Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Publications
ADDL. DETAILS
Timeline
Generic

Dr.PRIYANKA SINGH

Bengaluru

Summary

Digital marketing professional with a proven record at Green Gardens, achieving a 25% revenue increase through innovative multi-channel strategies. Expertise in SEO and analytics, combined with strong leadership and strategic thinking capabilities. Skilled in enhancing brand visibility and optimizing campaigns for maximum engagement and ROI.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Team Lead

Sumuka Agro Industries Ltd
Bangalore
06.2025 - Current
  • Executed end-to-end planning and delivery of digital campaigns across multiple platforms.
  • Managed SEO strategy, keyword research, and website optimization to boost organic traffic.
  • Oversaw social media strategy, content development, and performance analysis to enhance engagement.
  • Coordinated eCommerce listings on Amazon, Flipkart, and Jiomart with SEO-friendly content updates.
  • Handled recruitment processes, onboarding procedures, and HR coordination with placement cells.
  • Developed social media calendars and collaborated with influencers to increase visibility.
  • Initiated employee engagement activities while maintaining essential HR operations and policy communications.

Co-founder

Aarambh Ventures
04.2021 - Current
  • Spearheaded company establishment, ensuring firm registration and legal compliance.
  • Oversaw operations, finance, and marketing to drive sustainable growth and profitability.
  • Led website development, prioritizing user experience and search engine optimization.
  • Executed multi-channel marketing campaigns targeting international homebuying markets.
  • Implemented comprehensive social media strategies to boost brand awareness across platforms.
  • Conducted market research for farmland projects, attracting investors and buyers.
  • Utilized advanced market intelligence tools to enhance targeting strategies and increase sales.
  • Established analytics framework to evaluate digital marketing performance against ROI and KPI targets.

Digital Marketing Manager

Green Gardens
08.2017 - 08.2021
  • Increased client revenue by an average of 25% through multi-channel digital marketing strategies.
  • Executed tailored campaigns across search, social, email, and display platforms to maximize engagement.
  • Enhanced organic search rankings and website traffic by 40% with comprehensive SEO initiatives.
  • Developed content strategy aligned with search trends, optimizing on-page elements and building backlinks.
  • Achieved 20% reduction in cost per acquisition while increasing conversion rates through optimized PPC campaigns.
  • Utilized A/B testing and audience segmentation to maximize ROI on Google Ads and social media.
  • Led and mentored team of 4 marketing professionals, fostering continuous learning and innovation.
  • Conducted training sessions on emerging digital marketing trends, improving team performance and growth.

Market Research Analyst

HashedIn by Deloitte
02.2016 - 03.2017
  • Executed strategic market segment planning through analysis of complex data using diverse research methods.
  • Provided actionable insights to inform product development and marketing initiatives.
  • Collaborated with reporting team for thorough future market data analysis, ensuring high accuracy.
  • Developed quality control measures to maintain data integrity in market forecasts.
  • Enhanced client targeting efficiency by 30% through advanced data management techniques.

Education

Ph.D. - Business Management

Swiss School of Business And Management
12-2024

MBA/PGDM -

Mysore University
01.2015

B.B.A/B.M.S -

Kurukshetra University
01.2013

Skills

  • Digital strategy development
  • Search engine optimization
  • Search engine marketing
  • Social media marketing
  • Content marketing
  • Email marketing
  • Lead generation
  • Website design and development
  • Analytics and reporting
  • Project management
  • Team leadership
  • Market research
  • Brand management
  • Customer relationship management
  • Conversion rate optimization
  • SEO tools proficiency
  • Graphic design tools proficiency
  • Web analytics tools proficiency
  • Email campaign management tools proficiency
  • Entrepreneurial mindset
  • Strategic thinking
  • Adaptability skills
  • Communication skills
  • Problem-solving skills
  • Creativity skills
  • Time management skills
  • Collaboration skills
  • Negotiation skills
  • Emotional intelligence

Certification

  • Google Ads - Measurement Certification
  • Google Ads Certification
  • HubSpot Inbound Marketing Certification
  • HubSpot Social Media Certification

Accomplishments

  • Secured royalty-free technology transfer from an Italian company for GREEN ECOFIELD, a sister company of Green Gardens, during the COVID-19 pandemic.
  • Received recognition from the Namami Ganga project for successful implementation of waste management technology through GREEN ECOFIELD.
  • Awarded Young Entrepreneur Award by the Integrated Achievers Forum for innovative business practices in eco-friendly technology.
  • Launched GREEN ECOFIELD, expanding into environmental technology sector during global economic challenges.
  • Adapted Italian waste management technology to Indian market conditions, bridging international practices with local needs.

Publications

  • Research papers published in TIJER - INTERNATIONAL RESEARCH JOURNAL and Certification Rewarded.
  • Research papers published in IJFMR International Journal For Multidisciplinary Research and Certification Rewarded.
  • Research papers published in RAMP Editorial and Certification Rewarded.
  • Received Award from Exceller Books for Academic Research
  • Achieved Top Position in Mega Penstar from Epic Shure Publication.

ADDL. DETAILS

  • Passport No: R1421003
  • Place of issue: Ghaziabad
  • Date of issue and expiry: 04/07/2017 - 03/07/2027

Timeline

Team Lead

Sumuka Agro Industries Ltd
06.2025 - Current

Co-founder

Aarambh Ventures
04.2021 - Current

Digital Marketing Manager

Green Gardens
08.2017 - 08.2021

Market Research Analyst

HashedIn by Deloitte
02.2016 - 03.2017

Ph.D. - Business Management

Swiss School of Business And Management

MBA/PGDM -

Mysore University

B.B.A/B.M.S -

Kurukshetra University

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Dr.PRIYANKA SINGH