Expanded supplier network and ensured optimal product placement with a focus on volume, profitability, and cost management.
Conducted competitive market analysis, tracking market developments and preparing market reports for RCN and by-products benchmarking Valency’s performance against key competitors.
Contribution of ₹1.2 Cr. + in monthly revenue in sales through by-product sales and RCN trading activities.
Led the sales team, driving strategy, branding management, and P&L performance analysis to boost profitability while overseeing stock management and aligning sales with branding goals.
Forged strategic partnerships with leading institutions such as BigBasket, Farmley, Dmart, and Reliance, driving significant sales growth and ensuring seamless order fulfillment.
Marketing Intern
Qolaba AI
02.2024 - 05.2024
Conducted thorough market research and competitor analysis to identify industry trends and opportunities
Developed detailed customer personas to tailor marketing strategies effectively
Created SEO-optimized blog content to improve search engine rankings and drive organic traffic
Increased social media reach and engagement by 25% through targeted marketing campaigns and creative content
Collaborated with developers to improve website functionality and user experience
Coordinated the step-by-step product development journey, leading to a 25% increase in user engagement
Customer Relationship Intern
PVH Arvind Fashions LTD. (Calvin Klein)
04.2023 - 07.2023
Marketed the store by strategically distributing coupons, organizing interactive games, and placing board advertisements, significantly boosting footfall and enhancing brand engagement in the mall.
Optimized sales funnel and contributed INR 11L in sales.
Onboarded 50 shoppers into the loyalty program.
Identified ways to improve store performance by analyzing retail metrics like Average Transaction Value, Average Selling Price, and Units per Transaction.
Augmented cross-selling with Planogramming and Visual Merchandising.
Business Development Intern
Nutripal ltd. Healthcare Services
02.2021 - 05.2021
Customer education: Increased Awareness through direct marketing
Feedback resolution rated highest among the intern
Designed creatives on Canva for promotions on social media
Improved lead conversions by 25%
Social Media Marketing Intern
Prayaas Corps (NGO)
08.2020 - 10.2020
Monitored Facebook and Instagram content, Increased impressions by 120% and engagement rate by 40% over 2 months through creative content
Collaborated with influencers for NGO's campaign and hiked overall traffic
Mentored a team of 5 and created content on social media handles