholders.
- - Managed the Legasis Company Portal, streamlining legal documentation and coordination across 10+ factory locations in India, reducing documentation processing time by 25%.
Legal Intern
Advocate Gita Kashyap Perti
07.2018 - 07.2018
- Interned on Cantonment Laws, resolving 10+ legal issues and conducting research using Manupatra and SCC Online.
- - Attended 15+ client meetings and court proceedings, summarizing cases in Real Estate, Women's Law, and Consumer Protection, resulting in a 20% improvement in case preparation efficiency.
Legal Intern
Raymond Limited
06.2018 - 06.2018
- - Analyzed 100+ cases, creating a Master Chart to outline legal issues and track case statuses, improving legal team efficiency by 25%.
- - Managed a Master Tracker for 200+ invoices, conducting research on related legal matters.
- - Gained practical experience in Civil Court, Magistrates Court, and High Court, enhancing legal acumen across multiple jurisdictions.
Legal Intern
Indian Oil Corporation Limited
05.2018 - 05.2018
- Conducted an in-depth analysis of Trademark Laws in the Philippines, Maldives, Myanmar, and Singapore, focusing on registration procedures for oil companies, resulting in a reduction in trademark registration time.
- - Explored and applied international protocols including the Madrid Agreement, TRIPS, and Paris Convention, enhancing compliance accuracy by 20%.
- - Presented a comprehensive project on 'Analysis of Foreign Trademark Laws,' leading to improved strategic decision-making for international trademark filings.
Legal Intern
Dena Bank
11.2017 - 12.2017
- Drafted Facility Management Agreements, enhancing contract accuracy and efficiency.
- - Gained practical exposure to DRT Tribunals in Mumbai, contributing to improved case management.
- - Conducted research on 'Debt Recovery Laws in India,' analyzing the Security Interest Enforcement Rules 2002 and the 2016 Amendment, leading to a increase in understanding and application of updated legal frameworks.
Legal Intern
Garware Bestretch Limited
05.2017 - 06.2017
- - Drafted and managed Bilateral NDAs, streamlining files for 10+ mergers and board meetings, improving document organization by 20%.
- - Synthesized case summaries for GBL and sister companies, enhancing clarity and accessibility of legal documents.
- - Developed a Comprehensive Annual Maintenance Contract by consolidating 40+ individual AMC contracts, optimizing contract management efficiency by 30%.
- - Created a GST model for the Rubber and Plastic industry, facilitating compliance and reducing tax-related issues by 25%.
- - Supported secretarial tasks, researched arbitration matters, and maintained a master tracker for all company agreements, improving tracking accuracy and accessibility by 15%.
Legal Intern
Mahindra & Mahindra Limited
11.2016 - 12.2016
- - Researched Trademark and IPR Laws, summarizing 15+ ongoing Mahindra cases, improving case tracking and analysis efficiency by 20%.
- - Presented agreement-related issues and interacted with clients, enhancing client communication and issue resolution speed by 25%.
- - Honed proofreading skills, reviewing and editing multiple agreements simultaneously with a 30% reduction in errors.
Operations Management Intern
Tata Teleservices Pvt Limited
06.2016 - 06.2016
- - Explored operations management work culture, contributing to an improvement in team efficiency and collaboration.
- - Conducted a research project on 'Customer Email ID Updation,' resulting in a 10 % increase in customer database accuracy and engagement.
Legal Intern
Legal Rights Society
05.2016 - 06.2016
- - Provided legal aid and support to sexually assaulted women, improving client support services and case resolution efficiency.
- - Assisted senior advocates with office work, drafting legal documents, and court procedures, contributing to a 10% increase in case preparation speed and accuracy.
Legal Intern
Advocate Ajay Joshi
12.2015 - 12.2015
- - Gained courtroom exposure by assisting junior advocates in drafting 10+ petitions, researching ongoing cases, and preparing synopses, enhancing case preparation efficiency.
- Attended court hearings, developing a deeper understanding of trial procedures and advocacy strategies.
- Reviewed legal information and proofed documentation for errors.
- Participated in client consultations, helping to address their concerns and provide valuable information regarding their cases.
- Implemented case tracking system that improved monitoring of case progress and deadlines, reducing instances of missed deadlines.
Education
Master of Laws - Corporate Law & Finance
Jindal Global Law School
HARYANA12.2022
MBA - Marketing
GEMS B SCHOOL
BANGALORE09.2021
B.B.A - LLB - Management & Law
Symbiosis Law School Hyderabad
Hyderabad06.2019
Intermediate in Arts - ARTS
Sathaye College Mumbai
Mumbai06.2014
High School Diploma -
St. Lawrence High School
Mumbai 06.2012
Skills
- Drafting Skills
- Marketing Skills
- Leadership
- Communication Skills
- Negotiating Skills
- P>Social Media Marketing
- P>Customer Relationship Management (CRM)
- Strategic Planning
- Social Media Marketing
- Staff Management
- Vendor Relations
- Influencer Marketing
- Training and Onboarding
- Database Management
Certification
- Completed Maharashtra state certificate in information technology exam with 74% marks.
- Completed Masters of Dance & PHD from art society Mumbai. and published thesis entitled 'dance according to culture'
- Received diploma certificate on 'Entrepreneurship administration and business laws' from NUJS Kolkata
Languages
English
Advanced (C1)
Hindi
Advanced (C1)
Marathi
Advanced (C1)
Timeline
Marketing Manager
STRAIGHT SALON
06.2020 - Current
Reserach Intern
SAARC
05.2019 - 06.2019
Legal Intern
BBC STUDIOS
12.2018 - 02.2019
Legal Intern
Marico Limited
08.2018 - 08.2018
Legal Intern
Advocate Gita Kashyap Perti
07.2018 - 07.2018
Legal Intern
Raymond Limited
06.2018 - 06.2018
Legal Intern
Indian Oil Corporation Limited
05.2018 - 05.2018
Legal Intern
Dena Bank
11.2017 - 12.2017
Legal Intern
Garware Bestretch Limited
05.2017 - 06.2017
Legal Intern
Mahindra & Mahindra Limited
11.2016 - 12.2016
Operations Management Intern
Tata Teleservices Pvt Limited
06.2016 - 06.2016
Legal Intern
Legal Rights Society
05.2016 - 06.2016
Legal Intern
Advocate Ajay Joshi
12.2015 - 12.2015
Master of Laws - Corporate Law & Finance
Jindal Global Law School
MBA - Marketing
GEMS B SCHOOL
B.B.A - LLB - Management & Law
Symbiosis Law School Hyderabad
Intermediate in Arts - ARTS
Sathaye College Mumbai
High School Diploma -
St. Lawrence High School
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